Apple has quietly discontinued the 40GB Apple TV overnight and reduced the price of the 160GB model down to $229. Previously, the 40GB and 160GB models were priced at $229 and $329, respectively.
Now Apple is offering only a single 160GB model at $229. The changes fulfill an analyst prediction based on slipping ship dates for the 40GB model.
The Apple TV hardware has remained essentially unchanged since its introduction with the exception of hard drive size. Apple has always referred to the AppleTV as a "hobby" project and is still exploring ways to expand the market. Meanwhile, a new report claims to have found evidence that Apple's new iTunes LP bundles were likely formatted specifically for the Apple TV. This would suggest we should see a major Apple TV software update in the near future.
Friday September 25, 2026 8:16 am PDT by Joe Rossignol
MacRumors contributor Aaron Perris has uncovered an image file from Apple for an unreleased Apple TV 4K, suggesting that a new model will finally be released soon. The image is specifically for an "Apple TV 4K (4th generation)" model.
Apple TV 4K (4th generation) image (on a gradient)
The image reveals that the Apple TV will have the same external design as the current model, with all of its...
Tuesday September 15, 2026 1:43 am PDT by Tim Hardwick
Apple today announced a new subscription initiative that turns paid iCloud+ subscriptions into a broader services bundle in more than 100 countries.
In select countries, Apple says every paid iCloud+ plan, including the cheapest 50GB tier, now includes Apple TV and Apple Arcade "at no additional cost," while family sharing extends the storage, TV and Arcade access to up to five people....
Friday September 25, 2026 8:18 am PDT by Joe Rossignol
The next iPad mini, HomePod mini, and Apple TV 4K models have all leaked, just a few weeks before the devices are expected to be announced. Specifically, MacRumors contributor Aaron Perris discovered a few of Apple's official images of the devices, confirming their existence and some new features that are planned.
The most notable iPad mini details revealed in today's leak include an A20 Pro ...
Apple's first foldable iPhone, with a book-style design featuring a 5.4-inch outer display and a 7.6-inch inner display with a minimal crease down the middle.
