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'India' Articles

Apple Shelves Plans for Apple Pay in India After Facing Regulatory Issues and Technical Hurdles

Apple has temporarily halted plans to launch Apple Pay in India after facing troubles with regulators in the country and a few technical hurdles, according to The Economic Times. Specifically, Apple is said to be concerned about the Reserve Bank of India's recent data localization rule, which requires companies to store all of their payments data for local users only in India. Because of this rule, numerous companies -- including Apple, Amazon, PayPal, WhatsApp, Visa, and MasterCard -- have faced uncertainties regarding the rollout of their respective mobile wallets in India. Apple is said to have gone so far as to meet with a few leading banks and the National Payments Corporation of India, which manages the country's Unified Payments Interface platform. In addition, Apple has reportedly encountered a few technical and design hurdles surrounding Apple Pay's India launch, relating to the inclusion of Touch ID as a mode of authentication for payments in India on supported iPhones. The NPCI did not agree to this plan, because the country's UPI is based on a six or four-digit passcode to authenticate transactions and does not have support for smartphone-based biometric security features yet. Following these hurdles, plans as of now have been shelved, according to two people familiar with the matter. “Apple will not launch payments in India yet. They are waiting to see how the regulatory landscape shapes up,” one of them said. The Apple Pay news is just the latest in a string of negative reports regarding Apple's attempt at expansion in India, one month after the

Apple's Revamped India Strategy Includes 5-6 'Flagship Premium Reseller' Outlets in Major Cities

In an ongoing effort to boost sales in India, Apple is reportedly planning to upgrade its authorized reseller locations in five to six "extremely prominent locations" in India's metropolitan cities. The stores are being referred to as "Flagship Apple Premium Reseller" outlets. While not official Apple stores, the locations will each be "at least three times larger" than the current reseller stores, which average about 1,000-1,500 square feet (via The Economic Times). According to three senior industry executives, Apple may go up to as much as 5,000 square feet for the improved reseller locations in an effort to build them as "anchor shops" in malls and high-traffic outdoor shopping areas. Apple will reportedly start construction on the flagship outlets first in New Delhi, Mumbai, Bangalore, and Chennai. Sometime after those locations, the company will then open outlets in Hyderabad and Pune. A specific grand opening window for these outlets was not given. “With company-owned Apple Stores yet to take shape in the country, Apple wants some of the franchisee run outlets to up the experience game through this new format. This is part of Apple’s new India strategy to focus on selling on experience rather than discount,” he said. Apple is even open to the idea of a couple of these flagship stores being as large as 5,000 square feet if a suitable location is available. “The key is getting the right location, which is not easy. A team from the company is identifying locations,” an executive said. The outlets are part of Apple's revamped India strategy, which

Apple Faces Potential Legal Threat From Indian Regulator Over Noncompliance With Anti-Spam iPhone App

Just a few days after Bloomberg revealed Apple's revamped India strategy, including changes that the company hopes will boost its lackluster smartphone market share in the country, a report by Reuters today has pointed out another hurdle for Apple's India plan. The new report concerns Apple's work with the Telecom Regulatory Authority of India (TRAI) over the development of an anti-spam iPhone app, which dates back nearly two years. Indian users constantly have to deal with spam phone calls, leading to the government's decision to build its own smartphone app that would let users mark and report spam callers. Reuters previously reported in March that work on the app was deadlocked as Apple continuously raised concerns over the privacy implications of allowing the app broad access to customers' calls and text logs. Following months of Apple pointing out privacy loopholes in the app -- which has been available on Android in India since 2016 -- TRAI last month threatened Apple by stating that its smartphones could be "derecognized" from the country's networks. This means that while iPhones would still be available for purchase in India, users would not be able to connect to any supported cellular network and would lose many of the features that they likely purchased the iPhone for. TRAI's derecognition threat was specified in a letter sent to Indian telecom firms over the summer, notifying the firms that TRAI would give them six months notice to derecognize devices from their networks if the phones in question do not support the anti-spam app. With that

Apple Plans Revamped India Strategy With Official Stores, Year-Long iPhone Deals, and Improved Apps

Apple's ongoing struggles in India have been scrutinized repeatedly over the past few years, and today a new report by Bloomberg has looked into Apple's plan to stay afloat in what's considered the world's "fastest-growing smartphone market." In an effort to revamp the company's presence in India, Apple CEO Tim Cook is believed to be working behind-the-scenes to "remold Apple's failing India strategy," according to both current and former Apple employees. This plan was kicked off when Apple executive Michel Coulomb began overseeing the company's India strategy at the end of 2017. According to the new report, this strategy includes better and longer-lasting retail deals with higher sales targets, the opening of official Apple retail stores in India, "overhauling" the company's relationship with independent retailers, and improving apps and services "aimed more closely at Indians." This last point particularly includes a "revamped" version of Apple Maps that is aimed to launch by 2020. On the point of services, earlier this year Indian iPhone users discussed Apple's poor performance in this area and one user specifically called Apple Maps "a joke" in the country. While some services like Apple Music were favorably received, others like Siri were identified as low points for Indian customers, as the assistant "often struggles" with local accents and does not understand "many words of Indian origination." For retail, the official Apple stores are said to open in 2019 and eventually include locations in New Delhi, Bengaluru, and Mumbai. While the Indian

WhatsApp Limits Message Forwarding to Cut Down on Hoaxes and Misinformation

WhatsApp says it is limiting the ability to forward messages to multiple chats at once in an attempt to reduce the spread of spam and misinformation. The news follows WhatsApp's recent decision to add labels that indicate to users that a message has been forwarded. The change was announced by the company in a blog post that specifically mentions India, where the spreading of fake messages over the chat platform has reportedly incited lynchings. Today, we're launching a test to limit forwarding that will apply to everyone using WhatsApp. In India - where people forward more messages, photos, and videos than any other country in the world - we'll also test a lower limit of 5 chats at once and we'll remove the quick forward button next to media messages. We believe that these changes — which we'll continue to evaluate — will help keep WhatsApp the way it was designed to be: a private messaging app.WhatsApp's wording suggests the limit is a test, however a spokesperson told Recode that the company was "horrified" by the violence in India, and that it had announced several changes to help address the issues. On Thursday, the BBC reported on one incident in India that left one man dead and two others severely injured after false rumors went viral on WhatsApp that they had tried to abduct children. It's the latest in a series of viral message-related crimes in the country that has resulted in 12 dead over the last month. (Via TechCrunch

Apple Restructures Sales Team in India Amid Sluggish Growth

Apple sold fewer than a million iPhones in India in the first half of 2018, according to Bloomberg. The company has suffered slowing sales in the world's second largest smartphone market, which has reportedly seen three high-ranking sales executives leave Apple as the company restructures its operations there. Among the executives who've departed are its national sales and distribution chief, the head of its commercial channels and mid-market business, and the head of telecom carrier sales, said the people, who asked not to be identified discussing internal matters. Apple's Indian sales team is now undergoing a restructuring, one of the people said.Apple has a 2 percent market share in India, according to Counterpoint Research. It sold 3.2 million iPhones in the country in 2017, but high tariffs on imported electronic devices continue to push consumers toward cheaper alternatives from Xiaomi, Samsung, and other phone makers. In February, India announced the latest tax increase on imported mobile phones from 15 percent to 20 percent, and that came under two months after the previous increase. Last year, Apple started manufacturing the iPhone SE and iPhone 6S in India in an effort to exempt the phones from import duties and reduce their price, but the company's facilities have yet to start running at full capacity. Apple doesn't manufacture its latest iPhone models domestically, so they still incur import levies. "iPhone India sales were weak in the first half of 2018 and, even if they show a big jump in the traditionally strong second half, Apple will still fall

Apple Begins Production of iPhone 6s in India

Apple has begun commercial production on the iPhone 6s in India as of last week, according to a new report by The Economic Times, following local manufacturing for the iPhone SE that kicked off in India last year. Production on the 6s started at the Wistron facility in Bangalore, and the model was chosen due to its "sales potential," two senior industry executives reportedly said. Due to the locally-made devices, Apple will now be able to exempt the iPhone 6s from import duties placed on imported smartphones and their components, which has been an ongoing struggle for the company. A few months ago in February, India announced the latest tax increase on imported mobile phones from 15 percent to 20 percent, and it came under two months after the previous increase. The tax increases are related to Prime Minister Narendra Modi's "Make in India" program, which aims to promote the country's domestic manufacturing so that more companies build products there. After the iPhone SE plant was set up in early 2017, the iPhone 6s was rumored to be the next of Apple's smartphones to get an "Assembled in India" stamp on the back of each device. Now, iPhone 6s production in Bangalore has begun and retail availability in the country is expected sometime "soon." "The made-in-India iPhone 6s will be only sold in India like iPhone SE since it will take time to scale up capacity. In fact, Apple will continue with the import of iPhone 6s until capacity improves. Hence, there will be no price correction for the locally manufactured units. The made-in-India iPhone 6s model will hit the

Apple Losing Ground to Android Competitors in India and China Due to Local Market Challenges

A pair of reports out this morning highlight Apple's ongoing struggles in India and China ahead of the company's Q2 2018 earnings results coming tomorrow, May 1. Within India, Apple has been dethroned as the country's top selling high-end smartphone maker in the January-March period, losing out to Samsung. Specifically looking at India's "premium price segment" (devices priced above 30,000 rupees, or $452), Apple's market share was at 18 percent in the first calendar quarter of 2018, compared to 45 percent in the year-ago quarter. Apple not only lost out to Samsung for the quarter (50 percent), but also to OnePlus (25 percent), according to numbers reported by Counterpoint Research (via Nikkei). Apple has faced ongoing struggles over iPhone prices in India, with the Indian government raising the custom duty on imported mobile phones twice in under two months in an effort to get smartphone makers to build products locally. While Apple has set up an iPhone SE assembly in India, and is looking into doing the same for the iPhone 6s, the continued tax hikes have greatly hindered its expansion in the country. Samsung, on the other hand, has been manufacturing its smartphones locally in India for almost ten years, and got a boost in Q1 thanks to interest in the Galaxy S9, S9 Plus, and A8 Plus. "Apple is likely to continue facing trouble in India in the near to mid-term, until it has a relatively cheaper product," said Neil Shah, research director at Counterpoint. Apple will have to partner with a local manufacturing company to bring down the price of its devices,

Apple Watch Series 3 With LTE to Launch in Denmark, Sweden, India, and Taiwan Next Month

Apple is launching the Apple Watch Series 3 with LTE in at least four more countries next month. The company plans to launch the cellular version of the smartwatch in Denmark, Sweden, India, and Taiwan on May 11, with pre-orders starting on May 4. Network operator "3" is currently the sole cellular provider option at the point of sale on Apple's Danish and Swedish websites, while regional operators Reliance Jio and Airtel appear to have exclusive rights to sell Apple Watch LTE models and provide cellular connectivity for customers in India. As part of its LTE deal, Jio is offering a new JioEverywhereConnect service, which allows customers to use the same Jio number on both their iPhone and Apple Watch at no extra cost. Airtel is also offering a special introductory cellular trial. Customers can pre-order from either company in-store or online from May 4. Apple Watch Series 3 models with LTE launched September 22 in the United States, Australia, Canada, China, France, Germany, Japan, Puerto Rico, Switzerland, and the UK, with more countries to follow this year. (Thanks Jonas, Martin, and Handlaren!)

Apple's Work With India on Anti-Spam iPhone App Deadlocked as Apple Raises Privacy Concerns

Apple is at an impasse with the Telecom Regulatory Authority of India (TRAI) over the development of an anti-spam iPhone app. The app is meant to allow users to report unsolicited calls and text messages as spam, preventing further spam on their devices (via Reuters). Last October, Apple first agreed to help India "tap into new iOS features" to build the app, but in the ensuing months Apple is said to have raised concerns over the privacy implications of allowing the app broad access to customers' call and text logs. Apple and the Indian regulator have "not met since November," and India in January reportedly asked Apple for "basic clarifications" on what the iOS app would be able to offer users. In a statement last week, Apple said that the app remains in ongoing development because as it stands now it "violates the privacy policy of the App Store." Apple plans to keep working with the regulator and India's engineers to "continue discussing ways they can design their app to keep users' personal data safe." In hopes of moving things along at a faster clip, TRAI head R.S. Sharma has said that he is consulting a legal team to see how Apple could be pushed into a faster development cycle. “We will take appropriate legal action,” Sharma told Reuters in an interview. “This is unjust, it shows the approach and attitude of this company.” He did not elaborate on what action the regulator might take. Apple did not comment on Sharma’s remarks, but said that it shared TRAI’s goal of protecting customers from unwanted calls and messages. Apple said it would

Screenshots of WhatsApp's First Peer-to-Peer Payments System Surface Online

Over a year ago now, we reported on claims that popular mobile chat platform WhatsApp was looking at introducing a peer-to-peer payments system, beginning with a rollout for users in India. Today, the first iPhone screenshots of such a system appeared online via social media, revealing a list of Indian banks that will apparently support the service at launch. The images indicate that the WhatsApp payment method will utilize the Unified Payments Interface (UPI), an instant real-time payment system developed by National Payments Corporation of India that facilitates inter-bank transactions. UPI is regulated by the Reserve Bank of India and works by instantly transferring funds between two bank accounts on a mobile platform. The same system is also used by Swedish-based phone number lookup service Trucaller, which introduced user-to-user payments in India via a tie-in with ICICI Bank last April. WhatsApp's UPI setup process appears to involve just a couple of steps, after which users can presumably instantly transfer cash to other WhatsApp users' bank accounts. The payment system could be ready for launch in India in the first quarter of 2018, although WhatsApp's plans for a similar payments system for users in other countries remain unclear. Facebook has had a payments system in its Messenger app for some time in the U.S., but WhatsApp remains far more popular in India and is heavily used there as an e-commerce portal, despite not yet offering any features that specifically support the practice.

India Announces Latest Tax Increase on Imported Smartphones, Including iPhone

India is preparing to raise its customs duty on imported mobile phones -- including Apple's iPhone models besides the iPhone SE -- from a previous standard of 15 percent to 20 percent (via Bloomberg). The latest tax hike for imported iPhones comes under two months after the last one, which saw the taxes on imported mobile phones increase from 10 percent to 15 percent. Like the previous increase, the new raise on taxes for imported smartphones is a move by the Indian government to promote India's domestic manufacturing and get more companies to build products within the country. While Apple has set up an iPhone SE assembly in India, and is looking into doing the same for the iPhone 6s, this further increase is yet another setback for Apple's expansion in India. India is raising custom duties on imported mobile phones to 20 percent from 15 percent, a bid to promote domestic manufacturing that may hurt Apple Inc.’s ability to compete in the world’s fastest-growing smartphone market. The iPhone maker has been seeking to expand its presence in India and has negotiated with the government for lower tariffs on certain components. But the latest duties -- part of a budget unveiled Thursday -- show the country moving in the opposite direction. The raise is part of Prime Minister Narendra Modi's long-running Make in India program, aimed at getting foreign companies to build more manufacturing and assembly operations in India. At the time of the 15 percent tax on imported smartphones, the price of iPhone models rose by about 3.5 percent across the board (excluding the

Apple Supplier Wistron to Explore iPhone 6s Assembly in India Following Plant Expansion

Apple's main iPhone manufacturer in India is closing in on a land deal in the tech hub of Bengaluru that will see the firm invest around $157 million to assemble iPhone SE and potentially iPhone 6s models on the site, according to Reuters. Unnamed Indian government officials on Wednesday reportedly confirmed the Taiwanese contractor's intentions, which could result in its iPhone SE assembly unit taking over about 100 acres in and around the capital of the southern Indian state of Karnataka. Wistron executives reportedly toured the area in November and met with the industries minister of Karnataka earlier this month, and a deal on the land lease could be struck in a few weeks, according to one of the officials, who spoke on condition of anonymity as they are not authorized to publicly comment on the plans. Another source who spoke to Reuters said Apple will likely begin assembling iPhone 6s models in India soon, using Wistron's expanding manufacturing capacity in the country, as it looks to cut costs and diversify its production base beyond greater China. Launched over two years ago, the iPhone 6s is still popular in emerging markets because of its affordability relative to Apple's iPhone 7, iPhone 8, and iPhone X. Apple sees opportunities to save on import taxes, price phones cheaper and potentially widen its customer base in India if it assembles phones locally. However last month India raised import taxes on electronic goods, which caused Apple to raise the price of most iPhone models there except for iPhone SE. Apple has sought tax breaks and incentives

Indian iPhone Users Discuss Apple's Poor Services Performance: 'Apple Maps is a Joke'

Apple's ongoing struggles in India have been highlighted this week in a report by CNBC, which interviewed locals to ask about their experiences with the cost of Apple devices and the company's services. Indian users were favorable of Apple Music over rival services -- thanks to an improved catalog and affordable subscription price -- but Apple Maps and Siri received much lower marks. Echoing some complaints about the two services heard in other countries, including from United States users, Indian customers said that Apple Maps has sparse data for a number of cities and towns, misses landmarks, and lacks basic turn-by-turn directions. One user in Bangalore, Mihir Sharma, summed it up by stating, "Apple Maps is a joke in India." Other mapping complaints in India included the lack of similar navigation features within CarPlay. CNBC's report on the topic comes nearly two years after Apple announced the opening of a new Hyderabad-based development center focused on improving Apple Maps in India. Otherwise, many of the issues users had with Apple in the country focused on Siri, which is said to not understand "many words of Indian origination" and "often struggles" to make sense and correctly respond to Indian accents. Apple added Hindi dictation in iOS 11 last fall, including support for 11 local languages, but those locals asked said it still "isn't good enough." Rival AI assistants from Google and Amazon are both reported as performing better in India. The poor performance of Apple's services in India carries into the low sale volumes of its hardware, and

Apple Appoints New Sales Lead in India Following iPhone Price Hike

Apple has appointed one of its longest serving executives as its new head of sales in India, as the company goes in search of a bigger share of the country's massive smartphone market. Michel Coulomb will replace Sanjay Kaul as lead of sales operations, according to Reuters. Coulomb has worked with Apple since 2003, and was most recently Apple's managing director in South Asia, according to details available on his LinkedIn profile. Earlier on Tuesday, the Economic Times reported that Kaul would be leaving after six years with Apple, citing people familiar with the matter. Rumors of the new appointment followed news on Monday that Apple has increased retail prices for most of its iPhones in India, after the government last week raised taxes on imported phones in an effort to boost local manufacturing. In line with Prime Minister Narendra Modi's Made in India initiative, customs duty on phones increased to 15 percent from 10 percent. Apart from iPhone SE units which are assembled in Apple's Bengaluru-based plant, the price of iPhone models rose by about 3.5 percent across the board. The most expensive model, a 256GB iPhone X, now costs 105,720 rupees ($1,646), up from 102,000 rupees ($1,593). Apple has been pursuing a range of tax and policy changes in recent months to help build out its iPhone assembly infrastructure in India, as it seeks to grab a bigger share of the world's third-largest smartphone market. Earlier this month, Reuters reported that Apple had asked the Indian government to defer a planned increase in import taxes on mobile phone

Google Maps 'Two-Wheeler' Mode Launches In India, More Countries to Follow

Google debuted a new "two-wheeler" mode for Google Maps on Tuesday as part of its Google India media event in New Delhi. The biker-based feature joins the existing driving, walking, and public transit modes for Google Maps users in India looking for the fastest possible directions to their intended destination. Image via India Today The new mode for motorcycle and scooter users shows trip routes that use "shortcuts" not accessible to other vehicles, and provides customized traffic and arrival time estimates. The two-wheeler mode also shows major landmarks along the planned route to help riders who rely on them for navigation, as is often the case in India. #LookBeforeYouLeave to get where you need to, faster with directions and voice navigation mode for two-wheeler riders in @googlemaps#GoogleForIndia pic.twitter.com/TkktD4T9s0— Google India (@GoogleIndia) December 5, 2017 Like offline maps when they first launched, the two-wheeler mode for Google Maps is only available in India to begin with, but Google says the feature will roll out to more countries in the coming months. It's unclear at present where "two-wheeler" mode will sit in relation to Google Maps' existing cycling directions, but rider safety, speed, and designated routes are sure to differ.

Indian Government 'Very Happy' to Help Apple Expand Local iPhone Assembly Base

A cabinet minister of the government of India has given the clearest signal yet that the republic is ready to help Apple expand its iPhone manufacturing base in the country and consider its requests for concessions. Commerce and industry minister Suresh Prabhu was quoted on Sunday by the India Economic Times as saying the state was "very happy" to help Apple in its aims, provided the company makes a formal proposal. "Let us get a good proposal from them...We will be very happy to receive Apple, one of the top brands in the world. We are willing to find out if there is any difficulty they may face. We will be more than happy to resolve that difficulty. So we will await a formal proposal," Prabhu told PTI in an interview. Prabhu also reportedly said he was open to calling all state chief ministers who are willing to give Apple the best deal. The comments come at an important time for Apple as it seeks to expand its manufacturing base in the country. The company has asked state officials for a range of tax and policy changes to help build out its iPhone assembly infrastructure in India, including duty exemptions on components, capital equipment, and consumables for all iPhone assembly and services/repairs for a period of 15 years. Apple also wants the Indian government to relax rules that require 30 percent of products sold by foreign companies to be manufactured or produced within the country. iPhone SE handsets have been assembled in India since May by Apple's Taiwanese supplier Wistron, which has reportedly been scouting for additional land in Bangalore

Apple Agrees to Help India With Anti-Spam App After Initially Refusing Due to Privacy Concerns

Apple has agreed to help the Indian government develop an anti-spam app for iOS devices, after initially refusing to do so because of privacy concerns, according to Reuters. In early September we reported that the Telecom Regulatory Authority of India (TRAI) attempted to get its Do Not Disturb (DND) software on the App Store. The app lets users share spam call and text message logs with the agency, which then sends the data to mobile operators for them to block the spammers. Apple originally told regulators that the DND app violates its privacy policy, however today's report suggests the tech giant has had a change of heart. Facing public criticism from the regulator, Apple executives flew to New Delhi last month and told officials the company would help develop the app, but only with limited capabilities, according to a government official aware of the matter. Apple's executives have told India that its current iOS platform might not allow for some of the government's requests, such as making call logs available within the app that would allow users to report them as spam, the official said.According to Indian officials, Apple has offered to help develop an app that can solve the regulator's requirements "to an extent". Meanwhile, an Apple spokesman has confirmed that the new iOS features to combat spam text messages would help the government build the app, but he didn't comment on the app's potential inability to access call logs for reporting spam. The spokesman also underlined the fact that Apple had not changed its stance on privacy. Marketing cold

Apple Supplier Looks Set to Expand iPhone Assembly Facilities in India

Apple's main iPhone assembler in India is scouting for additional land in Bangalore to expand its existing facilities, according to a new report today by Bloomberg. Wistron executives reportedly toured the city last week and have shortlisted plots covering around 100 acres, including one plot close to the airport. The Taiwanese manufacturer may use the planned facilities to supply other brands, too, but Wistron has so far kept shtum on the matter. Wistron began making the iPhone SE in India in May of this year. Since that time, Apple has been seeking exemptions from the country's government that will allow it to set up more units to assemble iPhones. The company has asked state officials for a range of tax and policy changes to help build out its iPhone assembly infrastructure in India, and today's report suggests that it may have gotten its way. India recently ousted the U.S. to become the world's second largest smartphone market after China, according to market research conducted by industry analyst Canalys. However, Apple has so far struggled to make a significant dent, mainly because its smartphones are so much more expensive than rivals such as Oppo and Xiaomi. But also because the government levies tariffs on devices manufactured outside the country, hence Apple's eagerness to assemble more iPhones there. During Apple's earnings call last week, CEO Tim Cook said the company has "great momentum in India, where revenue doubled year over year". But he also said that to gain ground, Apple would have to work on many fronts. "It's building stores. It's

India Ousts U.S. to Become World's Second Biggest Smartphone Market

India has ousted the U.S. to become the world's second largest smartphone market after China, according to a new market research report on Thursday. Figures aggregated by industry analyst Canalys show smartphone shipments in India in the third quarter of this year rose above 40 million units for the first time, representing 23 percent annual growth. "This growth comes as a relief to the smartphone industry. Doubts about India’s market potential are clearly dispelled by this result," said Canalys Research Analyst Ishan Dutt. "There are close to 100 mobile device brands sold in India, with more vendors arriving every quarter. In addition, India has one of the most complex channel landscapes, but with low barriers to entry. Growth will continue. Low smartphone penetration and the explosion of LTE are the main drivers."Samsung and Xiaomi, which shipped 9.4 million and 9.2 million units respectively, accounted for almost half of the total market, with Xiaomi expected to overtake Samsung if things continue. Meanwhile, Chinese trio Vivo, Oppo, and Lenovo also posted strong sales in Q3 2017. Apple's sales, which were too low to make the chart, still indicated impressive growth, with iPhone shipments more than doubling to 900,000 units compared to Q3 2016. However, the relatively high price of iPhones has so far meant smaller adoption rates despite the introduction of lower-priced devices and discounted older models. It's also worth considering that Apple only began local production in India earlier this year, while the Indian government has been mulling tax and