Mark Gurman
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Mark Gurman Articles

Apple Watch SE 3: New Model Not Expected to Launch Until Next Year
Apple has no plans to release a third-generation Apple Watch SE this year, according to Bloomberg's Mark Gurman. In his Power On newsletter today, Gurman said the Apple Watch SE will remain on a two-year upgrade cycle, so the third-generation model can be expected to be released in September 2024.
This means that the second-generation Apple Watch SE should remain a safe buy for customers...
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iPhone 15 Pro Said to Be Easier to Repair Like iPhone 14 and 14 Plus
Following in the footsteps of the iPhone 14 and iPhone 14 Plus, the upcoming iPhone 15 Pro and iPhone 15 Pro Max will have a redesigned chassis that makes the devices "easier to repair," according to Bloomberg's Mark Gurman.
This change could result in the iPhone 15 Pro models having removable back glass. With the chassis redesign, the iPhone 14 and iPhone 14 Plus became the first iPhone...

Apple Retail Stores to Offer Customers Home Delivery Option
Apple retail store staff will soon be able to offer customers home delivery during the ordering process, rather than them having to carry purchased products home.
Writing in his latest Power On newsletter, Bloomberg's Mark Gurman reports that the EasyPay machines Apple salespeople use when processing in-store product purchases are set to include an option for home shipping for the first...

Gurman: Refreshed High-End MacBook Pro and Mac Mini With M3 Chips to Launch Next Year
The Mac mini and high-end MacBook Pro will not be among the first wave of Macs to launch with the M3 chip later this year, according to Bloomberg's Mark Gurman.
In the latest edition of his "Power On" newsletter, Gurman said that he believes "it's a sure thing that an M3 version of the Mac mini is eventually coming," but it is not imminent or far into development. As such, he claims that...

Apple Experimenting With 'Apple GPT' AI Tool, No Launch Planned Yet
Apple is working on "Apple GPT" artificial intelligence projects that could rival OpenAI's ChatGPT, according to Bloomberg's Mark Gurman. Work on AI has become a priority for Apple over the course of the last few months, as chatbot services and AI functions in apps have proliferated.
The Cupertino company has developed an "Ajax" framework for large language models like ChatGPT, Microsoft's...

Next-Generation iPad Air With Spec Bump Reportedly in Development
Apple is actively developing a sixth-generation iPad Air, according to Bloomberg's Mark Gurman, who briefly touched on the mid-range tablet in his latest Power On newsletter. However, it's unclear exactly when the next model will be released.
Gurman said the first Macs with the M3 chip could be announced as early as October, but he does not expect any major upgrades across the iPad lineup...

Apple's First M3-Powered Macs Likely to Launch in October
Apple's first M3-powered Macs could arrive as early as October, according to Bloomberg's Mark Gurman.
Writing in his latest Power On newsletter, Gurman said sources tell him an October event will follow Apple's iPhone 15 series announcement in September, and the state of Apple's current product lineup suggests it will focus on new Macs with M3 chips.
Given that Apple launched new 14-inch ...

Larger iMac With Around 32-Inch Display Reportedly in Early Testing
Apple is experimenting with larger iMacs, including a model with around a 32-inch display, according to Bloomberg's Mark Gurman. In his latest Power On newsletter, Gurman said these iMacs are still in early development, so he does not expect them to launch until late 2024 or at some point in 2025 at the earliest.
Gurman previously said Apple was developing a larger iMac with over a 30-inch...

Apple Vision Pro Secondary Head Strap Design 'Yet to Be Finalized'
When Apple unveiled the Vision Pro at WWDC in June, members of the press invited to try out the headset were able to use an optional secondary head strap that sits across the top of the head. The strap was spotted in Apple's promotional videos for the mixed reality device, but its marketing material made no mention of the accessory.
Still from Apple's WWDC keynote video showing over-the-head ...

Apple Vision Pro Likely to Launch in UK and Canada by End of 2024, Asia and Rest of Europe Soon After
Apple's Vision Pro is set to launch in the United States early next year, and Apple is discussing the United Kingdom and Canada as two of the first international markets to get the mixed reality headset by the end of 2024, although "a final decision hasn't been made," according to sources cited by Bloomberg's Mark Gurman.
In his latest report, Gurman says Apple is looking at bringing the...

Apple Is Reportedly Working on a Mac Monitor That Becomes a Smart Home Display When Idle
Apple is working on a new external monitor for Macs that also functions as a kind of smart home display while not in use, according to Bloomberg reporter Mark Gurman.
Writing in the subscriber version of his latest Power On newsletter, Gurman says that Apple is developing multiple new monitor offerings, some of which are likely to be successors to its Studio Display and Pro Display XDR, and...

Gurman: Apple to Release USB-C AirPods Pro Case, Likely Alongside iPhone 15 Launch
Apple is likely to release a USB-C charging case for AirPods Pro alongside the launch of the iPhone 15 lineup this fall, according to Bloomberg's Mark Gurman.
Writing in his latest Power On newsletter, Gurman said the shift was in line with the same switch from Lightning to USB-C that is expected to happen across the iPhone 15 series this year.
Apple analyst Ming-Chi Kuo reported in Marc...

Apple Reportedly Developing Larger iMac With Over 30-Inch Display
Apple is in the early stages of developing a new iMac with over a 30-inch display, which would be the largest-ever size for the all-in-one computer, according to Bloomberg's Mark Gurman. In his weekly Power On newsletter, Gurman said this iMac remains "further out," suggesting that it might be at least a year or two away from launching.
"The company is also conducting early work on an iMac...

Apple Product Roadmap 2023–24: Over 15 New Devices in Development
Apple is working on at least a dozen new devices set to launch between late 2023 and early 2024, according to an updated product roadmap shared by Bloomberg's Mark Gurman.
In the latest edition of his "Power On" newsletter, Gurman explained that Apple is planning to launch two Apple Watch Series 9 models and a second-generation Apple Watch Ultra alongside the iPhone 15 lineup this fall....

Cheaper Apple Vision Headset Likely to Launch by End of 2025
Apple still plans to launch a more affordable version of its Vision Pro headset by the end of 2025, with the non-Pro model likely to be called "Apple Vision One," or more simply, "Apple Vision," according to Bloomberg's Mark Gurman.
Writing in his latest Power On newsletter, Gurman reiterated his understanding that Apple is working on a cheaper version of its headset, signaling that it is...

Gurman: Apple Already Working on 15-Inch MacBook Air With M3 Chip
Apple is already developing 13-inch and 15-inch MacBook Air models with the M3 chip, according to Bloomberg's Mark Gurman. In his Power On newsletter today, Gurman said he expects the updated laptops to be released in 2024.
The current 13-inch MacBook Air was announced in June 2022, while the 15-inch model was introduced last week. Both models are currently powered by the M2 chip,...

Apple's Annual Back to School Promotion Expected to Begin This Week Following New Macs
Apple's annual Back to School promotion for students will begin this week in the U.S., according to Bloomberg's Mark Gurman. In a tweet today, he said the promotion will likely start on Tuesday, after new Macs are announced at WWDC on Monday.
Last year's promotion offered a free Apple gift card worth up to $150 with the purchase of an eligible Mac or iPad, while free AirPods were offered in...

Gurman: Apple May Announce Drop of 'Hey Siri' Trigger Phrase at WWDC
Apple may announce a major change to Siri that would move away from the "Hey Siri" trigger phrase currently required to invoke the virtual assistant hands-free at next week's WWDC keynote, according to Bloomberg's Mark Gurman.
In a new tweet, Gurman reiterated that the change to the Siri trigger phrase may be among next week's announcements. In November, Gurman reported that Apple is...

Gurman: iOS 17 Wallet App May Show Additional Credit Card Balances
Starting with iOS 17, the Wallet app on iPhone may be able to show balances for a wider range of credit cards set up with Apple Pay, according to a report today from Bloomberg's Mark Gurman. Currently, only the Apple Card's balance can be viewed in the app.
"The Wallet app will get an upgrade as the company pushes deeper into financial services," wrote Gurman. "That could include the app...

Apple Now Seeking Generative AI Engineers for AR/VR Applications
Apple is calling on experts with backgrounds in generative AI to work with the company's "most advanced technologies," including augmented and virtual reality, according to new job listings posted by the company.
One new listing posted on Apple's jobs website, highlighted by Bloomberg's Mark Gurman, seeks a software engineer in Cupertino to work on machine learning models to build apps...