Jeff Pu

By MacRumors Staff

Jeff Pu Articles

iPhone Boxes

iPhone 16 and iPhone 16 Plus Rumored to Feature Increased 8GB RAM and Wi-Fi 6E Support

Sunday January 14, 2024 4:41 pm PST by
Apple's next-generation iPhone 16 and iPhone 16 Plus models will both feature 8GB of RAM, an increase over the 6GB of RAM in the iPhone 15 and iPhone 15 Plus, according to information shared today by technology analyst Jeff Pu. In a research note with investment firm Haitong International Securities, Pu reiterated his belief that all iPhone 16 models will be equipped with 8GB of RAM....
iPhone 16 Pro Sizes Feature

iPhone 16: Qualcomm's Latest 5G Modem May Be Limited to Pro Models

Sunday January 14, 2024 4:13 pm PST by
Qualcomm's latest cellular modem may be limited to the iPhone 16 Pro models this year, according to technology analyst Jeff Pu. In a research note today with investment firm Haitong International Securities, Pu reiterated his belief that the iPhone 16 Pro models will be equipped with Qualcomm's Snapdragon X75 modem. However, he expects the standard iPhone 16 and iPhone 16 Plus to retain the...
iPhone 15 Pro Cameras

iPhone 17 Pro Max Rumored to Feature 48MP Telephoto Lens

Friday December 15, 2023 9:35 am PST by
The iPhone 17 Pro Max will likely feature a 48-megapixel Telephoto lens, according to Jeff Pu, an analyst who covers companies within Apple's supply chain. In a research note this week with Hong Kong-based investment firm Haitong International Securities, focused on Apple supplier Largan Precision, Pu said the iPhone 17 Pro Max's upgraded 48-megapixel Telephoto lens will be optimized for use ...
Apple Wi Fi Chip Feature Triad

iPhone 17 Pro to Feature Apple-Designed Wi-Fi 7 Chip, Analyst Predicts

Friday December 15, 2023 8:07 am PST by
iPhone 17 Pro models in 2025 will be equipped with an Apple-designed Wi-Fi 7 chip, according to Jeff Pu, an analyst who covers companies within Apple's supply chain. In a research note this week with Hong Kong-based investment firm Haitong International Securities, Pu said the chip could be a long-term threat to Broadcom, which currently supplies Apple with a combined Wi-Fi and Bluetooth...
Oled iPads and MackBook Pro Notch

OLED iPad Pros, MacBook Pros, MacBook Airs to Launch in That Order

Friday November 10, 2023 2:06 am PST by
Apple's upcoming iPad Pro models with OLED displays will be followed by sequential OLED MacBook Pro and OLED MacBook Air launches over the next three years, according to analyst Jeff Pu from Haitong International Technology Research. In a new investor memo seen by MacRumors, Pu said Apple intends to update the 14-inch and 16-inch MacBook Pro models with OLED screens sometime in 2026, which...
iPhone 16 To Skip A17 Feature

iPhone 16 and 16 Plus Again Rumored to Jump From A16 to A18 Chip

Thursday October 19, 2023 8:42 am PDT by
All four iPhone 16 models will be equipped with A18-branded chips, according to Jeff Pu, an analyst who covers Apple and its supply chain. He first shared this prediction last month, and he touched on the topic again in a research note this week with Hong Kong-based investment firm Haitong International Securities. In his latest note, Pu said "we expect all iPhone 16 models to feature A18,"...
iOS 18 Mock Siri Feature Baubles

Apple Rumored to Follow ChatGPT With Generative AI Features on iPhone as Soon as iOS 18

Thursday October 19, 2023 8:01 am PDT by
Apple plans to start implementing generative AI technology on the iPhone and iPad in late 2024 at the earliest, according to Jeff Pu, an analyst who covers Apple's supply chain for Hong Kong-based investment firm Haitong International Securities. In a research note on Wednesday, Pu said his supply chain checks suggest that Apple is likely to build a few hundred AI servers in 2023, and...
iPhone 16 Side 2 Feature

iPhone 16 Pro Expected to Support '5G Advanced' With Qualcomm's Snapdragon X75 Modem

Thursday October 12, 2023 12:13 pm PDT by
Apple's next-generation iPhone 16 Pro and iPhone 16 Pro Max will be equipped with Qualcomm's latest cellular modem, according to technology analyst Jeff Pu, enabling faster and more power efficient 5G connectivity for the devices. In a research note this week with investment firm Haitong International Securities, Pu said the iPhone 16 Pro and iPhone 16 Pro Max will be equipped with Qualcomm's...
apple watch ultra 1 1

MicroLED Apple Watch Still on Track for Late 2025 Launch

Tuesday October 3, 2023 5:40 am PDT by
Apple's microLED Apple Watch is on track to launch in late 2025, according to Jeff Pu, a tech analyst at Hong Kong investment firm Haitong International Securities. In a note to investors seen by MacRumors, Pu said that the first Apple Watch with a microLED display will launch in late 2025. The advanced display technology offers improved brightness, color reproduction, and viewing angles,...
iPhone 16 Side Feature

iPhone 16 Lineup Will Feature A18 and A18 Pro Chips, Analyst Says

Wednesday September 27, 2023 7:46 am PDT by
All four iPhone 16 models will be equipped with A18-branded chips, according to Jeff Pu, an analyst who covers companies within Apple's supply chain. In a research note with investment firm Haitong International Securities this week, obtained by MacRumors, Pu said "we view A17 Pro as a transition design and now expect all the iPhone 16 models to feature A18, on TSMC's N3E." In response to ...
iPhone 16 Mock Header 1

iPhone 16 and iPhone 16 Plus Rumored to Feature Enhanced A17 Chip and 8GB Memory

Tuesday September 12, 2023 7:06 am PDT by
The iPhone 16 and ‌iPhone 16‌ Plus will feature 8GB of memory and an A17 Bionic chip fabricated with TSMC's N3E process, according to Jeff Pu, a tech analyst at Hong Kong investment firm Haitong International Securities. In a note to investors seen by MacRumors, Pu noted the significant RAM increase for the standard iPhone models next year and the switch to LPD5 memory. Apple's standard ‌iPho...
iPhone 15 Blue Three Quarters Perspective Feature

iPhone 16 Pro Said to Feature Wi-Fi 7 Support, 48MP Ultra Wide Camera

Tuesday August 15, 2023 9:09 am PDT by
Next year's iPhone 16 Pro and iPhone 16 Pro Max models should feature Wi-Fi 7 support and an upgraded 48-megapixel Ultra Wide camera lens, according to Jeff Pu, a tech analyst at Hong Kong investment firm Haitong International Securities. Pu revealed this information in a research note about the tech industry released today. More details about these potential features are outlined below. W...
iPhone 15 Pro Multi Purpose button Mute Switch Feature Green 2

iPhone 16 Pro Now Has 'Low' Chance of Featuring Solid-State Buttons

Thursday July 6, 2023 8:36 am PDT by
There is now a "low" chance that the iPhone 16 Pro and iPhone 16 Pro Max will be equipped with solid-state volume and mute buttons, according to Jeff Pu, a tech analyst at Hong Kong-based investment firm Haitong International Securities. Pu shared this prediction in a research note today alongside some details about the more imminent iPhone 15 lineup. Solid-state buttons were initially...
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iPhone 15 Pro Max Predicted to Be More Expensive Than Previous Model

Thursday July 6, 2023 6:06 am PDT by
Apple's next-generation iPhone 15 Pro Max will likely be more expensive than the previous Pro Max model, according to Jeff Pu, a tech analyst at Hong Kong-based investment firm Haitong International Securities. In his latest research note, Pu predicted Apple's larger of the two upcoming Pro models will see a price increase higher than the $1,099 starting price of the current iPhone 14 Pro...
iPhone 15 Cyan and Magenta Frosted Back Feature

iPhone 15 and iPhone 15 Plus Rumored to Feature 48-Megapixel Camera Like Pro Models

Sunday May 14, 2023 9:50 am PDT by
The lower-end iPhone 15 and iPhone 15 Plus models launching later this year will be equipped with a 48-megapixel rear camera lens, according to Jeff Pu, an analyst at Hong Kong-based investment firm Haitong International Securities. In a research note today, obtained by MacRumors, Pu said the 48-megapixel lens on these models will use a new three-stacked sensor that can capture more light...
iPhone 15 Pro Multi Purpose button Mute Switch Feature Green 2

Apple Delaying Solid-State Buttons Until iPhone 16 Pro Due to 'Design Issues'

Wednesday April 12, 2023 8:40 am PDT by
Apple analyst Ming-Chi Kuo on Tuesday indicated that iPhone 15 Pro models will no longer have solid-state buttons due to "unresolved technical issues before mass production." He now expects the buttons to have a "traditional" design. The change in plans was first reported by tech analysts Jeff Pu and Shelly Chou. In a research note with investment firm Haitong International Securities on...
iphone 14 pro max deep purple feature purple

iPhone 15 Pro Predicted to See First Price Increase Since iPhone X

Wednesday March 15, 2023 8:49 am PDT by
Apple's next-generation iPhone 15 Pro and iPhone 15 Pro Max will likely be more expensive than previous Pro models, according to Jeff Pu, a tech analyst at Hong Kong-based investment firm Haitong International Securities. In a research note this week, Pu predicted the iPhone 15 Pro models will see a price increase due to several rumored hardware upgrades, including a titanium frame,...
apple watch ultra 1 1

Apple Watch With Micro-LED Display and Lower-Priced AirPods Rumored for 2024

Monday January 2, 2023 7:33 pm PST by
In addition to outlining his expectations for the iPhone 15 lineup today, tech analyst Jeff Pu said Apple will likely release two notable products in 2024, including the first Apple Watch with a micro-LED display and lower-priced AirPods. In a research note for Hong Kong investment firm Haitong International Securities, Pu said a new high-end Apple Watch will likely adopt a larger 2.1-inch...
iPhone 14 Pro Purple Side Perspective Feature Purple

iPhone 15 Pro Models Rumored to Feature Titanium Frame, Taptic Buttons, Increased RAM, and More

Monday January 2, 2023 6:52 pm PST by
Apple's next-generation iPhone 15 Pro and iPhone 15 Pro Max will have several new features, including a titanium frame, solid-state buttons with haptic feedback, and increased RAM, according to tech analyst Jeff Pu. In a research note today for Hong Kong investment firm Haitong International Securities, Pu outlined his expectations for the iPhone 15 lineup, which he said will include a...
iPhone 14 Pro Purple Rear Flat MacRumors Exclusive

iPhone 14 Pro: Analyst Believes Storage Will Continue to Start at 128GB Despite Rumored Price Increase

Friday August 12, 2022 8:04 am PDT by
It wouldn't be the month before an iPhone launch without a few back-and-forth rumors, with the latest debate concerning iPhone 14 Pro storage. iPhone 14 Pro render by Ian Zelbo While research firm TrendForce forecasted that iPhone 14 Pro models could start with an increased 256GB of storage, Haitong International analyst Jeff Pu today forecasted that the upcoming Pro models will continue to...