Kuo: 'No Sign' of Apple Generative AI Technology Coming in 2024 - MacRumors
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Kuo: 'No Sign' of Apple Generative AI Technology Coming in 2024

The progress of Apple's generative AI technology is significantly behind its competitors and there is no sign that the company plans to launch AI services next year, according to analyst Ming-Chi Kuo.

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In a new post on Medium outlining how Apple's imminent earnings report will affect Apple stocks and the supply chain, Kuo explained that the company will likely not dedicate much time to discussion of AI during its earnings call due to its lack of progress in the area. There is reportedly no sign that Apple has plans to launch or integrate AI computing or hardware products in 2024, indicating that AI is unlikely to boost the company's stock price or supply chain in the immediate future.

Last month, Bloomberg's Mark Gurman said that Apple was working on "Apple GPT" artificial intelligence projects that could rival OpenAI's ChatGPT. Apple does not yet have a "clear strategy" for creating a product for consumers, and while it could be planning to make a "significant" AI announcement in 2024, Gurman claims it has no concrete plans as of yet.

During Apple's May earnings call, Tim Cook said there are a "number of issues that need to be sorted" with AI, and that it's important to be "deliberate and thoughtful" in the development approach. Cook also said that Apple views AI as "huge," and plans to "continue weaving it in products on a very thoughtful basis."

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Top Rated Comments

40 months ago
Siri, give me a summary of this article. “Okay, here are the top 10 chicken restaurants in your neighbourhood”
Score: 42 Votes (Like | Disagree)
40 months ago
OK, but Siri is an embarrassment and Apple needs to do something about it.

I hope that it will use LLM to create a language model with a very limited set of information to act as a Siri replacement.

I don't need Siri to explain nuclear physics to me like ChatGPT.

However, I do need it to reliably do what Apple advertises it to do.

And at the moment, it doesn't.
Score: 22 Votes (Like | Disagree)
40 months ago
Someone tell me when Apple has ever NOT been derided for being behind, late to the game, deemed on the way out, the memes go on and on. It really started in earnest with when Jobs debuted the iPhone. Too late, can’t succeed in a a mature market, no keyboard. Nokia laughed, Balmer laughed, and now tech blog forums are wagging their tongues at Apple over AI.
Score: 18 Votes (Like | Disagree)
klasma Avatar
40 months ago

Someone tell me when Apple has ever NOT been derided for being behind, late to the game, deemed on the way out, the memes go on and on. It really started in earnest with when Jobs debuted the iPhone. Too late, can’t succeed in a a mature market, no keyboard. Nokia laughed, Balmer laughed, and now tech blog forums are wagging their tongues at Apple over AI.
It doesn’t change the fact that Siri is crap.
Score: 17 Votes (Like | Disagree)
Mr. Dee Avatar
40 months ago
Apple has never been good at this stuff: AI, Search, Cloud Computing. But their hardware has always been used to build this stuff or present the end user experience. Apple does not have a presence in web search but due their hardware dominance, Google pays them 15 billion a year. They have the most successful App store, their overall services generate a lot of money and people likely use Siri for basic stuff.
Score: 14 Votes (Like | Disagree)
40 months ago

It doesn’t change the fact that Siri is crap.
Whilst I want Siri to be better, I mostly don’t care.
Score: 13 Votes (Like | Disagree)