Apple's Business-to-Business Store Goes Down as Rumors Swirl About Upcoming Announcement

Apple's online business-to-business store has gone down as rumors swirl about a new product announcement from the company later today via press release. Apple's main consumer-facing online store remains functional as of writing.

apple store down banner
Based on a rumor that Apple has a product announcement planned for today, and the discovery of an unreleased MacBook Pro in a Canadian regulatory database yesterday, new 14-inch and 16-inch MacBook Pro models with M2 Pro and M2 Max chips might finally be imminent. An updated Mac mini with M2 chips has also long been rumored.

Apple's exact announcement(s) if any remains to be seen, and topic might end up being something unrelated to new Macs.

In addition to M2 Pro and M2 Max chips, the new MacBook Pros are rumored to feature Wi-Fi 6E and faster RAM, but no other major changes are expected. Apple completely redesigned the 14-inch and 16-inch MacBook Pro in October 2021, and it's common for the same design to be used for multiple generations, so only a spec bump is expected.

We'll have full coverage of Apple's announcement(s) today if any, so keep checking back for the latest coverage throughout the day.

Update: Apple has announced new MacBook Pro and Mac mini models with M2 series chips.

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Top Rated Comments

dantracht Avatar
20 months ago
Why just the business site though? Isn’t that different?
Score: 3 Votes (Like | Disagree)
manofthematch Avatar
20 months ago

Here we go! All eyes are on M2
MacBook Pro Midnight. Surprise me Apple. I will only upgrade and give you my money if Midnight M2 ? is released. Let’s get it!!!
Colours are not Pro.
Score: 3 Votes (Like | Disagree)
TheYayAreaLiving ?️ Avatar
20 months ago
Here we go! All eyes are on M2
MacBook Pro Midnight. Surprise me Apple. I will only upgrade and give you my money if Midnight M2 ? is released. Let’s get it!!!
Score: 2 Votes (Like | Disagree)
CoMoMacUser Avatar
20 months ago
I've been buying Macs since 1990 and never knew that Apple has a B2B store.
Score: 2 Votes (Like | Disagree)
tevion5 Avatar
20 months ago
If they give us an M2 Pro Mac mini that can run more than x1 5K display they can take my money today!
Score: 1 Votes (Like | Disagree)
svish Avatar
20 months ago
Eagerly waiting to see what Apple announces
Score: 1 Votes (Like | Disagree)