Ferrari Announces Multi-Year Partnership With Apple's Former Design Chief Jony Ive
Ferrari and its parent company Exor today announced a multi-year creative partnership with LoveFrom, the design firm co-founded by Apple's former design chief Jony Ive and fellow designer Marc Newson.
"The first expression of this new partnership will bring together Ferrari's legendary performance and excellence with LoveFrom's unrivalled experience and creativity that has defined extraordinary world changing products," said Ferrari, in a press release announcing the partnership. "Beyond the collaboration with Ferrari, LoveFrom will explore a range of creative projects with Exor in the business of luxury."
"As Ferrari owners and collectors, we could not be more excited about collaborating with this extraordinary company and in particular with the design team expertly led by Flavio Manzoni," said Ive and Newson, in a joint statement. "We see some uniquely exciting opportunities working together which we believe will yield important and valuable work."
Ive will also join Exor's Partners Council, a group that shares ideas with the company and explores potential business opportunities.
In June 2019, Apple announced that Ive would be departing the company to form LoveFrom. At the time, Apple said that it would remain one of Ive's primary clients, but it's unclear which Apple products he has helped to design since then, if any. Apple did confirm that Ive was involved in the design of the colorful 24-inch iMac released in April, but Apple did not confirm if any of that work occurred after Ive left the company.
Ive reportedly recruited at least four of his former Apple colleagues to join LoveFrom. Airbnb announced a multi-year partnership with the design firm last year.
Popular Stories
Game emulator apps have come and gone since Apple announced App Store support for them on April 5, but now popular game emulator Delta from developer Riley Testut is available for download. Testut is known as the developer behind GBA4iOS, an open-source emulator that was available for a brief time more than a decade ago. GBA4iOS led to Delta, an emulator that has been available outside of...
Last September, Apple's iPhone 15 Pro models debuted with a new customizable Action button, offering faster access to a handful of functions, as well as the ability to assign Shortcuts. Apple is poised to include the feature on all upcoming iPhone 16 models, so we asked iPhone 15 Pro users what their experience has been with the additional button so far. The Action button replaces the switch ...
The lead developer of the multi-emulator app Provenance has told iMore that his team is working towards releasing the app on the App Store, but he did not provide a timeframe. Provenance is a frontend for many existing emulators, and it would allow iPhone and Apple TV users to emulate games released for a wide variety of classic game consoles, including the original PlayStation, GameCube, Wii,...
A decade ago, developer Riley Testut released the GBA4iOS emulator for iOS, and since it was against the rules at the time, Apple put a stop to downloads. Emulators have been a violation of the App Store rules for years, but that changed on April 5 when Apple suddenly reversed course and said that it was allowing retro game emulators on the App Store. Subscribe to the MacRumors YouTube channel ...
The first approved Nintendo Entertainment System (NES) emulator for the iPhone and iPad was made available on the App Store today following Apple's rule change. The emulator is called Bimmy, and it was developed by Tom Salvo. On the App Store, Bimmy is described as a tool for testing and playing public domain/"homebrew" games created for the NES, but the app allows you to load ROMs for any...
Top Rated Comments