AirPods Shipments Expected to Double to 60 Million This Year on Strength of AirPods Pro
Shipments of Apple's popular AirPods lineup are projected to double to 60 million in 2019, according to Bloomberg. The strong growth is due in part to "much higher" early demand for AirPods Pro than Apple had expected.
The $249 AirPods Pro -- which offer noise cancellation and water resistance -- have surpassed expectations and demand for them is pushing Apple’s assembly partners against capacity and technical constraints, a person familiar with the matter said. Multiple suppliers are competing for the business of manufacturing the Pro earphones, though some are still building up the technical proficiency.
After a ramp-up in popularity of the original AirPods, which debuted in late 2016, Apple has released two updates to the lineup this year, with second-generation AirPods in March and the new AirPods Pro just a few weeks ago.
Apple Watch and AirPods are the two cornerstones of Apple's push into wearables so far, and both have seen strong growth over the past few years. AirPods are the market leader in true wireless earphones, which are proving popular with consumers. While there are some competitors like Sony and Google already in the market, the launch of Microsoft's Surface Earbuds has been pushed back until at least March.
Related Stories
We've seen a lot of teasers about the Beats Studio Buds over the past month since they first showed up in Apple's beta software updates, and today they're finally official. The Beats Studio Buds are available to order today in red, white, and black ahead of a June 24 ship date, and they're priced at $149.99.
The Studio Buds are the first Beats-branded earbuds to truly compete with AirPods...
YouTube is planning to stop supporting its YouTube app on the third-generation Apple TV models, where YouTube has long been available as a channel option.
A 9to5Mac reader received a message about the upcoming app discontinuation, which is set to take place in March.Starting early March, the YouTube app will no longer be available on Apple TV (3rd generation). You can still watch YouTube on...
Apple has been involved in a long-running iPhone trademark dispute in Brazil, which was revived today by IGB Electronica, a Brazilian consumer electronics company that originally registered the "iPhone" name in 2000.
IGB Electronica fought a multi-year battle with Apple in an attempt to get exclusive rights to the "iPhone" trademark, but ultimately lost, and now the case has been brought to...
Google has rolled out picture-in-picture support as an "experimental" feature for YouTube premium subscribers, allowing them to watch video in a small window when the app is closed.
If you're a premium YouTube subscriber looking to try out picture-in-picture, follow these steps: Launch a web browser and sign into your YouTube account at YouTube.com.
Navigate to www.youtube.com/new.
Scroll...
Apple has published a FAQ titled "Expanded Protections for Children" which aims to allay users' privacy concerns about the new CSAM detection in iCloud Photos and communication safety for Messages features that the company announced last week. "Since we announced these features, many stakeholders including privacy organizations and child safety organizations have expressed their support of...
Apple is currently engaged in a cat-and-mouse game with persistent kids looking to circumvent Screen Time restrictions, but the company has been receiving some criticism for not moving quickly enough to lock down some of the loopholes, reports The Washington Post.
A few of the loopholes and ways for parents to shut them down are documented on the site Protect Young Eyes, while these and...
Apple's new macOS Mojave update is not compatible with mid-2010 and mid-2012 Mac Pros with stock GPUs, but it is supported on 2010 and 2012 Mac Pro models that have been upgraded with graphics cards that support Metal.
Apple today shared a new support document that provides a list of graphics cards that are Metal-capable, which will be useful for 2010 and 2012 Mac Pro owners who want to...
For this week's giveaway, we've teamed up with MAXOAK to offer MacRumors readers a chance to win a Bluetti portable power station and an accompanying solar panel. Bluetti makes a range of portable power station options that are useful for camping, emergencies, power outages, off-grid living, and similar situations.
The Bluetti EB70 is a solid middle of the road option that offers 716Wh and...
If you unwrapped an Apple product today it likely came with one of the company's first-party Lightning cables, but having an extra on hand is always a good idea, so you can place it in other rooms in your house, in your car, or in a bag when you travel.
For that reason, now's a good time to shop for third-party Lightning cables that are cheaper than Apple's own accessory, but still Made For...
Apple has stopped selling the second-generation 10.5-inch iPad Pro, originally released in June 2017, after launching a new 10.5-inch iPad Air today.
The 10.5-inch iPad Pro had remained available from $649 following the release of 11-inch and 12.9-inch iPad Pro models in October 2018, but it has been replaced by the 10.5-inch iPad Air with a cheaper starting price of $499.
The new iPad...
Top Rated Comments
https://www.aboveavalon.com/notes/2019/11/19/airpods-are-becoming-a-platform
I do believe that with the AirPods, Apple is well on its way to own the wireless headphones market. While the detractors will dismiss it as overpriced for the sound quality, they once again (predictably) miss the big picture.
This is a runaway train that would be pretty difficult to stop or even slow.
I love them! The noise cancellation works great!