Apple Launches New Consumer-Friendly Privacy Site

Apple this morning launched a revamped and redesigned Privacy website designed to make its privacy policies more accessible to consumers.

The new site better outlines how Apple's commitment to privacy benefits users through concrete examples of features like Apple Pay and an iPhone's passcode, and it explains how Apple uses encryption, Differential Privacy, and strict app guidelines to protect users.

appleprivacytouchid
Apple has a section on the new privacy site that cover all of its apps and features, including iMessage, Apple Pay, Health, Analytics, Safari, iCloud, CarPlay, Education, Photos, Siri, Apple Music, News, Maps, and more.

It's incredibly detailed and explains the security measures and privacy features built into each and every feature.

appleprivacyapplepay
There's also a new feature on how to secure devices with a passcode and Touch ID, and how to keep your Apple ID safe with a strong password, two-factor authentication, and an awareness of scams and phishing attempts. It explains how these features work, and beyond that, why customers should want to use them.

appleprivacyappleid
Apple has long had a transparent privacy policy and has outlined all of its privacy practices on its website, but this new site does so in a way that's easier for customers to understand and digest in just a few minutes. For anyone who has a question about one of Apple's products, the new site is worth checking out.

Top Rated Comments

SoApple Avatar
72 months ago
Small things like this is what differentiates Apple from the rest.
Score: 21 Votes (Like | Disagree)
Cmbqwerty79 Avatar
72 months ago
One BIG reason to choose Apple Over Android.
Score: 16 Votes (Like | Disagree)
redgreenski Avatar
72 months ago
Glad to see Apple taking a stand. Shame on Google and Microsoft.
Score: 8 Votes (Like | Disagree)
44267547 Avatar
72 months ago
Small things like this is what differentiates Apple from the rest.
And the fact that Apple lays it out for their consumers to have it for reference the material anytime someone has questions or concerns. Apple values the consumers privacy on a high level.
Score: 8 Votes (Like | Disagree)
fairuz Avatar
72 months ago
lol my Apple data is safer than my personal data like ssn
Seriously. I have to give out my SSN to rent apartments. They probably store it on some PC running Windows XP, and I know for a fact at least one of them has been hacked and infected with WannaCry. And then there are all the backwards government organizations that also have it.

Wish I could give out a signed SHA-2 hash of my SSN instead and let them verify my identity that way.
Score: 5 Votes (Like | Disagree)
realeric Avatar
72 months ago
Thumbs up. Good move.
Score: 4 Votes (Like | Disagree)

Popular Stories

iOS 16

iOS 16.4 for iPhone Nearing Launch With These 5 New Features

Monday March 20, 2023 11:50 am PDT by
Apple says iOS 16.4 is coming in the spring, which began this week. In his Sunday newsletter, Bloomberg's Mark Gurman said the update should be released "in the next three weeks or so," meaning a public release is likely in late March or early April. iOS 16.4 remains in beta testing and introduces a handful of new features and changes for the iPhone. Below, we have recapped five new features ...
iPhone 15 Pro Buttons CAD Leak

iPhone 15 Pro Leak Reveals Unified Volume Button and Mute Button

Monday March 20, 2023 8:33 am PDT by
As previously rumored, the next-generation iPhone 15 Pro and iPhone 15 Pro Max will feature a unified volume button and a mute button, according to leaked CAD images shared in a video on the Chinese version of TikTok and posted to Twitter by ShrimpApplePro. Instead of separate buttons for volume up and volume down, the iPhone 15 Pro models are expected to have a single elongated button for...
voice isolation

iOS 16.4 Adds Voice Isolation for Cellular Phone Calls

Tuesday March 21, 2023 11:01 am PDT by
The iOS 16.4 update that is set to be released to the public in the near future includes voice isolation for cellular calls, according to notes that Apple shared today. Apple says that Voice Isolation will prioritize your voice and block out the ambient noise around you, making for clearer phone calls where you can better hear the person you're chatting with and vice versa. Voice...
airpodsd 3 purple 4

iOS 16.4 Seemingly References New AirPods and AirPods Case

Tuesday March 21, 2023 11:43 am PDT by
The iOS 16.4 release candidate version that was provided to developers today appears to hint at a new set of AirPods that could be coming in the near future. According to @aaronp613, the beta features references to AirPods that have a model number of A3048 and an AirPods case with a model number of A2968. There have been no rumors that new AirPods are on the horizon, and it is early for...
maxresdefault

Nothing Launches $149 Ear (2) Wireless Earbuds to Compete With AirPods Pro 2

Wednesday March 22, 2023 9:48 am PDT by
Nothing today announced the launch of its second-generation wireless earbuds, the Nothing Ear (2), which offer many of the same features as Apple's AirPods Pro 2 at a lower price point. We went hands-on with the Ear (2) earbuds to see whether they're a viable alternative to the AirPods Pro 2 for those who want to save some cash. The Ear (2) earbuds are the successor to the Nothing Ear (1),...
iOS 16

Apple Seeds Release Candidate Versions of iOS 16.4 and iPadOS 16.4 to Developers [Update: Public RC Available]

Tuesday March 21, 2023 10:25 am PDT by
Apple today seeded the release candidate versions of upcoming iOS 16.4 and iPadOS 16.4 updates to developers for testing purposes, with the software coming a week after the launch of the fourth betas. The RCs mark the final version of the software that will be provided to the public in the near future. Registered developers are able to download the iOS 16.4 and iPadOS 16.4 updates...
apple park at night 1

Apple 'Tracking Employee Attendance' in Crackdown on Remote Working

Thursday March 23, 2023 3:41 am PDT by
Apple is tracking the attendance of its employees at offices using badge records in order to ensure they are coming in at least three times a week, according to Platformer's Zoë Schiffer. Since April 2022, Apple employees have been operating on a hybrid home/office work policy as part of a gradual return strategy following the pandemic, with staff required to work from the office at least...
iphone 14 pro max deep purple feature purple

iPhone 15 Pro Rumor Recap: 10 New Features and Changes to Expect

Thursday March 23, 2023 6:42 am PDT by
While the iPhone 15 series is still around six months away from launching, there have already been plenty of rumors about the devices. Many new features and changes have been rumored for the iPhone 15 Pro and iPhone 15 Pro Max in particular. Below, we have recapped 10 changes rumored for iPhone 15 Pro models that are not expected to be available on the standard iPhone 15 and iPhone 15 Plus:A1...