Apple Said to Add Beats 1 Broadcasting Booth to Iconic Fifth Avenue Store in New York City

Apple's flagship store on Fifth Avenue in Manhattan will include a "very unique area" for broadcasting its Beats 1 radio station, as part of ongoing renovations, according to a person familiar with the matter. This particular source has provided MacRumors with reliable information in the past.

apple fifth avenue

Apple's iconic Fifth Avenue store in New York City

The person did not share any further details, but it's possible that Ebro Darden, one of three Beats 1 radio anchors, could broadcast at least some of his shows at the Fifth Avenue store once it reopens. Currently, he appears to broadcast from a studio in the Chelsea neighborhood of Manhattan.

Apple Fifth Avenue, known for its iconic glass cube entrance, has been closed for renovations since January 20. The redesigned store will reportedly have over twice as much square footage, so there will likely be more than enough space for a dedicated Beats 1 broadcasting booth alongside the sales floor.

Ebro Darden

Beats 1 radio anchor Ebro Darden, based in New York City

Beats 1 is Apple's internet-based radio station, broadcasted around the clock in over 100 countries around the world. It launched in tandem with Apple Music in June 2015. In addition to Darden, the station is anchored by former BBC Radio 1 host Zane Lowe, based out of Los Angeles, and London's Julie Adenuga.

Apple Music executive Larry Jackson recently described Beats 1 as "the biggest radio station in the world," and he claimed there is no other station in existence that has as many concurrent listeners at any given time.

Beats 1 can be listened to through iTunes on Mac or PC, or in the Apple Music app on iPhone, iPad, Apple TV, and Apple Watch. Listening is free, with no Apple Music subscription required.

Apple has not indicated when its Fifth Avenue store will reopen, but renovations are likely to continue for several months. In addition to more space and a Beats 1 broadcasting area, the store will likely feature Apple's next-generation retail layout, in line with stores in Brooklyn, Brussels, Paris, San Francisco, and elsewhere.

Top Rated Comments

Munch Avatar
74 months ago
What the hell is this crap?

Remember when Apple was a great computer company? It's getting harder and harder to remember Apple's former greatness as the Tim Cook regime marches on.
The reason Apple is still a company is because it's no longer just a computer company. I don't understand why there's a segment of folks who think companies should do one thing and one thing only.

Hey does anyone remember when Nintendo was a great playing cards company?
Score: 27 Votes (Like | Disagree)
Joe Rossignol Avatar
74 months ago
Thank god we'll have a Beats 1 broadcasting booth at least a year before a new Mac Pro. Apple sure has their priorities straight.
Apple has over 100,000 employees around the world. Are they all supposed to be working on the Mac Pro?

I understand the sarcasm, but you can't expect Apple to drop everything else they're working on until the modular Mac Pro is ready.
Score: 24 Votes (Like | Disagree)
44267547 Avatar
74 months ago
Thank god we'll have a Beats 1 broadcasting booth at least a year before a new Mac Pro. Apple sure has their priorities straight.
What's the relation in this article between a Mac Pro and Beats 1 in New York City?
Score: 22 Votes (Like | Disagree)
theatremusician Avatar
74 months ago
What the hell is this crap?

Remember when Apple was a great computer company? It's getting harder and harder to remember Apple's former greatness as the Tim Cook regime marches on.
Score: 22 Votes (Like | Disagree)
HiRez Avatar
74 months ago
Thank god we'll have a Beats 1 broadcasting booth at least a year before a new Mac Pro. Apple sure has their priorities straight.
Score: 21 Votes (Like | Disagree)
Queen6 Avatar
74 months ago
Who cares Apple needs to get back to it's roots Deliver amazing products, then and only then will we look to Apple's services. Fix the computing line, stop "penny pinching" we have had enough and then some...

Q-6
[doublepost=1491764421][/doublepost]
Apple has over 100,000 employees around the world. Are they all supposed to be working on the Mac Pro?

I understand the sarcasm, but you can't expect Apple to drop everything else they're working on until the modular Mac Pro is ready.
Sorry I work with companies that can fast prototype complex engineering projects in a matter of months, yet Apple with all it's vast resources is going to take two years to realise a desktop computing solution? Sheer nonsense, actually it's BS at the highest level, and insulting to Apple's professorial customers...

Q-6
Score: 17 Votes (Like | Disagree)

Popular Stories

iphone 14 pro hands snowflakes 1

Best Black Friday iPhone Deals Still Available

Wednesday November 23, 2022 1:55 pm PST by
Cellular carriers have always offered big savings on the newest iPhone models during the holidays, and Black Friday 2022 is no different. Right now we're tracking notable offers on the iPhone 14 and iPhone 14 Pro devices from AT&T, Verizon, and T-Mobile. For even more savings, keep an eye on older models like the iPhone 13. Note: MacRumors is an affiliate partner with some of these vendors....
apple watch gold ornaments

Best Black Friday Apple Watch Deals Still Available

Wednesday November 23, 2022 9:31 am PST by
We're tracking all of the best Apple product discounts for Black Friday this week, and the Apple Watch always makes a great gift around the holiday season, so you're guaranteed to find solid discounts right now. In this article, you'll discover the best Black Friday sales on Apple Watch Series 8, Apple Watch SE, and Apple Watch Ultra. Note: MacRumors is an affiliate partner with some of these...
new airpods lineup black friday

Best Black Friday AirPods Deals Still Available

Tuesday November 22, 2022 10:01 am PST by
Although we've been tracking Black Friday deals for a few weeks now, the shopping holiday is officially kicking off this week and we're highlighting the best sales for each of Apple's product lines. In this article, you'll find the best Black Friday sales on AirPods 2, AirPods 3, AirPods Pro, AirPods Pro 2, and AirPods Max. Note: MacRumors is an affiliate partner with some of these vendors....
ipad holiday bulbs

Best Black Friday iPad Deals Still Available

Thursday November 24, 2022 12:25 pm PST by
Black Friday deals have been in full swing for the better part of a month, and now that the shopping holiday is officially here we're seeing even more solid discounts on Apple devices. We're highlighting the best sales for all of Apple's product lines, and in this article you'll find the best Black Friday sales on iPad, iPad Pro, iPad Air, and iPad mini. Note: MacRumors is an affiliate partner ...
mac imac snowflakes

Best Black Friday iMac and MacBook Deals Still Available

Thursday November 24, 2022 1:07 pm PST by
Our Black Friday coverage continues today with the best deals you can find on MacBook Pro, MacBook Air, and iMac. As with all Black Friday deals, we aren't sure how long any of these will last, and prices are always fluctuating, so if you see something you want, be sure to buy it soon. Note: MacRumors is an affiliate partner with some of these vendors. When you click a link and make a...
General Black Friday Deals 2022 Green

All the Apple Black Friday Deals You Can Still Get

Friday November 25, 2022 4:40 am PST by
Although Black Friday is now technically over, many Apple products are still seeing major discounts. In this article, you'll find every Apple device with a notable Black Friday sale that's still available. We'll be updating as prices change and new deals arrive, so be sure to keep an eye out if you don't see the sale you're looking for yet. Note: MacRumors is an affiliate partner with some of...
General Black Friday Deals 2022 Blue

All the Apple Black Friday Deals You Can Get Right Now: AirPods, Apple TV, Mac, iPad, and More

Saturday November 19, 2022 8:00 am PST by
Last week was jam-packed with early Black Friday deals, and now that the shopping holiday is right around the corner, we're going back through all of the best sales you might have missed over the past week and updating as prices change and new deals arrive. As with all holiday shopping, there's no guarantee that better prices won't come around later in the season, but if you want to shop early,...
Best Buy November Deals Hero

Best Buy Reveals Black Friday Plans With Sitewide Sales Available Now

Tuesday November 22, 2022 3:49 pm PST by
Following in the footsteps of Target and Walmart, Best Buy this week detailed its plans for the Black Friday shopping holiday and its schedule looks a lot like other retailers. In terms of sales, Best Buy has the expected list of TVs, appliances, video games, computers, streaming devices, and more. Note: MacRumors is an affiliate partner with Best Buy. When you click a link and make a...