In possibly one of the more ambitious outlooks for Mac market-share increases, Gartner is forecasting that Apple will double its market-share in the US and Western Europe by 2011. The reason for the dramatic increase is said to be two-fold: Apple continues to do well in its Macintosh unit and competitors aren't meeting Apple's competitive pressure.
Apple is challenging its competitors with software integration that provides ease of use and flexibility; continuous and more frequent innovation in hardware and software; and an ecosystem that focuses on interoperability across multiple devices (such as iPod and iMac cross-selling).
Gartner also predicts that by 2012, 50% of traveling workers will use devices other than notebooks. Gartner cites new "Internet-centric pocketable devices at the sub-$400 level" as a primary threat to the notebook in this arena. Notably, the iPhone fits this description.
New models of the Apple TV 4K and HomePod mini are "nearly ready to go," according to the latest word from Bloomberg's Mark Gurman.
Subscribe to the MacRumors YouTube channel for more videos.
Both devices have been ready "for months," but Apple is holding off on launching them until the more personalized version of Siri is available, he said.
"I am told the hardware for the next Apple TV...
Apple is expected to launch its first foldable iPhone later this year. Rumors suggest the "iPhone Ultra" will come in two color options, and a leaker shared an image today that allegedly shows one of them.
Posted on Weibo by the Chinese leaker known as Ice Universe, the image purportedly offers a first glimpse of Apple's foldable in white. The device is believed to have entered early mass...
Apple is now aiming to release its first smart glasses in "late 2027," according to the latest word from Bloomberg's Mark Gurman.
Meta Ray-Bans
He previously said that Apple planned to begin shipping the glasses by early 2027, but he said the product has faced development delays.
The glasses will feature "oval-shaped cameras, unique colors, and multiple frame styles," according to Gurman....
