App Store Review Guidelines

By MacRumors Staff

App Store Review Guidelines Articles

Apple Shares Updated App Store Review Guidelines on Spam, Push Notifications, App Store Reviews, MDM Apps and More

Wednesday March 4, 2020 9:34 am PST by
Apple today informed developers that it has released updated App Store Review Guidelines, with changes that cover reviews, spam, push notifications, Sign in with Apple, data collection and storage, mobile device management, and more. Apple's new guidelines can be found on its developer website, but we've highlighted a few notable changes below. 1.4.4 - Apps used to commit or attempt to...

Vaporizer Manufacturer PAX Calls on Apple to Rethink Vaping-Related App Ban

Tuesday November 19, 2019 4:21 pm PST by
Apple last week removed all vaping-related apps from the App Store and updated ‌App Store‌ guidelines to prohibit apps that facilitate or encourage the use of vape-related devices. Apple never allowed apps that sold vape cartridges, but it did allow apps that offered up vape-related news or provided controls for vape devices. Some companies, such as PAX, relied heavily on Apple's ‌App Store‌...

Apple Removing Vaping-Related Apps From App Store Today Amid Public Health Concerns

Friday November 15, 2019 3:59 am PST by
Apple is removing all vaping-related apps from the App Store today, according to Axios, shortly after the Centers for Disease Control and Prevention reported 2,172 lung injury cases linked to e-cigarette or vape products. In a statement issued to Axios, Apple said it agrees with expert opinions that vaping is a "public health crisis" and a "youth epidemic":We take great care to curate the...

Apple Softens App Store Guidelines Related to Third-Party Ads in Kids Apps and 'Sign in With Apple'

Thursday September 12, 2019 8:40 am PDT by
Apple today updated its App Store Review Guidelines with changes to third-party advertising and analytics in kids apps, as well as additional criteria for when apps are required to use Sign in with Apple. Kids apps The guidelines now state that, in limited cases, third-party analytics may be permitted in kids apps provided that the services do not collect or transmit any identifiable...

Apple Reverses Course and Allows Parental Control Apps to Use MDM Technology With Stricter Privacy Requirements

Tuesday June 4, 2019 10:00 am PDT by
As one of many updates to its App Store Review Guidelines this week, Apple has indicated that parental control app developers are again permitted to use Mobile Device Management (MDM) technology in their apps, so long as they do not sell, use, or disclose any data to third parties for any purpose. An excerpt from the newly added Guideline 5.5:You must make a clear declaration of what user...

Apple Cracking Down on Developers Spamming the App Store With Duplicate Apps

Wednesday February 27, 2019 6:30 am PST by
Just one day after exposing a handful of developers spamming the App Store with duplicate VoIP apps, a clear violation of the ‌App Store‌ Review Guidelines, TechCrunch reports that Apple has removed many of the apps from the ‌App Store‌. However, the report notes that plenty of duplicate apps remain available in other categories, such as photo printing. MailPix Inc., for example, has...

Apple Changes App Store Rules to Allow Users to Gift In-App Purchases to Friends and Family

Wednesday December 19, 2018 12:01 pm PST by
Apple today made a tweak to its App Store Review Guidelines, allowing developers to implement a new feature that will let iOS users purchase in-app content as a gift. Right now, iOS users can purchase paid apps as gifts for other iOS users, but there's no way to purchase in-app content as a gift. As more and more apps work on a free-to-try or subscription basis with various content only...

All New and Updated App Store Apps Required to Have a Privacy Policy Starting October

Friday August 31, 2018 4:43 am PDT by
Apple has announced that, starting October 3, 2018, all new apps and app updates will require a privacy policy in order to be submitted for distribution on the App Store or through TestFlight for beta testing purposes. Apple already requires a privacy policy for apps that access personal information, including apps that offer subscriptions, accept Apple Pay, or use Apple frameworks such as...

Facebook Removing Onavo VPN From App Store After Apple Says It Violates Data Collection Policies

Wednesday August 22, 2018 3:54 pm PDT by
Facebook today removed VPN app Onavo Protect from the iOS App Store after Apple decided that it violates App Store data collection policies, reports The Wall Street Journal. Apple earlier this month told Facebook officials that the Onavo app, which serves as a virtual private network, violates June App Store rules that prevent apps from harvesting data to build advertising profiles or contact...

Apple Revamps App Store Guidelines, Sets New Rules for Remote Mirroring Apps Like Steam Link

Monday June 4, 2018 6:43 pm PDT by
Alongside the debut of iOS 12, which is available to developers for beta testing as of today, Apple has introduced new App Store Guidelines. There are several tweaks that have been made to the App Store Guidelines, and one notable change appears to have been introduced specifically because of the Steam Link debacle that saw Apple approve and then renege on the Steam Link app for iOS. A new...

Developers Report Recent Enforcement of Stricter Rules for Emoji Use in iOS Apps

Wednesday February 7, 2018 5:51 am PST by
Over the past few weeks, iOS app developers have been sharing stories on Twitter about their apps getting rejected by Apple's App Review team because emojis were used in "non-keyboard based situations." So if an app displayed an emoji in its user interface, where the user did not type it in with a keyboard, Apple said it was not complying with its trademark and Apple Emoji imagery guidelines....

Apple Updates App Store Guidelines to Relax Restrictive Rules on Template Apps

Wednesday December 20, 2017 4:02 pm PST by
Apple in June tweaked its App Store Review guidelines to add a new rule banning apps created from a commercialized template or app generation service, a move that ended up impacting small businesses without the resources to independently develop an app. Many niche template-created apps for small restaurants, retailers, and other businesses were not allowed under the new rule, which also...

Apple Removed Some Risky Trading Apps From App Store in Accordance With New Guidelines

Tuesday August 1, 2017 5:12 am PDT by
Apple and Google have recently removed over 300 binary options trading apps from the App Store and Google Play store respectively, according to the Australian Securities and Investments Commission. A spokesperson for Apple said it removed the apps globally in accordance with its recently updated App Store Review Guidelines:Apps that facilitate binary options trading are not permitted on the...

Apple Officially Allows Users to Tip Content Creators With In-App Purchases

Friday June 9, 2017 11:14 am PDT by
Apple updated its App Store Review Guidelines this week to indicate that developers may now sell virtual currencies in the form of in-app purchases to enable customers to "tip" content creators within apps. Like all other in-app purchases, Apple will now receive a 30 percent cut from the virtual currencies used for tipping. Tipping within apps is popular in China, where live-streaming...

Apple's App Review Process Now Takes as Little as Two Days

Thursday May 12, 2016 8:45 am PDT by
Apple's app review process has become significantly faster during the first five months of 2016, according to AppReviewTimes.com, a website that tracks average App Store review times for both the iOS and Mac App Store using data crowdsourced from developers on both platforms. App Store approval times have dropped to an average of two days, compared to between eight and ten days in May 2015,...

App Store Review Guidelines Updated to Forbid Time-Telling Apple Watch Apps

Tuesday April 28, 2015 11:27 am PDT by
Apple has updated its App Store Review Guidelines to reflect an Apple Watch rule that it's been enforcing over the past several weeks, which prevents developers from creating Apple Watch apps that display the time. According to the newly added 10.7 rule under "User interface," Watch Apps that have a "primary function" of telling the time will be rejected. Though this rule, noticed first by 9to5...