Eric Slivka
Eric is the Editor-in-Chief of MacRumors and has been writing for the site since 2008.
An avid swimmer and former biophysicist, Eric has been using Apple products for over 35 years and has been interviewed for pieces by The Wall Street Journal, The New York Times, Reuters, BBC, CNBC, and other publications.
Eric's current primary role involves day-to-day oversight of the editorial operations at MacRumors, but he also contributes occasional news and review articles while handling various other duties related to the site's operation.
An avid swimmer and former biophysicist, Eric has been using Apple products for over 35 years and has been interviewed for pieces by The Wall Street Journal, The New York Times, Reuters, BBC, CNBC, and other publications.
Eric's current primary role involves day-to-day oversight of the editorial operations at MacRumors, but he also contributes occasional news and review articles while handling various other duties related to the site's operation.
Eric Slivka's Articles
'Haunted Empire' Profiles Apple After Steve Jobs as a Company on the Decline
Former Wall Street Journal reporter Yukari Iwatani Kane's highly anticipated book, Haunted Empire: Apple After Steve Jobs, debuts tomorrow with the goal of examining Apple's transition following the death of Steve Jobs.
While the book includes some interesting tidbits such as Jobs' comments on TV at a 2010 company retreat, Haunted Empire will likely not sit well with many Apple fans given...
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Aftermarket CarPlay Support Faces Technical Hurdles, Uncertain Future
While a recent report from a customer service representative indicated that Pioneer was exploring the possibility of bringing support for Apple's new CarPlay iPhone vehicle integration to third-party dashboard systems and Mercedes-Benz acknowledged efforts to bring extend support to its own older vehicles, it appears that full support will take some time to appear given challenges involved in the ...
Apple's A8 Chip Production for iPhone 6 Underway at TSMC
Apple's new chip partner Taiwan Semiconductor Manufacturing Company (TSMC) has begun production on the next-generation A8 chip destined for the iPhone 6 later this year, according to a report [Google Translate] from Taiwan's Commercial Times picked up by AFP.The world's leading contract microchip maker last month started producing the A8 chip, which is tipped to power the expected iPhone 6, the...
Apple Working to Expand Siri's Third-Party App Integration for iWatch
As Apple continues work on its much-rumored iWatch, the company is placing a significant focus on expanding Siri's ability to interface with third-party apps, according to a report from The Information summarized by TechCrunch.
With input methods for the iWatch limited due to the device's size, Siri's voice capabilities may be one of the best tools for Apple to leverage, and that means...
New Demo Videos Show CarPlay in Action as Apple VP Greg Joswiak Attends Ferrari Launch
Following yesterday's announcement of Apple's new CarPlay iOS vehicle integration and the release of promotional materials from launch partners Volvo and Mercedes-Benz, more details are arriving today with Apple participating in Ferrari's launch at the Geneva Motor Show.
Ferrari chairman Luca di Montezemolo and Apple vice president Greg Joswiak at Ferrari booth
As shared by macprime.ch [Google...
CarPlay Shown Off in New Promo Video from Volvo, Wi-Fi Connections Coming Soon
Following this morning's announcement from Apple that it will officially begin rolling out its "CarPlay" iOS vehicle integration with Ferrari, Mercedes-Benz and Volvo on board as the first launch partners this week, Volvo has published its own press release announcing the launch. Volvo's promotional materials include a new video briefly showing off CarPlay in action.
Volvo also goes a step...
Apple Targeted 'CarPlay' Trademark Protection Beginning in May 2013
As part of Apple's announcement earlier today regarding the launch of its new iOS vehicle integration at the Geneva International Motor Show, the company revealed that it has rebranded the feature from "iOS in the Car" to "CarPlay".
Curious about whether Apple had previously sought to protect the CarPlay name with a trademark application, MacRumors has investigated the situation and determined ...
Apple Retail Stores Pushing Sales of Current Apple TV with $25 iTunes Gift Card Offer
With rumors of a new Apple TV set-top box swirling, Apple's brick and mortar stores have launched a one-week promotion offering customers who purchase the current model a $25 iTunes Store gift card, reports 9to5Mac.
The promotion naturally sparks speculation that Apple is trying to clear stock of the current model ahead of new hardware. A recent report from Bloomberg claimed, however, that...
Soundgarden Added to SXSW iTunes Festival Lineup
Apple today announced that it has added Soundgarden to the concert lineup for its new iTunes Festival at SXSW in Austin, Texas next month [iTunes Store]. Soundgarden will headline the March 13 concert, with supporting acts yet to be announced.
As noted by The Loop, Soundgarden will play its landmark Superunknown album in its entirety, celebrating 20 years since the album's release.
An...
Apple Sapphire Deal with GT to Hit Full Production Beginning in 2H 2014
GT Advanced Technologies, Apple's partner in a new sapphire plant in Arizona, today announced earnings for the fourth quarter of 2013 while also providing a forward look at what will be a "transformational" year for the company. The company's comments help put into perspective just how large the deal with Apple is, with significant ramping heading into the second half of this year and into 2015."O...
'Rogue' Series6XT Graphics for Future iOS Devices Detailed
Back in January, Imagination Technologies announced its next-generation Series6XT graphic architecture, providing a glimpse at the graphics capabilities likely to make their way into Apple's future A-series chips. Apple, a minority investor in Imagination Technologies, has used the company's integrated graphics since the original iPhone back in 2007, with Apple's latest A7 chip using the G6430...
Tim Cook Honors Steve Jobs' 59th Birthday: 'Details Matter, It's Worth Waiting to Get It Right'
Today marks what would have been Steve Jobs' 59th birthday, and Apple fans around the world are once again remembering the Apple co-founder and CEO more than two years after his death.
Apple CEO Tim Cook is unsurprisingly one of those remembering Jobs today, and Cook has acknowledged the day in a pair of Tweets honoring Jobs and vowing to continue "the work he loved so much".
Remembering ...
Intel's Processor Roadmap Leaves Uncertainty for Apple's 2014 Mac Updates
With Apple's Mac lineup beginning to show signs of aging, consumers are no doubt starting to wonder when they can expect updated models to hit the market. Apple's product update cycles are in large part driven by availability of new processors, so it pays to take a look at Intel's roadmap to see what might be coming when to give Apple new options for upgrades.
The MacBook Air is currently the ...
Apple Registers New '.Technology', 'Applestore.berlin' Domain Names
The land rush on new generic top-level domains (gTLDs) continues this week, and Apple has once again staked its claim to some of new domains being made available to the public. The most relevant new gTLD for Apple is ".technology", and the company has moved to secure several variants related to its products:
- apple.technology
- ipad.technology
- iphone.technology
- mac.technology
This ...
Fleksy's Predictive Touch Keyboard with Gestures Now Available to All iOS Developers
Back in December, Fleksy announced a toolkit to allow iOS developers to incorporate the company's popular predictive and gesture-based keyboard into their apps. The initial testing period involved a public launch in four third-party apps of varying types, with Fleksy noting that it would continue to expand the program and eventually open up its SDK to all interested developers.
Today, Fleksy...
Apple Seeds OS X Mavericks 10.9.2 Build 13C62 to Developers
Apple today seeded build 13C62 of OS X 10.9.2 to developers, marking the seventh beta iteration of 10.9.2. The release comes five days after the sixth OS X 10.9.2 beta, build 13C59, and nearly two months after the first OS X 10.9.2 beta.
The update is available to registered developers through the Software Update mechanism in the Mac App Store and should be appearing in the Mac Dev Center...
Apple May Have Considered Purchasing Tesla, Researching Audio to Predict Heart Attacks
Apple's interest in vehicle and medical integration for its products is well-known, but a new report from the San Francisco Chronicle claims some new details on both fronts, including word that Apple may have explored a potential purchase of electric car manufacturer Tesla last year.
The specific claim that Apple was considering a purchase of Tesla seems to be primarily speculation, but the...
Microsoft Office for iPad Coming 'Sooner Than Most Think'
Microsoft has been rumored for a number of years to be bringing its Office productivity suite to the iPad, and according to a new report from ZDNet, it is coming "sooner than most think." Sources have indicated to ZDNet's Mary Jo Foley that Office for iPad may even arrive before the "touch first" Windows version that had been reported to be leading the way.But I hear Ballmer and the senior...
iBeacons Ready to Go at Major League Baseball Parks in Los Angeles and San Diego
Just two weeks after MacRumors reported that Major League Baseball was working to install iBeacons in 20 ballparks in time for the start of the 2014 season, home fields for the Los Angeles Dodgers and San Diego Padres are already outfitted with the Bluetooth transmitters, according to Re/code. MLB reportedly remains on track with the remainder of its rollout.The installation of 65 iBeacons at...
Apple Winding Down iPad 2 Production After Three-Year Run
Apple is winding down production of the iPad 2 as customer interest in the legacy device dwindles, according to a report from AppleInsider. First introduced in early 2011, the iPad 2 has remained in Apple's product lineup as a lower-price option even as newer iPad models have been discontinued.According to people familiar with Apple's plans, the company has made the decision to ramp down iPad 2...
