New Report Reveals When to Expect the AirTag 2

Apple released the AirTag in April 2021, so it is now three and a half years old. While the AirTag has not received any hardware updates since then, a new version of the item tracking accessory is in development, according to a recent report.

airtag purple
Below, we recap rumors about a second-generation AirTag.

Timing

A new AirTag is one of many new products that Apple aims to announce in the first half of 2025, according to Bloomberg's Mark Gurman.

From his Power On newsletter on Sunday:

I expect Apple to kick off 2025 with several other new devices in the first half of the year:

- 13-inch and 15-inch MacBook Air models with M4 (J613 and J615).
- Revamped iPhone SE (V59).
- Refreshed 11-inch and 13-inch iPad Air models (J607 and J637).
- New Magic Keyboards for the updated iPad Air line (R307 and R308).
- An upgraded AirTag item finder accessory (B589).

He did not provide any specific details about the new AirTag in the newsletter.

In October 2023, Apple supply chain analyst Ming-Chi Kuo said mass production of the second-generation AirTag had been postponed from the fourth quarter of 2024 until some point in 2025, but he did not provide a reason for the apparent change in plans. Kuo and Gurman are thus in agreement that a new AirTag is coming next year.

Features

Gurman previously said the new AirTag would feature an upgraded chip with improved location tracking. If so, the AirTag could be updated with the second-generation Ultra Wideband chip that debuted in all iPhone 15 models last year.

Kuo believes the new AirTag will have some kind of integration with Apple's Vision Pro headset, but he has not shared any specific details.

No design changes have been rumored for the AirTag so far. Read our AirTag 2 guide for more.

Popular Stories

iPhone 17 Pro Blue Feature Tighter Crop

iPhone 17 Pro Launching Later This Year With These 13 New Features

Wednesday April 23, 2025 8:31 am PDT by
While the iPhone 17 Pro and iPhone 17 Pro Max are not expected to launch until September, there are already plenty of rumors about the devices. Below, we recap key changes rumored for the iPhone 17 Pro models as of April 2025: Aluminum frame: iPhone 17 Pro models are rumored to have an aluminum frame, whereas the iPhone 15 Pro and iPhone 16 Pro models have a titanium frame, and the iPhone ...
iphone 17 dummies sonny dickson

iPhone 17 Air Almost as Thin as Its Buttons, New Images Show

Thursday April 24, 2025 2:14 am PDT by
If you missed the video showing dummy models of Apple's all-new super thin iPhone 17 Air that's expected later this year, Sonny Dickson this morning shared some further images of the device in close alignment with the other dummy models in the iPhone 17 lineup, indicating just how thin it is likely to be in comparison. The iPhone 17 Air is expected to be around 5.5mm thick – with a thicker ...
iPhone 17 Air Pastel Feature

iPhone 17 Air Launching Later This Year With These 16 New Features

Thursday April 24, 2025 8:24 am PDT by
While the so-called "iPhone 17 Air" is not expected to launch until September, there are already plenty of rumors about the ultra-thin device. Overall, the iPhone 17 Air sounds like a mixed bag. While the device is expected to have an impressively thin and light design, rumors indicate it will have some compromises compared to iPhone 17 Pro models, including only a single rear camera, a...
AirPods Pro 3 Mock Feature

AirPods Pro 3 Just Months Away – Here's What We Know

Friday April 18, 2025 5:16 am PDT by
Despite being more than two years old, Apple's AirPods Pro 2 still dominate the premium wireless‑earbud space, thanks to a potent mix of top‑tier audio, class‑leading noise cancellation, and Apple's habit of delivering major new features through software updates. With AirPods Pro 3 widely expected to arrive in 2025, prospective buyers now face a familiar dilemma: snap up the proven...
iphone 17 air dummy unbox therapy

iPhone 17 Air's Extreme Thinness Demoed in New Video

Tuesday April 22, 2025 10:22 am PDT by
Apple plans to release an all-new super thin iPhone this year, debuting it alongside the iPhone 17, iPhone 17 Pro, and iPhone 17 Pro Max. We've seen pictures of dummy models, cases, and renders with the design, but Lewis Hilsenteger of Unbox Therapy today showed off newer dummy models that give us a better idea of just how thin the "iPhone 17 Air" will be. The iPhone 17 Air is expected to be ...
Global Close Your Rings Day Pin

Apple Stores Giving Away a Limited-Edition Pin For Free Today

Thursday April 24, 2025 10:15 am PDT by
Starting today, April 24, Apple Stores around the world are giving away a special pin for free to customers who request one, while supplies last. Photo Credit: Filip Chudzinski The enamel pin's design is inspired by the Global Close Your Rings Day award in the Activity app, which Apple Watch users can receive by closing all three Activity rings today. The limited-edition pin is the physical...
Apple Logo Spotlight Blue

White House Hits Back at Apple's Massive EU Fine

Thursday April 24, 2025 5:57 am PDT by
Apple's $570 million fine from the EU has triggered a sharp rebuke from the White House, which called the fine a form of economic extortion, Reuters reports. The fine was announced on Wednesday by the European Commission, following a formal investigation into Apple's compliance with the bloc's Digital Markets Act (DMA), a landmark piece of legislation aimed at curbing the market dominance of ...
ipad air magic keyboard feature

iPadOS 19 Rumored to Show Mac-Like Menu Bar When Connected to Magic Keyboard

Thursday April 24, 2025 12:09 pm PDT by
When an iPad running iPadOS 19 is connected to a Magic Keyboard, a macOS-like menu bar will appear on the screen, according to the leaker Majin Bu. This change would further blur the lines between the iPad and the Mac. Bloomberg's Mark Gurman previously claimed that iPadOS 19 will be "more like macOS," with unspecified improvements to productivity, multitasking, and app window management,...

Top Rated Comments

jarman92 Avatar
7 months ago


Attachment Image
Score: 10 Votes (Like | Disagree)
vegetassj4 Avatar
7 months ago
Rumored devices have already been spotted in the wild, including an AirTag Pro and AirTag mini:



Attachment Image
Score: 8 Votes (Like | Disagree)
dwman Avatar
7 months ago
For love of all things holy, please don't start using click bait headlines like every third rate website. "Airtags 2 Expected in First Half of 2025". Done.
Score: 8 Votes (Like | Disagree)
Daul Avatar
7 months ago
Wallet tag please
Score: 7 Votes (Like | Disagree)
cicalinarrot Avatar
7 months ago


Never use this picture out of context.
Score: 6 Votes (Like | Disagree)
citysnaps Avatar
7 months ago

I wish they change the dump shape to something more useful like the various shapes that Tile offers.
The shape is perfect for the CR2032 battery that powers it giving the device a long life between battery replacements.
Score: 5 Votes (Like | Disagree)