Apple Pays $25+ Million for Worldwide Rights to Upcoming Film 'CODA'

Apple has paid over $25 million for the rights to upcoming movie "CODA," setting a new Sundance Film Festival acquisition record, reports Deadline.

Apple TV Ray Light 2 Blue
Directed and written by Siân Heder, "CODA" stars actress Emilia Jones as Ruby, the only hearing individual in her deaf family. As her high school years come to an end, Ruby is torn between staying at home to help family or heading off to college to pursue her dreams.

Deadline reports that a "pitched battle" between Apple and Amazon took place for the film's worldwide rights. The $25+ million deal set a new record for a film acquisition at this year's virtual Sundance Film Festival, beating last year's $22.5 million acquisition from Hulu/Neon for the film "Palm Springs."

Apple TV+‌‌ has been available for free since November 2019 for those who purchased an eligible Apple device in September 2019 or later. Apple recently announced plans to extend all ‌‌‌Apple TV+‌‌‌ free trials until July 2021, giving the company more time to present original content to viewers.

‌Apple TV+‌ is priced at $4.99 per month or $49.99 per year in the United States, but Apple is currently crediting paid subscribers as well.

Popular Stories

Apple Vision Pro 2 Feature 2

Apple Reportedly Suspends Work on Vision Pro 2

Tuesday June 18, 2024 8:17 am PDT by
Apple has suspended work on the second-generation Vision Pro headset to singularly focus on a cheaper model, The Information reports. Apple was widely believed to have plans to divide its Vision product line into two models, with one "Pro" model and one lower-cost standard model. The company is said to have been deprioritizing the next Vision Pro headset over the past year, gradually...
apple watch series 9 display

Kuo: Apple Watch Series 10 to Get Larger Screen and Thinner Design

Monday June 17, 2024 1:20 am PDT by
This year's Apple Watch Series 10 will be thinner and come in larger screen sizes than previous models, according to Apple analyst Ming-Chi Kuo. In his latest industry note -10-and-98075c44ce92">shared on Medium, Kuo said the screen size options on the next-generation Apple Watch will increase from 41mm to 45mm, and from 45mm to 49mm, while being encased in a thinner design. For reference,...
2022 back to school apple feature

Apple's 2024 Back to School Sale Launching This Week

Monday June 17, 2024 12:27 pm PDT by
Apple will launch its annual Back to School promotion for university students in the United States and Canada this week, according to Bloomberg's Mark Gurman. Apple's back to school sales provide students with a free Apple gift card when purchasing a Mac or an iPad, and this year's promotion could help Apple push the new M2 iPad Air and M4 iPad Pro models. Last year, Apple offered U.S....
Apple Pay Later feature 1

Apple Discontinuing Apple Pay Later

Monday June 17, 2024 11:44 am PDT by
Apple is discontinuing Apple Pay Later, the buy now, pay later feature that it just launched last October. Apple Pay Later is being discontinued as of today, but people who have existing Apple Pay Later loans will be able to continue to pay them off and manage them through the Wallet app. Apple announced plans to end the feature in a statement provided to 9to5Mac, which also notes that...
iOS 18 CarPlay Feature

iOS 18 Adds These 5 New Features to CarPlay

Thursday June 13, 2024 7:44 am PDT by
Apple did not mention CarPlay during its WWDC keynote this week, but iOS 18 includes a handful of new features for the in-car software. Overall, there is not a whole lot new for CarPlay on iOS 18, with changes seemingly limited to the Messages and Settings apps so far. Below, we recap everything new for CarPlay on iOS 18. New for CarPlay on iOS 18 1. Contact Photos in Messages App...
iPod Nano vs iPod Pro Ad Feature 1

Apple Developing Thinner MacBook Pro, Apple Watch, and iPhone

Monday June 17, 2024 2:22 am PDT by
Apple intends to slim down the MacBook Pro, Apple Watch, and iPhone, with the new ultra-thin M4 iPad Pro a sign of the company's new design trajectory, according to Bloomberg's Mark Gurman. When the M4 iPad Pro was unveiled last month, Apple touted it as the company's thinnest product ever, and even compared it to the 2012 iPod nano to emphasize its slim dimensions. Writing in the latest ...
watchOS 11 Thumb 2 1

watchOS 11 Supports Automatic Nap Detection

Monday June 17, 2024 4:05 pm PDT by
watchOS 11 appears to include a new feature that allows an Apple Watch to automatically detect and record when you're taking a nap. As shared on Reddit, an Apple Watch owner took a nap and was able to see the sleep data recorded in the Health app, despite not putting the device in Sleep Mode. Right now, the Apple Watch only tracks and records sleep when it is in Sleep Mode, and there is no...

Top Rated Comments

MrTechAdvice Avatar
44 months ago
This is a good step in the right direction. Apple TV+ is amazing. But the library is weak. Apple TV+ should release 24 NEW shows per year. Apple TV+ should release 24 movies per year with 10 being big box office films. Apple should continue to snag up these cheaper and indie movies to help build its library. If this can happen they'll eventually gain interest.
Score: 15 Votes (Like | Disagree)
thenahon Avatar
44 months ago
CODA = Child of Deaf Adult
Score: 12 Votes (Like | Disagree)
-DMN- Avatar
44 months ago
Apple doesn’t have a problem with people signing up, they can get 1 year of service for free. It’s keeping people that’s the problem. Apple TV+ is doomed if they can’t keep it apolitical and just make content no one can politically pick apart.
Score: 12 Votes (Like | Disagree)
Johnny907 Avatar
44 months ago
Maybe it’s just me but you would think they would focus on buying movies people actually want to see.
Score: 11 Votes (Like | Disagree)
yaxomoxay Avatar
44 months ago
Or about the equivalent of 417,000 yearly (monthly payments) paying subscriptions (without considering extra costs).
Score: 11 Votes (Like | Disagree)
BGPL Avatar
44 months ago
Apple definitely has niche programming. After my free trial is over in July, it's a goner. The best movie they had was the Tom Hanks not WWII movie that was pretty good for covid standards. Netflix has had much better programming, but I'm probably just a square.
Score: 7 Votes (Like | Disagree)