Apple Acquires AI Startup Voysis to Improve Siri

Apple has purchased artificial intelligence startup Voysis with the aim of improving Siri, reports Bloomberg. Voysis offers a platform that allows digital voice assistants to better understand natural language.

applevoysis
The company worked to improve voice assistants in online shopping apps, allowing software to better interpret requests from users. The website, which is now defunct, said that the technology used client databases with AI tools that deeply understand the specifics of products, services, and vocabulary to make the user experience "easier, faster and more intuitive."

The Voysis platform allowed customers to hone in on search requests with simple phrases like "I need a new LED TV" or "Just show me the 4K ones." Voysis said that shoppers could use voice to find what they're looking for 3x faster than typing using these kind of requests.

Bloomberg speculates that Apple could use Voysis' technology to improve ‌Siri‌'s understanding of natural language, or offer the Voysis platform to developers to improve how ‌Siri‌ works with apps.

Apple confirmed the acquisition to Bloomberg with its standard acquisition statement: "[Apple] buys smaller technology companies from time to time, and we generally do not discuss our purpose or plans."

Apple has acquired multiple AI startups over the course of the last five years, such as Xnor.ai, Turi, VocalIQ, Perceptio, Emotient, and more, to improve ‌Siri‌ and other AI-based offerings.

Top Rated Comments

mazz0 Avatar
52 months ago
Understanding speech is not what’s wrong with Siri
Score: 25 Votes (Like | Disagree)
Madmic23 Avatar
52 months ago
Clippy was better than Siri. :(


Attachment Image
Score: 20 Votes (Like | Disagree)
mistasopz Avatar
52 months ago
Siri is the dumbest of all the smart assistants.
Score: 10 Votes (Like | Disagree)
JMO1 Avatar
52 months ago

Understanding speech is not what’s wrong with Siri
yeah. It kind of sucks at that too. It’s like autocorrect, it defaults to more common words that fit common language structures. Unfortunately with music, names and numerous other things Siri still struggles to get it right.
Score: 8 Votes (Like | Disagree)
BuffaloTF Avatar
52 months ago

Understanding speech is not what’s wrong with Siri
But it actually is... easily the biggest problem.
Score: 7 Votes (Like | Disagree)
LeadingHeat Avatar
52 months ago

would be great if Siri would NOT call home on everything
THIS. I wish I could set an alarm or get a quick calculation without it saying “sorry, I’m having problems connecting. Please try again later.” Just have a cache of useful things that really don’t need the internet saved and it’s fixed!

Unless of course it still relies on an internet connection to even know what I’m saying which I don’t think it does.
Score: 7 Votes (Like | Disagree)

Popular Stories

reset password request iphone

Warning: Apple Users Targeted in Phishing Attack Involving Rapid Password Reset Requests

Tuesday March 26, 2024 4:34 pm PDT by
Phishing attacks taking advantage of Apple's password reset feature have become increasingly common, according to a report from KrebsOnSecurity. Multiple Apple users have been targeted in an attack that bombards them with an endless stream of notifications or multi-factor authentication (MFA) messages in an attempt to cause panic so they'll respond favorably to social engineering. An...
Generic iOS 18 Feature Purple

iOS 18: What to Expect From 'Biggest' Update in iPhone's History

Wednesday March 27, 2024 11:10 am PDT by
At least some Apple software engineers continue to believe that iOS 18 will be the "biggest" update in the iPhone's history, according to Bloomberg's Mark Gurman. Below, we recap rumored features and changes for the iPhone. "The iOS 18 update is expected to be the most ambitious overhaul of the iPhone's software in its history, according to people working on the upgrade," wrote Gurman, in a r...
maxresdefault

Apple to Launch New iPad Pro and iPad Air Models in May

Thursday March 28, 2024 11:07 am PDT by
Apple will introduce new iPad Pro and iPad Air models in early May, according to Bloomberg's Mark Gurman. Gurman previously suggested the new iPads would come out in March, and then April, but the timeline has been pushed back once again. Subscribe to the MacRumors YouTube channel for more videos. Apple is working on updates to both the iPad Pro and iPad Air models. The iPad Pro models will...
maxresdefault

Apple Announces WWDC 2024 Event for June 10 to 14

Tuesday March 26, 2024 10:02 am PDT by
Apple today announced that its 35th annual Worldwide Developers Conference is set to take place from Monday, June 10 to Friday, June 14. As with WWDC events since 2020, WWDC 2024 will be an online event that is open to all developers at no cost. Subscribe to the MacRumors YouTube channel for more videos. WWDC 2024 will include online sessions and labs so that developers can learn about new...
apple maps 3d feature

Apple Maps May Gain Custom Routes With iOS 18

Tuesday March 26, 2024 3:10 pm PDT by
Apple may be planning to add support for "custom routes" in Apple Maps in iOS 18, according to code reviewed by MacRumors. Apple Maps does not currently offer a way to input self-selected routes, with Maps users limited to Apple's pre-selected options, but that may change in iOS 18. Apple has pushed an iOS 18 file to its maps backend labeled "CustomRouteCreation." While not much is revealed...
General iOS 17 Feature Orange Purple

Apple Releases Revised Versions of iOS 17.4.1 and iPadOS 17.4.1 With Updated Build Number

Wednesday March 27, 2024 5:59 am PDT by
Apple on late Tuesday released revised versions of iOS 17.4.1 and iPadOS 17.4.1 with an updated build number of 21E237, according to MacRumors contributor Aaron Perris. The updates previously had a build number of 21E236. The revised updates are available for all iPhone and iPad models that are compatible with iOS 17 and iPadOS 17, but they can only be installed via the Finder app on macOS...
applephilschiller

Apple's Phil Schiller Works 80 Hours a Week Overseeing App Store

Wednesday March 27, 2024 2:03 pm PDT by
With the App Store and app ecosystem undergoing major changes in the European Union, The Wall Street Journal today shared a profile on App Store chief Phil Schiller, who is responsible for the App Store. Though Schiller transitioned from marketing chief to "Apple Fellow" in 2020 to take a step back from Apple and spend more time on personal projects and friends, he is reportedly working...