iPhone XR remained the best-selling ‌iPhone‌ model in the United States in the first quarter of 2019, as it was in the fourth quarter of 2018, according to a survey conducted by research firm CIRP and provided to MacRumors.

iphone xr colors splash
The research firm found that the ‌iPhone‌ XR accounted for 38 percent of U.S. ‌iPhone‌ sales during the quarter, ahead of the ‌iPhone‌ XS and ‌iPhone‌ XS Max with a combined 21 percent of sales during the three-month period.

If accurate, the data is rather unsurprising, as the ‌iPhone‌ XR has the lowest price of the three new iPhones that Apple released in late 2018. The colorful handset starts at $749, compared to $999 for the ‌iPhone‌ XS and $1,099 for the ‌iPhone‌ XS Max, with many reviews labeling it the "best iPhone for the money."

Moreover, in January, Apple CEO Tim Cook confirmed that the iPhone XR was the most popular iPhone every day since it launched.

cirp iphone mix q2 2019
CIRP co-founder Josh Lowitz:

iPhone XR continues to dominate US iPhone sales. It remains the best-selling individual model again this quarter, after launch early in the December 2018 quarter. In the US, the newest iPhone models sold about as well as the newest models a year ago, at about 60% of total sales. Based on these trends, we estimate an Average Selling Price of around $800, a decrease from the previous quarter.

The usual caveats apply, including that Apple no longer discloses iPhone unit sales, nor has it ever provided a model-by-model breakdown of ‌iPhone‌ sales. CIRP bases its findings on a rather small survey of 500 customers.

Tag: CIRP
Related Forum: iPhone

Top Rated Comments

DaveOP Avatar
47 months ago
It's an awesome phone. We have hundreds of them deployed, and business users LOVE the battery life. It's far more important in Enterprise than an OLED screen or more camera features. I have been pleasantly surprised by the feedback so far. Seems to please both the iPhone 8 size, and iPhone 8 Plus size users too.
Score: 13 Votes (Like | Disagree)
EugW Avatar
47 months ago
One (if not, THE best) of Apple's best bang for buck iPhone ever, with the best battery life ever (imho)
I don’t think it’s the “best bang for buck iPhone ever” by any stretch of the imagination. Yes it’s a decent phone but it’s really only the best bang for the buck for the 2018 models.

The problem is that Apple’s flagship 2018 phones are horrendously priced. The XR is priced like how the flagship iPhones used to be priced.
Score: 13 Votes (Like | Disagree)
Geert76 Avatar
47 months ago
One (if not, THE best) of Apple's best bang for buck iPhone ever, with the best battery life ever (imho)
Score: 12 Votes (Like | Disagree)
TonnyM Avatar
47 months ago
It’s best phone for most people.
Score: 9 Votes (Like | Disagree)
tedstoutpa59 Avatar
47 months ago
Reading on my iPhone XR.
Score: 7 Votes (Like | Disagree)
GoodWheaties Avatar
47 months ago
It’s interesting to me that the the SE had a larger percentage of sales last spring than the XS does this spring. That’s........ interesting.
Score: 6 Votes (Like | Disagree)

Popular Stories

iphone 14 pro hands snowflakes 1

Best Black Friday iPhone Deals Still Available

Wednesday November 23, 2022 1:55 pm PST by
Cellular carriers have always offered big savings on the newest iPhone models during the holidays, and Black Friday 2022 is no different. Right now we're tracking notable offers on the iPhone 14 and iPhone 14 Pro devices from AT&T, Verizon, and T-Mobile. For even more savings, keep an eye on older models like the iPhone 13. Note: MacRumors is an affiliate partner with some of these vendors....
apple watch gold ornaments

Best Black Friday Apple Watch Deals Still Available

Wednesday November 23, 2022 9:31 am PST by
We're tracking all of the best Apple product discounts for Black Friday this week, and the Apple Watch always makes a great gift around the holiday season, so you're guaranteed to find solid discounts right now. In this article, you'll discover the best Black Friday sales on Apple Watch Series 8, Apple Watch SE, and Apple Watch Ultra. Note: MacRumors is an affiliate partner with some of these...
new airpods lineup black friday

Best Black Friday AirPods Deals Still Available

Tuesday November 22, 2022 10:01 am PST by
Although we've been tracking Black Friday deals for a few weeks now, the shopping holiday is officially kicking off this week and we're highlighting the best sales for each of Apple's product lines. In this article, you'll find the best Black Friday sales on AirPods 2, AirPods 3, AirPods Pro, AirPods Pro 2, and AirPods Max. Note: MacRumors is an affiliate partner with some of these vendors....
ipad holiday bulbs

Best Black Friday iPad Deals Still Available

Thursday November 24, 2022 12:25 pm PST by
Black Friday deals have been in full swing for the better part of a month, and now that the shopping holiday is officially here we're seeing even more solid discounts on Apple devices. We're highlighting the best sales for all of Apple's product lines, and in this article you'll find the best Black Friday sales on iPad, iPad Pro, iPad Air, and iPad mini. Note: MacRumors is an affiliate partner ...
mac imac snowflakes

Best Black Friday iMac and MacBook Deals Still Available

Thursday November 24, 2022 1:07 pm PST by
Our Black Friday coverage continues today with the best deals you can find on MacBook Pro, MacBook Air, and iMac. As with all Black Friday deals, we aren't sure how long any of these will last, and prices are always fluctuating, so if you see something you want, be sure to buy it soon. Note: MacRumors is an affiliate partner with some of these vendors. When you click a link and make a...
General Black Friday Deals 2022 Green

All the Apple Black Friday Deals You Can Still Get

Friday November 25, 2022 4:40 am PST by
Black Friday is winding down for 2022, but many Apple products are still seeing major discounts. In this article, you'll find every Apple device with a notable Black Friday sale. We'll be updating as prices change and new deals arrive, so be sure to keep an eye out if you don't see the sale you're looking for yet. Note: MacRumors is an affiliate partner with some of these vendors. When you...
General Black Friday Deals 2022 Blue

All the Apple Black Friday Deals You Can Get Right Now: AirPods, Apple TV, Mac, iPad, and More

Saturday November 19, 2022 8:00 am PST by
Last week was jam-packed with early Black Friday deals, and now that the shopping holiday is right around the corner, we're going back through all of the best sales you might have missed over the past week and updating as prices change and new deals arrive. As with all holiday shopping, there's no guarantee that better prices won't come around later in the season, but if you want to shop early,...
Best Buy November Deals Hero

Best Buy Reveals Black Friday Plans With Sitewide Sales Available Now

Tuesday November 22, 2022 3:49 pm PST by
Following in the footsteps of Target and Walmart, Best Buy this week detailed its plans for the Black Friday shopping holiday and its schedule looks a lot like other retailers. In terms of sales, Best Buy has the expected list of TVs, appliances, video games, computers, streaming devices, and more. Note: MacRumors is an affiliate partner with Best Buy. When you click a link and make a...