Apple to Invite Hollywood Stars to TV Service Launch on March 25 [Updated]

Apple is planning to unveil both its news service and its TV streaming service at its March 25 event, reports Bloomberg, and celebrities will be in attendance.

Apple's plans for a March 25 event were revealed yesterday, but at the time, Apple was only known to be unveiling an upcoming news subscription service in Apple News. The rumored TV service that's in the works will also reportedly be included.

appleservices
Hollywood stars such as Jennifer Aniston, Reese Witherspoon, Jennifer Garner, and JJ Abrams are set to attend the event, which will be held at the Steve Jobs Theater on the Apple Park campus in Cupertino, California. All of these actresses are starring in television shows that Apple has purchased, and JJ Abrams is directing one of them.

Apple's upcoming video service is said to be similar to Amazon's Prime video option and Netflix's service. It will include TV shows and movies acquired by or funded by Apple, and Apple has more than two dozen original television shows in the works. An actual paid subscription service will launch by the summer.

There is some confusion over Apple's streaming TV plans. While Bloomberg's report suggests Apple's content will be delivered via paid streaming service, other rumors have indicated that Apple plans to provide at least some of its original content to Apple device owners for free.

These other rumors have also suggested that Apple will be teaming up with content providers like Showtime to allow Apple owners to sign up for add-on services like Showtime premium through its TV app, where the upcoming streaming service will presumably be available.

Apple's plans for its TV service will become clearer after March, when the details are officially announced.

Along with its TV service, Apple is going to unveil a premium news service that will let ‌Apple News‌ users sign up for a $9.99 per month subscription that will provide unlimited access to paywalled content from sites like The New York Times and the Washington Post, though Apple is said to be still negotiating deals ahead of the service's launch.

There's also a magazine subscription service in the works, which will provide unlimited access to dozens of magazines for $9.99 per month, similar to the Texture service that Apple acquired in 2018. All of these services could potentially be bundled into a single subscription package option in the future.

The March 25 event is believed to focus solely on services, with Apple not planning to introduce any hardware.

Several hardware products, such as the iPad mini 5, seventh-generation iPad, AirPower, updated AirPods, and seventh-generation iPod touch are in the works and are expected to be updated in the spring, but those updates are not expected at the March event and could instead come via press release.

With the AirPower having already been announced and all of the other updates being relatively minor in scale based on circulating rumors, it makes sense for the new products to debut more quietly.

The iPad mini 5, for example, is expected to be quite similar in design to the ‌iPad mini‌ 4, with the exception of an updated processor, and the same goes for the seventh-generation iPad. That device may get a slightly bigger 10-inch screen and a new chip, but the changes won't be significant.

AirPods rumors have been a bit mixed, but it looks like we may get a wireless Charging Case and "Hey Siri" functionality with other features saved for a later update in 2019 or 2020. We're also not expecting significant design changes to the seventh-generation iPod touch, which will look similar to the sixth-generation model.

Update: A separate report from Reuters suggests that Apple may be planning to hold an event to introduce its streaming television service in April, not March.

Update 2: The Hollywood Reporter also confirms that Jennifer Aniston, Reese Witherspoon, Jennifer Garner, and J.J. Abrams have all been invited to an Apple event set to be held on March 25.

Related Roundups: Apple TV, tvOS 14
Buyer's Guide: Apple TV (Buy Now)

Top Rated Comments

itsmilo Avatar
29 months ago
Probably US only while Netflix is available in 100+ countries
Score: 17 Votes (Like | Disagree)
calzon65 Avatar
29 months ago
Apple news service … this will be interesting … will we now see an onslaught of Silicone Valley oriented politically correct news services spreading their vision of society?
Score: 16 Votes (Like | Disagree)
calzon65 Avatar
29 months ago
So Apple is going to invite the pathetic Hollywood crowd … damn they are good a public relations.
Score: 15 Votes (Like | Disagree)
JagdTiger Avatar
29 months ago
Big deal, now apple will puppeteer Hollywood (like the film industry isn’t already) and it’s films definitely will be politically correct nonsense.
[doublepost=1550093891][/doublepost]Instead of owning everything in the world how about apple just making better and less expensive equipment?
Score: 12 Votes (Like | Disagree)
blacktape242 Avatar
29 months ago
ohhhhh hollywood stars.....yah who cares!
Score: 12 Votes (Like | Disagree)
jasonefmonk Avatar
29 months ago
I just hope they strike a better tone than with the U2 thing... Overly-excited Tim Cook can come on strong and cringe-y.
Score: 10 Votes (Like | Disagree)

Top Stories

tracking disabled ios 14 5

Analytics Suggest 96% of Users Leave App Tracking Disabled in iOS 14.5

Friday May 7, 2021 1:51 am PDT by
An early look at an ongoing analysis of Apple's App Tracking Transparency suggests that the vast majority of iPhone users are leaving app tracking disabled since the feature went live on April 26 with the release of iOS 14.5. According to the latest data from analytics firm Flurry, just 4% of iPhone users in the U.S. have actively chosen to opt into app tracking after updating their device...
tile amazon sidewalk integration

Tile to Leverage Amazon Echo and Ring Devices to Better Compete With AirTags

Friday May 7, 2021 2:07 pm PDT by
Amazon today announced that it is teaming up with Tile to add Amazon Sidewalk integration to Tile's Bluetooth trackers. Amazon Sidewalk, for those unfamiliar, is a network of Amazon Bluetooth devices that's designed to improve the connectivity of devices like the Ring and Amazon Echo. Tile will now be joining Amazon Sidewalk, and through this integration, Amazon Echo and Ring devices will be ...
Top Stories 59 Feature

Top Stories: Epic Games vs. Apple, Hidden AirTag Mode, Apple Music Hi-Fi, Colorful MacBook Air?

Saturday May 8, 2021 6:00 am PDT by
While we wait for the newly introduced iMac, iPad Pro, and Apple TV models to launch later this month, this week saw the kickoff of the big Epic Games v. Apple trial, with lots of juicy tidbits coming out as the two sides make their arguments. This week also saw some rumors about a Hi-Fi tier for Apple Music, more biometric sensing capabilities for Apple Watch, and timing for the...
airtag hacked

AirTag Successfully Hacked to Show Custom URL in Lost Mode

Monday May 10, 2021 1:52 am PDT by
The inevitable race to hack Apple's AirTag item tracker has reportedly been won by a German security researcher, who managed to break into the device's microcontroller and successfully modify its firmware. Yesss!!! After hours of trying (and bricking 2 AirTags) I managed to break into the microcontroller of the AirTag! 🥳🥳🥳/cc @colinoflynn @LennertWo pic.twitter.com/zGALc2S2Ph— stacksmashing ...
macbook colors 3d black bezels

Prosser: Next MacBook Air Could Come in Colors Similar to iMac

Friday May 7, 2021 6:55 am PDT by
According to Apple leaker Jon Prosser, Apple's upcoming release of the MacBook Air will feature various colors, similar to the colors in the newly released 24-inch iMac. In the latest video of his YouTube channel Front Page Tech, Prosser says the same source who accurately provided him information on the first Apple silicon iMac coming in colors has told him that he recently saw a prototype...
zoom app icon

Apple Gave Zoom Access to Special API to Use iPad Camera During Split View Multitasking

Sunday May 9, 2021 2:00 am PDT by
Zoom, a hallmark platform used by millions during the global health crisis, has been given access to a special iPadOS API that allows the app to use the iPad camera while the app is in use in Split View multitasking mode. This case of special treatment was first brought to attention by app developer Jeremy Provost, who, in a blog post, explains that Zoom uses a special API that allows the...
Apple 5G Modem Feature

Kuo: Apple-Designed 5G Modem May Debut in iPhones as Early as 2023

Sunday May 9, 2021 10:02 pm PDT by
Apple plans to adopt its own custom-designed 5G baseband chip starting with the 2023 iPhones, meaning it'll no longer need to rely on Qualcomm to supply the 5G cellular modem for the iPhone, Apple analyst Ming-Chi Kuo said today in an investors note obtained by MacRumors. According to Kuo, Apple plans to include its own custom-designed 5G baseband chip starting with the launch of the 2023...
3d printed airtag case siri remote

3D-Printed Case Lets You Attach an AirTag to Your Apple TV Remote

Monday May 10, 2021 8:11 am PDT by
Apple recently released a redesigned Siri Remote with a physical clickpad, but if you have an original Siri Remote laying around that you still plan on using, you may be interested in getting an AirTag case for the remote. Etsy user PrintSpiredDesigns has capitalized on the opportunity with a new 3D printed, made-to-order AirTag case for the original Siri Remote. The remote slides into the...
iPhone 13 Camera Backs

iPhone 13 Models Will Be Slightly Thicker and Will Have Larger Camera Bumps

Monday May 10, 2021 10:41 am PDT by
Apple's upcoming iPhone 13 models will be slightly thicker than the iPhone 12 models and will also feature larger, thicker camera bumps with lenses that protrude less, according to iPhone 13 schematics seen by MacRumors. The new iPhone 13 and 13 Pro models are expected to feature a thickness of 7.57mm, up from 7.4mm in the iPhone 12 models. That's an increase of 0.17mm, which won't be hugely ...
ifixit m1 macbook teardown

Leaked MacBook Schematics Have Aided Independent Technicians Performing Complicated Repairs

Monday May 10, 2021 8:51 am PDT by
Independent technicians have reportedly been able to use leaked MacBook schematics to aid repairs (via Vice). Last month, Apple supplier Quanta Computer was hit with an attack by the ransomware group known as "REvil," leading to a large quantity of internal Apple documents about both released and unreleased devices being exposed. The leaked PDFs, available on a number of forums and online...