Virgin Mobile UK Says Apple Will Announce (PRODUCT)RED Edition iPhone 8 and iPhone 8 Plus on Monday

by

iPhone 8 and iPhone 8 Plus models in a limited edition (PRODUCT)RED color will be unveiled as early as tomorrow, according to an internal memo distributed to Virgin Mobile employees in the UK and obtained by MacRumors.

iphone 7 productred

(PRODUCT)RED edition iPhone 7 and iPhone 7 Plus

Virgin Mobile UK states that it will add the new smartphone models to its inventory system on Monday, April 9, coinciding with a launch announcement from Apple, which would likely be in the form of a press release. The memo doesn't mention a (PRODUCT)RED edition iPhone X, so there might not be one.

The memo notes that there will be pre-orders, so it's unclear if the new color would be available immediately or begin shipping later in April, but it does appear that Apple will introduce the models this week.

The information lines up with rumors about new red-colored iPhones from both Rosenblatt Securities analyst Jun Zhang and Steve Hemmerstoffer, who leaks information about mobile devices through his Twitter account OnLeaks. Ben Geskin also said the new color might be (PRODUCT)RED, after initially saying Blush Gold.

Mark Gurman, a very reliable Apple reporter at Bloomberg News, has also corroborated this story in a follow-up tweet.


Apple unveiled a (PRODUCT)RED edition of the iPhone 7 and iPhone 7 Plus in March 2017, but it may have decided to wait until April this year so that sales of the red iPhone 8 and iPhone 8 Plus models are fully reflected in its earnings results for the third quarter, generally a slower period of its fiscal year.

A recent report said Apple will also unveil a gold iPhone X, which the Virgin Mobile UK memo does not mention. It's certainly possible Apple could have a wave of press releases tomorrow detailing availability of the (PRODUCT)RED edition iPhone 8 and iPhone 8 Plus, gold iPhone X, and its AirPower charging mat.

Update: This story has been updated to reflect that the memo originated from Virgin Mobile in the United Kingdom.

Tags: (PRODUCT)RED, Virgin Mobile
Related Forum: iPhone

Top Rated Comments

Cougarcat Avatar
Cougarcat
72 months ago
A red iPhone X is the only red iPhone that would look good, because you just know they’re going to slap an ugly white front on the 8.

It would also be nice if they’d release these with the other models, not six months before a refresh.
Score: 35 Votes (Like | Disagree)
Michael Goff Avatar
Michael Goff
72 months ago
No sensible person wants a notch on their phone.
Most people don’t care about the notch. Otherwise, the X wouldn’t have been the best selling iPhone last quarter.
Score: 27 Votes (Like | Disagree)
Michael Goff Avatar
Michael Goff
72 months ago
New colors sell phones more than new tech.
Score: 19 Votes (Like | Disagree)
EvilEvil Avatar
EvilEvil
72 months ago
New colors sell phones more than new tech.
No sensible person wants a notch on their phone.
Score: 19 Votes (Like | Disagree)
democracyrules Avatar
democracyrules
72 months ago
No sensible person wants a notch on their phone.
Sensible person wants a notch on their phone because the phone is the best iPhone in the iPhone history and they can afford and keep this best iPhone in the history up to date:p:p:p:cool:
Score: 19 Votes (Like | Disagree)
44267547 Avatar
44267547
72 months ago
This rumor seems legitimate to me. It’s about that time where Apple would release a refreshed color to instigate interest for those who are contemplating a new iPhone. And if they do update the iPhone color, I would also believe that AirPower would follow suit as well.

But for me, if the iPhone 8 had a black bezel with the red casing, that would be more appealing.





Attachment Image
Score: 18 Votes (Like | Disagree)
Read All Comments

Popular Stories

iphone se 4 modified flag edges

iPhone SE 4 Details: Action Button, USB-C Port, Face ID, and More

Wednesday September 27, 2023 1:34 pm PDT by
Significant changes are expected to arrive with Apple's fourth-generation iPhone SE, in terms of both design and hardware, MacRumors has learned. The iPhone SE 4, known internally under the codename Ghost, is expected to receive a new design derived almost entirely from the base model iPhone 14. According to our sources, the iPhone SE 4 will use a modified version of the iPhone 14 chassis...
Read Full Article • 146 comments
Multi Display CarPlay 1

All-New Apple CarPlay Launching Later This Year With These 5 New Features

Friday September 29, 2023 11:29 am PDT by
At WWDC 2022 last year, Apple previewed the next generation of CarPlay, promising deeper integration with vehicle functions like A/C and FM radio, support for multiple displays across the dashboard, personalization options, and more. Apple said the first vehicles with support for the next-generation CarPlay experience would be announced in late 2023, but it has still not shared any additional...
Read Full Article
iOS 17

Everything New in iOS 17.1 Beta 1

Wednesday September 27, 2023 1:57 pm PDT by
Just a week after releasing iOS 17, Apple has seeded the first beta of iOS 17.1 to developers. iOS 17.1 adds some features that Apple promised were coming to iOS 17 in the future, plus it refines and improves some existing features. This guide covers everything new in the first iOS 17.1 beta. Apple Music Favorites You can favorite songs, albums, playlists, and artists in the iOS 17.1...
Read Full Article • 99 comments
iPhone 15 Pro lineup

iPhone 15 Pro Overheating Concerns Highlighted in Two More Reports

Thursday September 28, 2023 6:25 am PDT by
iPhone 15 Pro and Pro Max overheating concerns continue to make headlines this week, with the topic highlighted by The Wall Street Journal and Bloomberg. Both of the reports document anecdotal complaints from customers, and outline potential causes, but it's unclear how many devices are actually affected. Bloomberg said the overheating could be caused or compounded by the iPhone's setup...
Read Full Article • 318 comments
iPhone 15 Pro lineup

Apple to Address iPhone 15 Pro Overheating Issue With iOS 17 Update

Saturday September 30, 2023 9:28 am PDT by
Apple plans to release an iOS 17 update to address a bug that may contribute to the reported iPhone 15 Pro and iPhone 15 Pro Max overheating issue, according to a statement the company shared today with MacRumors and Forbes reporter David Phelan. Apple also says some recent updates to third-party apps have overloaded the system and contributed to the overheating issue. The report notes that...
Read Full Article • 188 comments
iPhone 15 USB C Port Keynote

Some USB-C Power Banks Fail to Work With iPhone 15

Thursday September 28, 2023 2:06 pm PDT by
Apple added a USB-C port to the iPhone 15 lineup this year, allowing it to work with USB-C cables, USB-C power banks, and more. It turns out that some USB-C battery packs are not working properly with Apple's iPhone 15, resulting in charging issues. As highlighted on Reddit and the MacRumors forums, not all existing USB-C power banks can be used with the iPhone 15 models, perhaps due to the...
Read Full Article • 206 comments
iOS 17

Apple Releases iOS 17.0.2 and iPadOS 17.0.2 for All iPhones and iPads

Tuesday September 26, 2023 12:47 pm PDT by
Apple today released iOS 17.0.2 and iPadOS 17.0.2 updates, with the software coming five days after the releases of iOS 17.0.1 and iPadOS 17.0.1. Today's iOS 17.0.2 and iPadOS 17.0.2 updates arrive as build 21A351 and can be downloaded on eligible iPhones and iPads over-the-air by going to Settings > General > Software Update. Note that iOS 17.0.2 was previously made available for iPhone...
Read Full Article • 101 comments