Apple Reportedly Interested in Obama Series if Netflix Fails to Clinch Content Deal With Former President

Netflix is said to be in advanced negotiations with former President Barack Obama and his wife Michelle to produce a series of high-profile shows for the streaming service, with Apple said to be waiting in line if a deal between the two parties falls through.

The New York Times reports that Netflix is offering to pay the Obamas to produce the exclusive content, according to people familiar with the discussions, although it's unclear how much is on the table given the couple's lack of experience in the media business.

Image via Getty Images

However, rather than use the shows to respond to President Trump or conservative critics, Obama is reportedly interested in treating them as a platform for topics that dominated his presidency, such as health care, voting rights, immigration, foreign policy, and climate change.

Another program could feature Mrs. Obama on topics, like nutrition, that she championed in the White House. The former president and first lady could also lend their brand — and their endorsement — to documentaries or fictional programming on Netflix that align with their beliefs and values.

Several people familiar with the Netflix discussions said that executives from Apple and Amazon, which have their own streaming services, have also expressed interest in talking with Mr. Obama about content deals.

The New York Times notes that Obama retains close ties to Ted Sarandos, Netflix's chief content officer. Sarandos is married to Nicole A. Avant, an activist who served as Obama's ambassador to the Bahamas. Reed Hastings, the chief executive of Netflix, was also close to Obama while he was president and an attendee at state dinners, according to the report.

Apple has been comparatively slow at securing original content for its television offering, but the company now has at least 10 television shows in the early stages of development, including an untitled morning show drama starring Jennifer Aniston and Reese Witherspoon and an "Amazing Stories" reboot from Steven Spielberg.

Other shows on the tech giant's books include an untitled space drama from Battlestar Galactica creator Ronald D. Moore, a series written by "La La Land" creator Damien Chazelle, a Kristen Wiig comedy series, See, an epic world-building drama, Home, a docuseries focusing on incredible homes, and "Little America," an anthology series from "The Big Sick" creators Kumail Nanjiani and Emily V. Gordon.

Note: Due to the political nature of the discussion regarding this topic, the discussion thread is located in our Politics, Religion, Social Issues forum. All forum members and site visitors are welcome to read and follow the thread, but posting is limited to forum members with at least 100 posts.

Related Roundups: Apple TV, tvOS 13
Tag: Netflix
Buyer's Guide: Apple TV (Don't Buy)

Top Rated Comments

(View all)
Avatar
29 months ago
Who would want to watch that? Entertainment should be entertaining. If you want politics there is plenty of that content already.

I don’t really like Obama or his politics. I don’t want to give money to a company that promotes them. I can’t understand why Netflix or Apple would want to have such a show.
Score: 80 Votes (Like | Disagree)
Avatar
29 months ago
Tim Cook can’t wait to get political again. So much for great products (or stable OSes).
Score: 68 Votes (Like | Disagree)
Avatar
29 months ago
What did he do? oh yea hang out in DC and lie his a$$ off.
Score: 47 Votes (Like | Disagree)
Avatar
29 months ago
I think this would be a perfect fit. Like Apple, Obama pretended to care about a number of causes that he did little about, and got a lot of good PR and incredibly rich while having a horrible effect on the lives of the poorest people around the world. In Obama's case it was through becoming the Deporter in Chief setting records for the deportation of millions of immigrants, and through expanding drone strikes killing thousands of people without a trial and in most cases without any proof they were actually related to terrorism. He got rich cozying up to banks (remember that $400,000 speech? You don't get offered that kind of money if you didn't richly benefit Wall Street). He even called his own policies those of a "moderate Republican" while insanely being labeled socialist. Apple gets rich off of being the world leader of maximizing profit, who in spite of their lefty veneer exploit workers who are working almost as slave labor. Despite the people who make their products earning so little money, Apple is on track to become a trillion-dollar company...
Score: 46 Votes (Like | Disagree)
Avatar
29 months ago
I’d watch a series about Obama in Gitmo.
Score: 46 Votes (Like | Disagree)
Avatar
29 months ago

Everything drives Trump voters nuts.

Honestly, just a picture of Obama literally increases their heart-rate.

Nothing triggers Obama voters more than an extra $1000 in the working classes bank account every year. They’d much rather that go to “infrastructure”.
Score: 40 Votes (Like | Disagree)

Top Stories

Leaker: Apple to Stick With Lightning Over USB-C for 'iPhone 12' Before Going Port-Less Next Year

Tuesday May 26, 2020 2:31 am PDT by
Apple will use a Lightning port instead of USB-C in the upcoming "iPhone 12," but it will be the last major series of Apple's flagship phones to do so, with models set to combine wireless charging and a port-less Smart Connector system for data transfer and syncing in the iPhone "13 series" next year. The above claim comes from occasional Apple leaker and Twitter user "Fudge" (@choco_bit),...

Apple Reissuing Numerous iOS App Updates, Potentially Related to Recent 'This App is No Longer Shared' Bug

Sunday May 24, 2020 9:13 pm PDT by
Over the past few hours, a number of MacRumors readers have reported seeing dozens or even hundreds of pending app updates showing in the App Store on their iOS devices, including for many apps that were already recently updated by the users. In many cases, the dates listed on these new app updates extend back as far as ten days. Apple has not shared any information as to why updates for...

'This App is No Longer Shared' iOS Bug Preventing Some Apps From Opening

Friday May 22, 2020 3:58 pm PDT by
An app bug is causing some iOS users to be unable to open their apps, with affected iPhone and iPad users seeing the message "This app is no longer shared with you" when attempting to access an app. There are multiple complaints about the issue on the MacRumors forums and on Twitter from users who are running into problems. A MacRumors reader describes the issue:Is anyone else experiencing...

16-Inch MacBook Pro, iPad Pro, and iMac Pro With Mini-LED Displays Again Rumored to Launch in 2021

Tuesday May 26, 2020 5:30 am PDT by
Apple plans to release several higher-end devices with Mini-LED displays in 2021, including a new 12.9-inch iPad Pro in the first quarter, a new 16-inch MacBook Pro in the second quarter, and a new 27-inch iMac in the second half of the year, according to Jeff Pu, an analyst at Chinese research firm GF Securities. This timeframe lines up with one shared by analyst Ming-Chi Kuo, who recently...

Jailbreak Tool 'unc0ver' 5.0 Released With iOS 13.5 Compatibility

Sunday May 24, 2020 3:06 pm PDT by
The team behind the "unc0ver" jailbreaking tool for iOS has released version 5.0.0 of its software that claims to have the ability to jailbreak "every signed iOS version on every device" using a zero-day kernel vulnerability by Pwn20wnd, a renowned iOS hacker. The announcement comes just days after it was announced that the tool would soon launch. The unc0ver website highlights how the tool...

Future AirPods to Include 'Ambient Light Sensors' Possibly Related to Rumored Health Features

Monday May 25, 2020 2:53 am PDT by
Apple is reportedly looking to integrate light sensors in a new model of AirPods in the next couple of years, according to a new report today, suggesting their use could be part of rumored upcoming health monitoring features in the true wireless earbuds. In a paywalled article, DigiTimes reports that ASE Technology could be involved in manufacturing the sensors: Apple is expected to...

Top Stories: Apple Glass and iPhone 12 Rumors, iOS 13.5 Update, and More!

Saturday May 23, 2020 6:00 am PDT by
It was another big week for rumors this week, with a flurry of reports about Apple's augmented reality glasses, the iPhone 12, and Apple's "AirPods Studio" over-ear headphones. This week also saw the release of iOS 13.5, bringing a number of health-related updates to Apple's mobile devices. Subscribe to the MacRumors YouTube channel for more videos. Other topics of interest this week included ...

Apple's 'Bounce' AirPods Ad Wins 'Best of Advertising' Award

Friday May 22, 2020 10:09 am PDT by
Apple's creative "Bounce" ad designed to highlight the AirPods took top honors in the 99th annual ADC (Art Director's Club) awards for advertising, earning the "Best of Discipline" award along with two Gold Cube awards in the craft in video and branded content categories. Released in June 2019, the ad features a bored man who pulls his AirPods off of their wireless charging pad and then pops ...

Apple Releases macOS Catalina 10.15.5 With Battery Health Management Features, Fix for Finder Freezing

Tuesday May 26, 2020 1:59 pm PDT by
Apple today released macOS Catalina 10.15.5, the fifth update to the macOS Catalina operating system that was released in October 2019. macOS Catalina 10.15.5 comes two months after the launch of macOS Catalina 10.15.4, which introduced Screen Time Communication Limits. macOS Catalina 10.15.5 is a free update that can be downloaded from the Mac App Store using the Update feature in the...

'Apple Glass' Rumored to Start at $499, Support Prescription Lenses, and More

Tuesday May 19, 2020 6:30 am PDT by
Front Page Tech host and leaker Jon Prosser today shared several alleged details about Apple's rumored augmented reality glasses, including an "Apple Glass" marketing name, $499 starting price, prescription lens option, and more. The marketing name will be "Apple Glass" The glasses will start at $499 with the option for prescription lenses at an extra cost There will be displays in both...