Sean Combs' exclusive Apple Music documentary Can't Stop Won't Stop: A Bad Boy Story officially debuted on the music streaming service last night [Direct Link]. The film was announced this past April, following the documentary's premiere at the Tribeca Film Festival.

Can't Stop Won't Stop follows Combs, aka "Puff Daddy," and the rise of Bad Boy Records throughout the 1990s, all the way up until the reuniting of the Bad Boy Family in 2016 for a reunion show tour in New York City.

apple music sean combs
Apple Music's full description follows:

In 1993, Sean "Diddy Combs, a.k.a. Puff Daddy, founded Bad Boy Records and changed popular culture forever. In 2016, the Bad Boy Family reunited in Brooklyn, New York for the biggest homecoming in hip-hop history. Can't Stop Won't Stop: A Bad Boy Story explores the passion and personalities behind the empire, and goes inside the making of a movement and the staging of an unprecedented musical event.

This is an intern-to-CEO story -- a raw behind-the-scenes look at the legacy of Bad Boy through a complex portrait of its mastermind as Combs reunites the Family over a frantic three-week rehearsal period. The film traces the label's emergence in Harlem and Brooklyn, follows its meteoric rise, reflects on the tragic killing of Biggie Smalls, and celebrates Bad Boy's influence -- all while reveling the love and commitment that binds every member of the Family together.

The Apple Music page for the film includes the trailer, a running time indicator of one hour, and "Songs in this Movie" so viewers can easily find the music that appears in the documentary. Apple has also placed Can't Stop Won't Stop across the carousel on Apple Music's "Browse" tab, as well as given more spotlight to hip hop-related radio stations, playlists, and old tracks and videos by The Notorious B.I.G.

Apple's exclusive access to the one-hour documentary is said to be for as long as one year. Following the announcement in April, Combs said he felt "blessed" to be working with Apple as a partner in telling the story of Bad Boy Records.

Can't Stop Won't Stop is the latest music-related film content for Apple Music, and represents Apple's ongoing push into original TV production. The company launched Planet of the Apps earlier in June, and Carpool Karaoke: The Series is set to debut on August 8.

Moving forward, Apple hopes to expand its content beyond music and tech, with former Sony executives Jamie Erlicht and Zack Van Amburg helping to lead Apple's push into more traditional television for Apple Music.

Top Rated Comments

ProVideo Avatar
89 months ago
The only way to properly enjoy this documentary is with a nice warm glass of 100% Cambodian breast milk.

('http://i.imgur.com/1gchUfS.gif')
Score: 6 Votes (Like | Disagree)
adamjackson Avatar
89 months ago
I would actually watch an Apple Produced "Behind the Music" series. I think that's a perfect tie in to something an Apple Music subscriber would be interested in. iPhone App Shark Tank, not so much.
Score: 6 Votes (Like | Disagree)
heretiq Avatar
89 months ago
I would actually watch an Apple Produced "Behind the Music" series. I think that's a perfect tie in to something an Apple Music subscriber would be interested in. iPhone App Shark Tank, not so much.
Your point about the appeal to an Apple Music subscriber is spot on. I can't wait to see this particular "Behind the Music" feature. These guys succeeded in influencing and in some ways changing popular culture. That's a huge accomplishment whether you are a fan of Hip Hop or not -- and seeing the inside story of a major cultural shift is educational.

Regarding "iPhone App Shark Tank" I might be the exception but I also enjoyed the Planet Of The Apps debut. I found it really well done: entertaining and insightful regarding the behind the scenes effort to do big things with little apps.
Score: 3 Votes (Like | Disagree)
5105973 Avatar
89 months ago
Finally, something that doesn't sound immediately laughable. Even if Planet of the Apps is better than expected according to some people here, its premise sounds so comical. Carpool Karaoke sounds fluffeh, too. But a documentary about the kind of music Apple Music actually promotes seems fitting and should have some substance.

And with the popularity of Fox's fictional show, Empire, there are probably a lot of potential viewers out there wanting to see a behind-the-scenes look at a real life musical empire, even if aspects may be a bit warped and hyped to suit Puffy's ego. (I hope not, but that's a possibility if it lingers on his perspective).

Granted, his many name changes were comical, but he was a big presence and influence for many years and I would imagine there are some stories to tell in this documentary that might be interesting even to people who don't listen to the music.
Score: 2 Votes (Like | Disagree)
KrispE00 Avatar
89 months ago
This should become a series, where's the radiohead one? Massive attack? Backstreet boys? Enough with the hip-hop only culture at apple music.
And maybe a Chumbawamba, Dexy's Midnight Runners, and Baha Men segment!
Score: 2 Votes (Like | Disagree)
Chupa Chupa Avatar
89 months ago
Actual title is "Can't Watch, Won't Watch."
[doublepost=1498486466][/doublepost]
White guilt: helping hip-hop propogate through the rigors of more legitimate music since the mid-90s.
No, just capitalism. Apple isn't showcasing this to be socially active. It want's that demographic's fanbases $$$. It doesn't go any deeper than that. It's AM not PBS.
Score: 2 Votes (Like | Disagree)

Popular Stories

iOS 18 Siri Integrated Feature

iOS 18 Will Add These New Features to Your iPhone

Friday April 12, 2024 11:11 am PDT by
iOS 18 is expected to be the "biggest" update in the iPhone's history. Below, we recap rumored features and changes for the iPhone. iOS 18 is rumored to include new generative AI features for Siri and many apps, and Apple plans to add RCS support to the Messages app for an improved texting experience between iPhones and Android devices. The update is also expected to introduce a more...
top stories 13apr2024

Top Stories: M4 Mac Roadmap Leaked, New iPads in Second Week of May, and More

Saturday April 13, 2024 6:00 am PDT by
Apple's hardware roadmap was in the news this week, with things hopefully firming up for a launch of updated iPad Pro and iPad Air models next month while we look ahead to the other iPad models and a full lineup of M4-based Macs arriving starting later this year. We also heard some fresh rumors about iOS 18, due to be unveiled at WWDC in a couple of months, while we took a look at how things ...
iGBA Feature

Game Boy Emulator for iPhone Now Available in App Store Following Rule Change [Removed]

Sunday April 14, 2024 8:06 am PDT by
A week after Apple updated its App Review Guidelines to permit retro game console emulators, a Game Boy emulator for the iPhone called iGBA has appeared in the App Store worldwide. The emulator is already one of the top free apps on the App Store charts. It was not entirely clear if Apple would allow emulators to work with all and any games, but iGBA is able to load any Game Boy ROMs that...
new best buy blue

Best Buy Opens Up Sitewide Sale With Record Low Prices on M3 MacBook Air, iPad, and Much More

Saturday April 13, 2024 7:41 am PDT by
Best Buy this weekend has a big sale on Apple MacBooks and iPads, including new all-time low prices on the M3 MacBook Air, alongside the best prices we've ever seen on MacBook Pro, iPad, and more. Some of these deals require a My Best Buy Plus or My Best Buy Total membership, which start at $49.99/year. In addition to exclusive access to select discounts, you'll get free 2-day shipping, an...
iPhone 16 Camera Lozenge 2 Colors

iPhone 16 Plus Rumored to Come in These 7 Colors

Wednesday April 10, 2024 3:52 am PDT by
Apple's iPhone 16 Plus may come in seven colors that either build upon the existing five colors in the standard iPhone 15 lineup or recast them in a new finish, based on a new rumor out of China. According to the Weibo-based leaker Fixed focus digital, Apple's upcoming larger 6.7-inch iPhone 16 Plus model will come in the following colors, compared to the colors currently available for the...
apple silicon feature joeblue

Macs to Get AI-Focused M4 Chips Starting in Late 2024

Thursday April 11, 2024 10:10 am PDT by
Apple will begin updating its Mac lineup with M4 chips in late 2024, according to Bloomberg's Mark Gurman. The M4 chip will be focused on improving performance for artificial intelligence capabilities. Last year, Apple introduced the M3, M3 Pro, and M3 Max chips all at once in October, so it's possible we could see the M4 lineup come during the same time frame. Gurman says that the entire...