Apple Enters Agreement With World's Largest Wind Turbine Maker for Clean Energy Projects

Apple recently struck a deal with Xinjiang Goldwind Science & Technology, known as the world's largest wind turbine maker, which will bring clean energy into the production processes and manufacturing plants of Apple's partner facilities in China (via South China Morning Post).

Specifically, Goldwind's wholly-owned subsidiary Beijing Tianrun New Energy Investment will transfer a 30 percent stake each in four project companies to Apple. The subsidiary of Goldwind is focused on the construction and operation of wind power farms and will likely assist Apple in providing clean energy to its many iPhone manufacturing facilities in the region, potentially including well-known assemblers Foxconn and Pegatron.

applewindpower
“Apple is committed to powering all of its facilities around the world with 100 per cent renewable energy, and is now working with its suppliers to power Apple’s product manufacturing with renewable energy,” Goldwind said.
The details of exactly which supplier, and how much money Apple will spend on the project, were left undisclosed. In the filing sent to the Hong Kong stock exchange yesterday by Goldwind, which revealed its partnership with Apple, it was also mentioned that each of the projects will be "cooperative joint ventures" that won't be consolidated solely in Goldwind's financial statements. Both Goldwind and Apple will have more of an equal presence, "since important matters will require unanimous approval by their directors."

Apple has always been a proponent of clean energy and general environmental friendliness, this year joining global renewable energy initiative RE100 and replacing its retail stores' plastic bags with paper bags made from 80 percent recycled materials. The cooperation with Goldwind is a new step in Apple's attempts to introduce clean energy into the manufacturing processes of its supplier partners, last year announcing the installation of 200 megawatts of solar projects in the northern, eastern and southern regions of China, as well as encouraging partners like Foxconn to be more energy efficient.



Top Rated Comments

(View all)
Avatar
34 months ago

Apple has always been a proponent of environmental friendliness...


LOL. Yeah right. Thats why they make disposable non upgradable non repairable computers. Your MacBooks ssd fails? Sorry. Throw it away. Need more RAM? Sorry. Buy another brand new machine.
Rating: 12 Votes
Avatar
34 months ago
So no moving manufacturing to the US then?
Rating: 3 Votes
Avatar
34 months ago
Apple shouldn't invest like this in China, unless they are paying this with sub-1% interest rates.

The Chinese economy is bad, and Donal Trump promises to anger Beijing a lot with manufacturing and the Chinese already promised to take revenge on Apple.
[doublepost=1481202583][/doublepost]

LOL. Yeah right. Thats why they make disposable non upgradable non repairable computers. Your MacBooks ssd fails? Sorry. Throw it away. Need more RAM? Sorry. Buy another brand new machine.


Personal Computers are always throw away items.

By the time a SSD fails, your computer is already obsolete.
Rating: 3 Votes
Avatar
34 months ago
Very nice news, way to go Apple
Rating: 1 Votes
Avatar
34 months ago
I love reading clean energy news for any company, but especially for Apple. Call me crazy, but I'd love to see them do increasingly more in this sector. Like what if they became a real player? Competed with the likes of SolarCity? Developed commercial grade systems for clean energy?

I realize this is entirely incongruent with their consumer hardware/software business but it just feels like they'd be a great company to help drive some meaningful development in the clean energy industry.
Rating: 1 Votes
Avatar
34 months ago
Google made a big announcement recently about another bait-and-switch power arrangement where they contract to buy wind generation "offsets" ('http://www.nytimes.com/2016/12/06/technology/google-says-it-will-run-entirely-on-renewable-energy-in-2017.html'). However, both of the Google datacenters in this area are actually hardwired to coal-burning power plants (by far the largest source of mercury pollution in the environment).

So is this new Apple deal a similar bait-and-switch PR campaign? Or will this new wind generation actually be the power source for Apple and Apple-affiliated facilities (i.e. their North Carolina facility)?
Rating: 1 Votes
Avatar
34 months ago
China wins yet again!
Rating: 1 Votes
Avatar
34 months ago

LOL. Yeah right. Thats why they make disposable non upgradable non repairable computers. Your MacBooks ssd fails? Sorry. Throw it away. Need more RAM? Sorry. Buy another brand new machine.


First, don't throw it away, obviously. Macs have the highest resale value of any brand and last a very long time. The best way to be environmentally friendly is to reuse something for longer. Part of that is their construction techniques.

Second, SO FEW people have ever upgraded anything anywhere on any computer. I would be shocked if the number was even 10%. Apple can make a smaller, more durable device with less materials, costing less resources to ship and manufacture, it's definitely a tradeoff, but you can see why that tradeoff probably results in a net environmental benefit.
Rating: 1 Votes
Avatar
34 months ago
Renewable and sustainable energy is only going become more and more important as well as more and more efficient, and I'm glad Apple appears to recognise this.

And people can moan about their products being increasingly disposable - I know I do, for several reasons - but seriously, they are a company making products and devices... and it's better that they are made of highly recyclable materials for when they do eventually hit the (metaphoric or literal) scrapheap than be upgradable for another ... what... decade(?) and then hit the scrapheap, full of nasty junk. The planet doesn't care about another decade you got out of your Macbook. It cares (figuratively) more about polluting the air and water and ground, and about burning fossil fuels and altering the climate and causing more extreme weather.

I posted in another thread about how ludicrous I feel it is that in almost 2017 data roaming charges are still a thing - but even more ludicrous is how little energy we capture that is being given away for free, every single day. Put it this way, there are billions upon billions of dollars worth of energy being unutilised and ignored because we haven't had the will to tackle the eminently solvable problem of efficient capture. Even if you are in the camp of denying climate change, or humans being a significant cause in the direction of climate change in the last 100 years or so, why let all that lovely free energy from the wind, the sun, the moon, the earth itself go to waste? It's just silly.

TL;DR - Good for Apple, more please.
Rating: 1 Votes
Avatar
34 months ago
I think it is great that Apple continues to lead in zero energy data centers and now maybe even helping out suppliers. I just wonder how sustainable this all is. The amount of solar and wind farms that fuel Apple alone is mammoth. Trying to scale that up to cities and countries seems unattainable. I have seen technologie write ups that should double the energy capture of solar cells, but even that may not be enough. Although I applaud Apple for its commitment, we do need to look at both the power consumption side efficiencies and look for new ways to harness energies to feed the growing need. No answers here, just an awareness that the efforts being made are not sufficiently scalable to address the problem long term.
Rating: 1 Votes
[ Read All Comments ]