Apple Shares Full Video of Today's MacBook Pro Event [Update: iTunes Version Available]

After revealing the newest MacBook Pro to everyone today at its "Hello Again" event, Apple has now posted a full video of the presentation on its website, allowing anyone who was too busy to watch it live an easy venue to catch up with the presentation on their own time. As usual, Apple is expected to upload the video to YouTube and iTunes at some point later in the day.

Apple always shares a few commercials during its keynotes as well, and today was no different, with six videos hitting its YouTube channel in the minutes following the event's ending. The videos include a focus on Apple's venture into accessibility, and of course deeper dives into all of the features of the all-new 13-inch and 15-inch MacBook Pro with Touch Bar.


- Apple – Accessibility – Sady (with Audio Descriptions)
- Apple – Accessibility – Sady
- MacBook Pro — QWERTY
- MacBook Pro — Reveal
- The new MacBook Pro — Design, Performance and Features
- The new MacBook Pro featuring Touch Bar – So much to touch

In addition to the videos posted online about the MacBook Pro, you can catch up with all of the news out of the Hello Again event by checking out our list of keynote highlights below, which encompass all of MacRumors' event coverage posted today.

Besides plenty of news articles surrounding the MacBook Pro and Touch Bar, as well as the discontinuation of the MacBook Air, there's also pieces about the new "TV" app coming to tvOS and iOS, and gaming-related announcements, like Minecraft launching on the fourth-generation Apple TV.

MacBook Pro News
- Apple Unveils New 13-Inch and 15-Inch MacBook Pros With Retina 'Touch Bar'
- Apple Unveils Touch Bar Features in New MacBook Pros Including Touch ID
- Microsoft Office Support Coming to Touch Bar on MacBook Pro
- Apple Unveils Successor to MacBook Air With 13-Inch Entry-Level MacBook Pro
- New MacBook Pro Models Now Available for Purchase as Apple Store Comes Back Online
- Apple No Longer Sells a Mac With a CD Drive
- Apple Continues to Sell Base Model 2015 MacBook Pros at Same Price Points
- Apple Teams Up With LG for 4K and 5K Displays Designed for New MacBook Pro
- Apple Updates Final Cut Pro X With Revamped Interface, Magnetic Timeline and Touch Bar Support
- Roundup: Hands-On With Touch Bar on New MacBook Pros
- Apple Releases $49 Thunderbolt 3 to Thunderbolt 2 Adapter Alongside New MacBook Pro
- MacBook Pro First Impressions: A Lightweight ‘Engineering Marvel’ With Beautiful Screen
- Apple Updates iMovie, GarageBand, Xcode and iWork Apps With Support for MacBook Pro Touch Bar
- Apple's Phil Schiller: 'We Don't Design for Price, We Design for the Experience'
- Microsoft Offering MacBook Owners Up to $650 Trade-In Credit Toward Surface Pro or Surface Book
- MacBook Pro Shipping Estimates Slip to 3–4 Weeks for Models With Touch Bar
- AMD Details Radeon Pro Graphics in New 15-inch MacBook Pro Models

Everything Else
- Apple Launches New Website to Promote Accessibility Features
- Minecraft is Coming to Apple TV by the End of the Year
- Apple Announces Universal TV App for 'Unified TV Experience'
- Apple Still Offering 2015 13-inch MacBook Air, 11-inch MacBook Air Discontinued
- Everything Apple Announced at Today's 'Hello Again' Mac Event in Under Four Minutes
- Belkin Debuts New Thunderbolt 3 Express Dock HD

Update 10/28/16: Apple has uploaded the full keynote presentation onto iTunes in HD and 1080p.

Related Roundups: Apple TV, MacBook Pro 14 & 16"

Popular Stories

iphone se 4 modified flag edges

iPhone SE 4 With Face ID Said to Be Priced Below $500

Monday May 20, 2024 3:43 am PDT by
Apple is targeting a sub-$500 starting price for its upcoming fourth-generation iPhone SE model despite a raft of rumored upgrades coming to the more affordable device. According to leaker Revegnus on X, the U.S. launch price of the fourth-generation iPhone SE will either remain at the same $429 starting price as the current model, or will see an increase of around 10%. Either way, Apple's...
iOS 17

Apple Releases iOS 17.5.1 With Fix for Reappearing Photos Bug

Monday May 20, 2024 10:11 am PDT by
Apple today released iOS 17.5.1 and iPadOS 17.5.1, minor updates to the iOS 17 and iPadOS 17 operating system updates that came out last September. The 17.5.1 updates come a week after the launch of iOS 17.5 and iPadOS 17.5. iOS 17.5.1 and iPadOS 17.5.1 can be downloaded on eligible iPhones and iPads over-the-air by going to Settings > General > Software Update. According to Apple's...
iPhone 16 Camera Lozenge 2 Perspective

iPhone 16 Lineup Rumored to Come in These Two New Colors

Sunday May 19, 2024 11:08 am PDT by
Apple analyst Ming-Chi Kuo today outlined his expectations for the iPhone 16 lineup's color options, revealing that two new colors should replace two of the existing shades. Kuo outlined his expectations in a post on X (formerly Twitter) earlier today. He believes that the iPhone 16 Pro and iPhone 16 Pro Max will be available in black, white or silver, gray or "Natural Titanium," and rose....
microsoft surface pro qualcomm

Microsoft Says New Surface Pro is Faster Than 15" M3 MacBook Air

Monday May 20, 2024 3:19 pm PDT by
Microsoft is going all in on AI, today introducing a series of Copilot+ PCs that have AI-focused hardware. The new Surface Pro is one of the first Copilot+ PCs, equipped with Qualcomm's Arm-based Snapdragon X Elite processor. Microsoft is already pitting the Surface Pro against Apple's M3 MacBook Air, and in marketing materials, claims that the Surface Pro has superior processing power and...
iOS 17

iOS 17.5 Bug May Also Resurface Deleted Photos on Wiped, Sold Devices [Updated]

Friday May 17, 2024 12:24 pm PDT by
A bug in iOS 17.5 is apparently causing photos that have been deleted to reappear, and the issue seems to impact even iPhones and iPads that have been erased and sold off to other people. A Reddit user wiped an iPad following Apple's guidelines in September of 2023 before selling it off to a friend. That friend updated the iPad to iPadOS 17.5 this week, and began seeing the Reddit user's old ...
iphone se 4 modified flag edges

When to Expect the Next iPhone SE to Launch

Friday May 17, 2024 2:03 pm PDT by
It has been over two years since Apple released the third-generation iPhone SE, and rumors continue to surface about a new model. The latest word comes from The Information, which today reported that Apple plans to release a new iPhone SE with a design similar to the standard iPhone 14 in the spring of 2025. If this rumor is accurate, the iPhone SE would finally gain Face ID and a notch...

Top Rated Comments

realeric Avatar
99 months ago
Apple need a new CEO. Seriously. Someone likes Steve Jobs or Elon Musk.

No Mac pro, no Mac mini, no iMac, no iPads, no Apple TV services, no Macbook Air, No new Macbook, ... I can't understand what all 66,000 Apple employees have done for years? Building the spaceship? Making watch bands? Expanding fuxxing Apple stores? Apple store experiences are even getting worse and worse.
Score: 30 Votes (Like | Disagree)
BMcCoy Avatar
99 months ago
This keynote will be remembered..

#disappointed
Score: 19 Votes (Like | Disagree)
McFreggle Avatar
99 months ago
I have always defended Tim Cook.

Until today. This (lack of) Mac lineup is just... depressing.
I'm feeling quite sad.
:(
Score: 18 Votes (Like | Disagree)
Mad Mac Maniac Avatar
99 months ago
Apple's product line is convoluted, expensive, outdated... I hate to join MR posters in dogging on Apple, but I'm afraid I'm really starting to align with that camp. I've already decided I'll hold off on buying any Apple products for the next 1-2 years to give me time to decide if I want to switch to google products.
Score: 15 Votes (Like | Disagree)
imran5720 Avatar
99 months ago
1000 dollar advice, don't watch this video and waste your precious time
Score: 13 Votes (Like | Disagree)
Benjamin Frost Avatar
99 months ago
WARNING TO THOSE WHO HAVEN'T WATCHED THE VIDEO:

Pour yourself a stiff drink or four when you sit down to watch this. You will be watching a historic event, and it is historic for all the wrong reasons.
Score: 12 Votes (Like | Disagree)