Brikk Launches Pre-Orders for Diamond-Studded iPhone 7 Models Costing Up to $1.3 Million

Less than two months before Apple is expected to unveil its iPhone 7 lineup, Los Angeles-based luxury accessory maker Brikk has announced that it is now accepting pre-orders for diamond-studded and other customized versions of the smartphones, with prices ranging between $4,295 and $1.3 million.

iPhone-7-Brikk
Brikk's mockups for its Lux iPhone 7 appear to be based on leaked photos and schematics of the purported 5.5-inch iPhone 7 with a dual-lens camera system, and it also advertises other rumored iPhone 7 Plus features such as a faster A10 processor, 3GB of RAM, and up to 256GB of flash storage.

Brikk describes the Lux iPhone 7 as "the most opulent iPhone the world has ever seen," and offers three different collections:

- Standard: 10 different color options with multiple diamond logo choices. Scratch resistant matte or glossy finishes. Prices start at $4,295.
- Deluxe: 24 carat yellow gold, 18 carat pink gold, and 950 platinum options with Heptagon-shaped engravings and French enamel accents.
- Bespoke: Fully customized designs between the customer and head Brikk designer Cyrus Blacksmith. Up to 60 carats of diamonds. Priced up to $1.3 million.

Brikk states that each iPhone is disassembled, hand polished, prepared, and then plated with five layers of various metals and two layers of either 24 carat yellow gold, 18 karat pink gold, or 950 platinum. The iPhone is then reassembled and the precious metals are certified using laser and x-ray testing equipment.

Brikk-iPhone-7-Colors
The customized iPhone is then packaged in a custom Zero Halliburton case with a carbon fiber and suede leather interior, with the user manual and all standard accessories included in the box. All models come with a diamond-embedded certificate of authenticity and Brikk's sapphire glass screen protector.

Deluxe versions include Brikk's customized gold studio headphones, and other Lux-branded accessories will also be available, such as a matching gold and diamond power bank, car charger, world charger, and desktop dock. Each Lux iPhone 7, assembled in Los Angeles, includes a 1-year warranty.

Prospective buyers can fill out a form on Brikk's website to receive a Lux iPhone 7 catalog and price guide for pre-ordering. A deposit of an unspecific amount is required for pre-orders. Brikk expects to begin shipments 3-4 weeks after Apple officially releases the iPhone 7, which is expected to be introduced in September.

Brikk also offers the Lux iPhone 6s and Lux Watch, a diamond-studded Apple Watch that costs up to $75,000. See real-life photos on Instagram.

Tag: Brikk

Top Rated Comments

(View all)
Avatar
53 months ago
Well, this confirms that being rich does not mean you have good taste.
Score: 46 Votes (Like | Disagree)
Avatar
53 months ago
This is a great way to climb up the douche scale in case you lost some points...
Score: 32 Votes (Like | Disagree)
Avatar
53 months ago
ugly as ..........
Score: 27 Votes (Like | Disagree)
Avatar
53 months ago
Bespoke is sold out. I just bought the last 10 as stocking stuffers.
Score: 18 Votes (Like | Disagree)
Avatar
53 months ago

Whoever buys something like this should also match the price and donate that amount to charity. More useful.

That's the most ridiculous thing I've ever read.. It's their money and they can do as they please.. I love everyone's moral scale. To some in other countries your iPhone costs most than a years salary. Why don't you match that purchases with a donation too.

Or your macbook air,shoes,appliances,TVs... etc...
Score: 17 Votes (Like | Disagree)
Avatar
53 months ago
Money can't buy taste. This is one prime example.
Score: 16 Votes (Like | Disagree)

Top Stories

Apple Takes Legal Action Against Small Company With Pear Logo

Saturday August 8, 2020 11:09 am PDT by
Apple is taking legal action against the developers of the app "Prepear" due to its logo, according to iPhone in Canada. Prepear is an app that helps users discover recipes, plan meals, make lists, and arrange grocery deliveries. The app is a spinoff of "Super Healthy Kids," and the founders claim that they are facing litigation from Apple. Apple reportedly takes issue with Prepear's logo, ...

Kuo: Global iPhone Shipments Could Decline Up to 30% If Apple Forced to Remove WeChat From App Store [Updated x2]

Sunday August 9, 2020 10:17 pm PDT by
In a worst-case scenario, Apple's annual global iPhone shipments could decline by 25–30% if it is forced to remove WeChat from its App Stores around the world, according to a new research note from analyst Ming-Chi Kuo viewed by MacRumors. The removal could occur due to a recent executive order aiming to ban U.S. transactions with WeChat and its parent company Tencent. Kuo lays out...

iPhone Maker Foxconn Says China's 'Days as the World's Factory Are Done'

Wednesday August 12, 2020 7:55 am PDT by
China will no longer be the world's manufacturing epicenter going forward, according to Apple's largest supply chain partner Foxconn, which has been gradually expanding its operations in other countries amid the U.S.-China trade war. "No matter if it's India, Southeast Asia or the Americas, there will be a manufacturing ecosystem in each," said Foxconn chairman Young Liu, according to Bloombe...

Google Maps Debuts New Apple Watch App and CarPlay Features

Monday August 10, 2020 9:16 am PDT by
Google today announced the launch of several features for Google Maps on Apple products, including new CarPlay functionality and a new Google Maps app that works on Apple Watch. The new Google Maps app for Apple Watch works similarly to the iOS app, allowing Apple Watch owners to get directions for a car, bike, public transit, or on foot. The app supports estimated arrival times and...

Apple May Release 4G-Only iPhone 12 in Early 2021

Tuesday August 11, 2020 5:28 am PDT by
In a research note shared by Business Insider, Wedbush Securities analysts said that Apple may release a cheaper iPhone 12 in early 2021 with no 5G connectivity. Wedbush initially believed Apple would launch a mix of 4G and 5G iPhone 12 models this fall. Following re-examination of Asian supply chains, analysts Daniel Ives, Strecker Backe, and Ahmad Khalil revised the predictions,...

iPad Pro Keyboard Comparison: Logitech's $160 Folio Touch vs. Apple's $300 Magic Keyboard

Tuesday August 11, 2020 2:11 pm PDT by
Logitech recently debuted the Folio Touch, a keyboard and trackpad case designed for the 11-inch iPad Pro that serves as an alternative to the Magic Keyboard. In our latest YouTube video, we compare the $160 Folio Touch to Apple's $300 Magic Keyboard to see which is better. Subscribe to the MacRumors YouTube channel for more videos. Logitech is selling the Folio Touch for $160, while Apple's...

Foxconn Reportedly Begins Seasonal Hiring Spree for iPhone 12 Production

Monday August 10, 2020 7:03 am PDT by
Apple's largest manufacturing partner Foxconn has begun its seasonal hiring spree to assist with iPhone 12 production, offering employees who recruit qualified applicants up to a 9,000 yuan bonus, according to Chinese media reports. As usual, Foxconn needs as many hands on deck as possible at its factory in Zhengzhou, China to assist with mass production of the upcoming iPhones. Apple is...

Apple Seeds First Public Beta of watchOS 7 to Public Beta Testers

Monday August 10, 2020 10:33 am PDT by
Apple today seeded the first public beta of an upcoming watchOS 7 update to public beta testers, one week after seeding the fourth beta to developers and a month and a half after the Worldwide Developers Conference. The update can be downloaded after installing the proper profile from Apple's Public Beta website. watchOS 7 should not be installed on a primary device as it is still an early...

Apple Watch Likely to Adopt MicroLED Display Technology in 3-4 Years

Monday August 10, 2020 2:55 am PDT by
This year's Apple Watch Series 6 is expected to feature an OLED screen like previous models, but a future model is likely to be the first Apple product to adopt MicroLED display technology, albeit not for another three to four years. That's the main takeaway reading between the lines of comments made by the chairman of Epistar, Taiwan's top LED producer, which is reportedly working on a...

Parallels Desktop 16 Brings macOS Big Sur Support, Multi-Touch Gestures, 20% Faster DirectX, and More

Tuesday August 11, 2020 2:17 am PDT by
Parallels Desktop 16 released today, bringing some notable new features and performance enhancements to the virtualization software, including full support for macOS Big Sur. When Apple introduced macOS Big Sur, it ended support for the third-party kernel extensions that previous versions of Parallels were built on. That forced the developers to re-engineer the virtualization software from the ...