New in OS X: Get MacRumors Push Notifications on your Mac

Resubscribe Now Close

T-Mobile Unveils 'T-Mobile Tuesdays' Perks, Stock for Customers and Free In-Flight Wi-Fi

T-Mobile CEO John Legere today hosted an Un-carrier 11 event, where he announced T-Mobile's latest customer perks, which include a new app that offers weekly freebies, customer stock options, and free in-flight Wi-Fi on domestic flights.

T-Mobile is releasing a new T-Mobile Tuesdays app, available now, with freebies available every Tuesday. Starting tomorrow, T-Mobile customers can get perks like food, movie tickets, ride-sharing credits, and more. Some of T-Mobile's partners include Domino's Pizza and Wendy's.


Tomorrow, all T-Mobile customers will be able to get free frosties and a ticket to the upcoming movie Warcraft. T-Mobile Tuesdays will also include weekly giveaways for trips, with tomorrow's raffle consisting of a Warcraft viewing party with a party bus that can accommodate 40 friends. Extra rewards come from sharing on social networks.

tmobiletuesdays
T-Mobile is also giving a share of T-Mobile stock to every primary account holder and customers who switch to T-Mobile from another carrier. For every customer who brings another customer to T-Mobile, T-Mobile will offer an additional share. Customers can receive up to 100 shares of T-Mobile stock per year. Customers who have been with T-Mobile for more than 5 years will get two shares of stock per referral.

Customers can claim their share starting tomorrow through the T-Mobile Tuesdays app, which will walk customers through the brokerage process.

T-Mobile's final announcement brings a full hour of free GoGo Wi-Fi to T-Mobile customers for every domestic flight they're on, allowing customers to use Google Hangouts, Viber, WhatsApp, and iMessage.

Over the course of the last two years, T-Mobile has aimed to disrupt traditional mobile service with its 11 "Un-carrier" initiatives.

The company began with uncoupling device costs from service costs in 2013, and then went on to offer several additional incentives to encourage customers to switch to the carrier, including paying early termination fees, offering a JUMP! upgrade plan, unlimited texting and 2G data in 100 countries, free streaming music from Spotify, Rdio, iTunes Radio, and Pandora, one week free trials to test the T-Mobile service, Wi-Fi calling, data rollovers, low-cost plans for businesses, and free "Binge-On" video and music streaming.



Top Rated Comments

(View all)

39 months ago
Giving away stock shares to customers for referrals, very interesting! Wish they had more towers in rural area, I would go back to them again for sure.
Rating: 10 Votes
39 months ago

The Verizon iPhone SE should work on t-mobile, right? I think just Sprint is unique on the SE....


Correct. Sprint just has to be different (in all the wrong ways) :D.
Rating: 7 Votes
39 months ago

Except it's really not. O2 Priority gives you discounts. T-Mobile Tuesdays gives you free pizza (Dominos), free movie ticket, and free ice cream. Every single Tuesday. And loads of other things.

Completely free. No discount. No 'buy one, get one free'. No 'get an extra topping'. Completely free.

That's a big difference.


Actually there is no such thing as free, it's been calculated into your monthly bill. :p
Rating: 6 Votes
39 months ago
It just keeps getting better and better!

Proud T-Mo customer. :)
Rating: 6 Votes
39 months ago

Actually there is no such thing as free, it's been calculated into your monthly bill. :p


Well yeah, but it's not additional to the bill. They look at the profit margins and figure that they can afford to do it. It's still ballsy and very 'uncarrier'.

With additional prizes for 'gloating' and for referrals, this is frankly a massively smart move to attract new customers, and to increase brand loyalty of existing customers.
Rating: 6 Votes
39 months ago
I love that some people in the thread are clearly jelly. These grapes are sour! LOVE T-Mobile! Been with them 10+ years and this just makes wanna stay even longer. Keep up the awesome work! #GetThanked
Rating: 6 Votes
39 months ago

I'm going to vote desperation as I have been for awhile. Any person who thinks TMO can continue these freebies and gimmicks forever and adding more non stop is kidding themselves.


Yet these "gimmicks" have helped TMobile generate increasing Operating Cash Flow each year for over the past 5 years.



And in case you don't know what Operating Cash Flow is....

http://www.investopedia.com/terms/o/operatingcashflow.asp

Operating Cash Flow (OCF) is a measure of the amount of cash generated by a company's normal business operations. Operating cash flow is important because it indicates whether a company is able to generate sufficient positive cash flow to maintain and grow its operations, or whether it may require external financing.


So yeah, I think TMobile is doing just fine offering these "gimmicks." I don't see where these "gimmicks" have negatively affected their business. In fact, they have helped the company and their subscriber base grow. 10 months ago (Aug 2015) they overtook Sprint as the #3 U.S. carrier.

And with an almost 38% gross profit margin (almost as high as Apple's, by the way), they can afford to offer more of these "gimmicks" down the road if they wanted to.

Rating: 4 Votes
39 months ago

Yea can get it from the App Store, so I just downloaded it on my S6.

T-Mobile is all up on Facebook making sure people know they are working to get the iOS version up. It should be 5 by 5 later today. :-)
Rating: 3 Votes
39 months ago
I switched from ATT and couldn't be happier. I feel so liberated I forgot what it felt like. I may have lost my unlimited plan and heavy FAN discount but I'm essentially paying the same and getting a lot more value. Number porting took about 15 minutes.

Here is a speed test from an iPhone 6.

http://www.speedtest.net/my-result/i/1659735310

With AT&T on the same phone I was getting between 2-4mbs.
Rating: 3 Votes
39 months ago
I'm seriously starting to consider moving from AT&T.
Rating: 3 Votes

[ Read All Comments ]