Yahoo and Microsoft Court Apple as Google's Safari Search Engine Deal Expires in 2015

Apple renewed its maps and search partnership with Google in 2010, but with that contract reportedly set to end in 2015, both Yahoo and Microsoft are actively vying to be the next default search provider for Apple's Safari products, reports The Information.

Both Microsoft and Yahoo have existing relationships with Apple, with Yahoo providing stock data to iOS and Microsoft supplying Siri with Bing search results. Executives from both companies have reportedly already approached Eddy Cue, Apple's Senior Vice President of Internet Software and Services, about a potential agreement that could see one of them displace Google to become the default search engine for iOS devices and Macs. There is no indication Apple has made any decision which company, if any, will replace Google.

yahoo-microsoftb
Yahoo has approached Apple in the past about expanding their relationship on mobile, although things moved in the opposite direction with iOS 8 as Apple cut out middle-man Yahoo for weather data and instead began sourcing data directly from The Weather Channel.

Yahoo has also reportedly been working on a revamp of its mobile search in hopes of landing an agreement with Apple to be the default search provider on iOS, but for now the companies are still in the discussion stages as Apple's deal with Google remains in effect for the time being.

Microsoft was said to be in the running for the 2010 deal with its Bing services, but Apple ultimately opted to extend its deal with Google that has seen Apple reportedly receiving in excess of $1 billion per year.

Top Rated Comments

Rudy69 Avatar
79 months ago
As long as it's easy to change it back to whatever I want I don't really care
Score: 57 Votes (Like | Disagree)
Hargobind Avatar
79 months ago
Team Google all the way! (just for search engines though)!
Score: 26 Votes (Like | Disagree)
639051 Avatar
79 months ago

As long as it's easy to change it back to whatever I want I don't really care


Exactly. I've tried Bing, Yahoo and numerous others .. they do not compare with the accuracy I get using Google Search.
Score: 22 Votes (Like | Disagree)
MacBH928 Avatar
79 months ago
3 words: Duck Duck Go
Score: 17 Votes (Like | Disagree)
arkmannj Avatar
79 months ago
Or you know, maybe 2015 will be the year Apple releases it's own search engine...
Score: 13 Votes (Like | Disagree)
Rogifan Avatar
79 months ago

Or you know, maybe 2015 will be the year Apple releases it's own search engine...


Thanks for the laugh. What does Eddy Cue know about building a search engine? Last time I checked App Store search/curation is pretty bad.
Score: 12 Votes (Like | Disagree)

Top Stories

windows 10

Developer Successfully Virtualizes Windows for Arm on M1 Mac

Friday November 27, 2020 7:16 am PST by
Developer Alexander Graf has successfully virtualized the Arm version of Windows on an M1 Mac, proving that the M1 chip is capable of running Microsoft's operating system (via The 8-Bit). Currently, Macs with the M1 chip do not support Windows and there is no Boot Camp feature as there is on Intel Macs, but support for Windows is a feature that many users would like to see. Using the...
iPhone black friday 20 sale feature

Apple Black Friday 2020: Best iPhone Deals

Friday November 27, 2020 12:56 pm PST by
Black Friday is halfway done, but there are still a few deals to shop for on iPhones at carriers like AT&T, Verizon, and T-Mobile/Sprint. Note: MacRumors is an affiliate partner with some of these vendors. When you click a link and make a purchase, we may receive a small payment, which helps us keep the site running. AT&T Starting with AT&T, you'll find up to $700 off any iPhone 12 when...
AirPods Pro black friday 20 sale feature 2

Black Friday 2020: AirPods Pro Reach Lowest Price Ever [Updated]

Wednesday November 25, 2020 3:22 pm PST by
Black Friday has kicked off this week, and one of the first major sales for the AirPods Pro is available right now on Walmart. You can find this deal below, along with a few other solid discounts on the regular AirPods. Note: MacRumors is an affiliate partner with some of these vendors. When you click a link and make a purchase, we may receive a small payment, which helps us keep the site...
Apple Watc black friday 20 sale feature

Apple Black Friday 2020: Best Apple Watch Deals [Updated]

Wednesday November 25, 2020 4:01 pm PST by
Black Friday sales have begun on a variety of products, including the Apple Watch. There are quite a few deals across the Apple Watch lineup this year, including one of the lowest price we've ever seen the Apple Watch Series 3. Note: MacRumors is an affiliate partner with some of these vendors. When you click a link and make a purchase, we may receive a small payment, which helps us keep the...
iphone trade in store

UK Environmental Committee Says Apple Contributing to 'Throwaway Culture' of 'Short-Lived Products'

Thursday November 26, 2020 7:07 am PST by
Technology companies like Apple are contributing to e-waste by making their products difficult to repair, and charging expensive repair fees, according to a lengthy report published today by the UK Parliament's Environmental Audit Committee. "We were told that Apple glues and solders parts together on their laptops, which makes repairing them very difficult," the Committee wrote in a summary ...
MacBooks black friday

Apple Black Friday 2020: Best Mac and MacBook Deals

Thursday November 26, 2020 8:29 pm PST by
For Black Friday 2020, many retailers have solid deals on a variety of Macs. Apple's new M1 Macs are ones everyone wants right now, but because they're so new, deals on them are fairly sparse, although we are seeing some modest discounts. Note: MacRumors is an affiliate partner with some of these vendors. When you click a link and make a purchase, we may receive a small payment, which helps...
Top Stories 38 Feature

Top Stories: Black Friday Deals, Redesigned MacBooks, Hands-On With Apple's M1 Macs

Saturday November 28, 2020 6:00 am PST by
With Apple's holiday hardware lineup seemingly all set, attention this week turned to the shopping end of things with Apple and other retailers rolling out their Black Friday deals. That wasn't the only news this week, however, as we've continued to learn more about Apple's new M1-based Macs and we've even heard some fresh rumors about redesigned Mac notebooks coming next year, so read on...
General black friday 20 sale feature 2

Apple Black Friday 2020: Our Top Picks

Friday November 27, 2020 6:16 am PST by
Black Friday shopping has officially kicked off across the United States, and we've been collecting the best deals for Apple's iPads, Macs, AirPods, the HomePod, Apple Watch, and more in separate articles. In order to further streamline your Black Friday shopping this year, we've put together this quick list of our top picks of the overall best Apple-related bargains happening today. Note:...
mac mini macbook pro macbook air

Apple M1 Hands-On Comparison: MacBook Air vs. MacBook Pro vs. Mac Mini

Monday November 23, 2020 3:40 pm PST by
Apple's M1 Macs are out in the wild now, but ahead of the holidays, you might still be trying to figure out which one to pick up, either for yourself or as a gift for someone else. We've got all three of the new Macs available, so we thought we'd give MacRumors readers a hands-on overview of each machine in our latest YouTube video. Subscribe to the MacRumors YouTube channel for more videos. ...
General black friday 20 sale feature

Thanksgiving Day Deals Still Available on AirPods, M1 Macs, Apple Watch Series 6, iPads

Thursday November 26, 2020 10:21 am PST by
Black Friday deals seem to start earlier and earlier every year, so there were already a wide variety of discounts available for Apple products on Thanksgiving Day. Many of the deals remain available even after Thanksgiving, but act fast, as inventory quickly fluctuates. Thanksgiving Day Deals on Apple Products — Still Available:AirPods with a wireless charging case remain available for...