Trademark

By MacRumors Staff

Trademark Articles

Vision Pro Person

Apple Vision Pro's Name May Still Face Trademark Issues in China

Thursday March 14, 2024 5:57 am PDT by
The Apple's Vision Pro headset may still face trademark issues with Huawei when the company launches it in China. As highlighted by the South China Morning Post, Chinese tech giant Huawei registered the "Vision Pro" name in the country in 2021. This registration encompasses a wide array of goods and services, including virtual reality headsets and wearable video displays, effectively...
apple ar concept kane blue

More Recent Apple Trademark Activity: 'realityproOS' and 'realOS'

Monday May 22, 2023 8:12 am PDT by
Following yesterday's news that an apparent Apple shell company is seeking to trademark the term "xrProOS" ahead of a headset unveiling at WWDC two weeks from today, additional trademark activity seemingly linked to Apple has surfaced around a couple of other terms. Apple headset concept mockup by designer Marcus Kane The first is "realityproOS," which was filed yesterday in New Zealand and no...
apple headset underside render by marcus kane

Apple Likely Filed for 'xrProOS' Trademark Last Week via Shell Company

Sunday May 21, 2023 6:24 pm PDT by
Just a few weeks ahead of WWDC, it appears that Apple continues to secretly apply for trademarks related to its rumored AR/VR headset. Apple headset concept by designer Marcus Kane Delaware-based shell company "Deep Dive LLC" submitted a trademark application for "xrProOS" stylized in Apple's SF Pro font on May 18 in Argentina, Turkey, and the Phillippines, according to online records. The...
gradiente iphone white

Brazil's Prosecutor General Sides With Apple in Long-Running 'iPhone' Trademark Dispute

Tuesday July 19, 2022 3:06 am PDT by
The Brazilian Supreme Court has issued a favorable opinion to Apple in a long-running dispute over the exclusive use of the iPhone brand in the country, local media reports. For those unfamiliar with the case, Brazil's highest court accepted a constitutional appeal in 2020 by ISB Electronica, an electronics company that registered the ‌‌iPhone‌‌ trademark in Brazil in 2000. Under the...
apple man film trademark

Apple Targeting Indie Director Over 'Apple-Man' Film Title Trademark

Monday January 31, 2022 4:13 pm PST by
Apple is unhappy with the "Apple-Man" title that indie film director Vasyl Moskalenko is planning to use for a comedy film that's in development, with the Cupertino company opposing Moskalenko's "Apple-Man" trademark registration application. (via iPhone in Canada). Moskalenko in 2020 launched a successful Kickstarter project for "Apple-Man," an action comedy film that's about a part-human...
Arcus VS Apple Feature

Apple Attempts to Block 'Nearly Identical' Logo From Trademarking

Wednesday April 7, 2021 5:26 am PDT by
Apple is opposing the trademarking of a bottled water business's logo since it argues that it can be easily mistaken for its own (via Law Street). Apple filed a notice of opposition with the Trademark Trial and Appeal Board against Georgette LLC's logo, asserting that its brand will be damaged if the applicant's logo is registered because of dilution and the likelihood of consumer confusion, ...
one more thing november

UK Court Backs Swatch in 'One More Thing' Trademark Row With Apple

Tuesday March 30, 2021 1:48 am PDT by
Apple has lost a legal bid to block Swatch from registering Steve Jobs' famous "One more thing" saying as a trademark in the UK, reports The Telegraph. Apple argued that the Swiss watchmaker had trademarked the slogan in "bad faith," as it has been associated with Apple for more than 20 years. The late Steve Jobs often used the phrase to announce new products at the end of Apple...
prepear vs apple

Apple and Prepear Negotiating a Settlement Over Disputed Pear Logo Trademark

Wednesday December 30, 2020 9:43 am PST by
Back in August, Apple made headlines for its efforts to oppose a trademark application by the creators of the recipe and meal-planning app Prepear, with Apple objecting to the proposed Prepear logo trademark based on claimed similarity to Apple's own logo. Despite the fact that Prepear's logo depicts an outline of a pear, Apple claimed in its filing that Prepear's logo "consists of a...
iphone for life hk

Apple Applies for Trademark of 'iPhone for Life' in Hong Kong

Thursday October 8, 2020 5:45 am PDT by
Apple has applied for a trademark on the phrase "iPhone for Life" in Hong Kong, according to a partly-private filing discovered by Patently Apple. The phrase "‌iPhone‌ for Life" is reportedly associated with telecoms providers and third-party Apple resellers, including U.S. carrier Sprint, to advertise ‌iPhone‌ rental programs. Apple itself has never used the expression. The application ...
gradiente iphone white

Brazilian Supreme Court to Determine If Apple Can Continue to Use 'iPhone' Trademark in Brazil

Wednesday August 12, 2020 2:28 pm PDT by
Apple is facing a trademark battle in Brazil as the Brazilian Supreme Court is set to determine whether Apple is allowed to use the iPhone trademark in Brazil. The Brazilian Supreme Court will rule on the issue following a constitutional appeal by IGB Electronica, an electronics company that registered the ‌iPhone‌ trademark in Brazil in 2000. Under the name Gradiente, IGB Electronica...
prepear vs apple

Apple Takes Legal Action Against Small Company With Pear Logo

Saturday August 8, 2020 11:09 am PDT by
Apple is taking legal action against the developers of the app "Prepear" due to its logo, according to iPhone in Canada. Prepear is an app that helps users discover recipes, plan meals, make lists, and arrange grocery deliveries. The app is a spinoff of "Super Healthy Kids," and the founders claim that they are facing litigation from Apple. Apple reportedly takes issue with Prepear's logo, ...
gradiente iphone white

Brazilian Electronics Company Revives Long-Running iPhone Trademark Dispute

Tuesday May 19, 2020 1:06 pm PDT by
Apple has been involved in a long-running iPhone trademark dispute in Brazil, which was revived today by IGB Electronica, a Brazilian consumer electronics company that originally registered the "‌iPhone‌" name in 2000. IGB Electronica fought a multi-year battle with Apple in an attempt to get exclusive rights to the "‌iPhone‌" trademark, but ultimately lost, and now the case has been brought ...
apple memoji

Apple Sued Over Listing Memoji as One of Its Registered Trademarks Despite Ongoing Legal Battle [Updated]

Monday September 30, 2019 9:23 am PDT by
Atlanta-based company Social Technologies LLC today filed a lawsuit against Apple that accuses the iPhone maker of falsely indicating that it holds the federal registration for the trademark Memoji in the United States. Apple has included MEMOJI® in its U.S. trademark list on its website since June 2019, with the ® symbol signifying a federally registered trademark with the U.S. Patent and...
macos 10 15 names

What Will macOS 10.15 Be Called: Mammoth, Monterey, Rincon, Skyline, or Something Else?

Tuesday May 28, 2019 1:39 pm PDT by
Following Apple's shift to California-themed names for its Mac operating systems with OS X Mavericks back in 2013, Apple appeared to take steps to protect a number of other California-related names by filing for trademarks under a series of shell companies intended to mask the true identity of the applicant. All told, we identified 19 trademarks that were applied for under six different...
apfelroute apple

Apple Believes This German Cycling Path Logo Infringes on Its Own Logo

Wednesday May 1, 2019 9:51 am PDT by
Apple recently objected to the logo of a new German cycling path in an appeal filed with the German Patent and Trademark Office, according to German outlets General-Anzeiger Bonn and Westdeutscher Rundfunk. Apple reportedly takes issue with the logo's green leaf and supposed "bitten" right side, attributes the company believes are too similar to its own logo. The logo, registered with the ...
ipod touch gaming trademark specimen

Apple Extends iPod Touch Trademark to Include Gaming Devices

Tuesday January 22, 2019 12:49 pm PST by
The U.S. Patent and Trademark Office earlier this month approved for publication a trademark application from Apple for the term "iPod touch" that would extend protection to cover "Hand-held units for playing electronic games; Handheld game consoles" under International Class 28 (games, toys, and sporting goods). Apple has held a trademark for the iPod touch name since 2008 under International ...
rainbow apple logo

Apple Files New Trademark Application for Classic 'Rainbow' Logo

Tuesday February 20, 2018 2:19 am PST by
Apple has applied for a new U.S. trademark for its famous multicolor logo for use on apparel, reports The Blast. The Apple filing was processed in December by the U.S. Patent and Trademark Office's Trademark Reporting and Monitoring System (TRAM), and is now being considered for approval. The description of the mark in the filing is of "an apple with a bite removed, with a detached leaf in...
appstorekontrademarklawsuit

Apple Sued for App Store Logo's Resemblance to Chinese Clothing Brand Logo

Tuesday December 19, 2017 10:05 am PST by
When Apple released the updated App Store as part of iOS 11, the App Store logo got an overhaul. Instead of an "A" made from a pencil, a paintbrush, and a ruler, Apple designed a simpler "A" that looks like it's constructed from popsicle sticks. As it turns out, Apple's App Store logo bears a resemblance to the logo used by a Chinese clothing brand named KON, and now KON is suing Apple....
iSight duo A10 Fusion

Apple Has Filed Trademarks for 'A10 Fusion' and 'iSight Duo'

Wednesday September 7, 2016 7:19 am PDT by
Just hours after lawyer Brian Conroy unearthed several Apple trademark filings, including iPhone 7, iPhone 7 Plus, Iris Engine, AirPod Case, Touch Bar, Smart Button, Control Strip, and more, MacRumors reader Ryan Simmons has uncovered additional trademark applications for "A10 Fusion" and "iSight Duo" filed in Brunei. "iSight Duo" would be a logical name for the iPhone 7 Plus' widely rumored ...
earpods table

Trademark Filings Seemingly Confirm Apple's Work on Upcoming 'AirPods'

Friday July 15, 2016 12:09 pm PDT by
With it looking more and more like Apple is going to remove the headphone jack on the iPhone 7, we've seen considerable speculation and discussion about the transition to either wired Lightning headphones or Bluetooth options. Looking at the wireless possibilities, the first iPhone 7 headphone jack rumors immediately reminded us of an "AirPods" trademark filing we discovered last October that...