Aside from the "all-day" battery life that comes alongside the upgrade to Intel's Haswell processors in the new MacBook Air, one of the other major improvements is the adoption of PCIe-based flash storage for much faster performance. The new PCIe flash will also be coming to Apple's radically redesigned Mac Pro later this year, and undoubtedly other Macs as well.
Available in capacities up to 512GB, this next-generation flash storage is up to 9x faster than a traditional 5400-rpm notebook hard drive. And it’s up to 45 percent faster than the flash storage in the previous-generation MacBook Air. So when you flip open MacBook Air, it’s ready to go right away. Even after a month in standby mode, the screen springs to life.
AnandTech has taken a closer look at flash storage performance and other benchmarks in the new MacBook Air, finding that read/write speeds are approaching 800 MB/s.
The drive in my system uses a Samsung controller, although I've heard that SanDisk will have a PCIe solution for Apple as well. A quick run through Quick Bench reveals peak sequential read/write performance of nearly 800MB/s.
This is a pretty big deal, as it is probably the first step towards PCIe storage in a mainstream consumer device that we've seen.
Beyond battery life and flash storage enhancements and the shift to Haswell, Apple's new MacBook Air brings several other enhancements as well, including faster 802.11ac Wi-Fi and dual microphones for reducing background noise.
Apple may have canceled the super scratch resistant anti-reflective display coating that it planned to use for the iPhone 17 Pro models, according to a source with reliable information that spoke to MacRumors.
Last spring, Weibo leaker Instant Digital suggested Apple was working on a new anti-reflective display layer that was more scratch resistant than the Ceramic Shield. We haven't heard...
This week marks the 10th anniversary of the Apple Watch, which launched on April 24, 2015. Yesterday, we recapped features rumored for the Apple Watch Series 11, but since 2015, the Apple Watch has also branched out into the Apple Watch Ultra and the Apple Watch SE, so we thought we'd take a look at what's next for those product lines, too.
2025 Apple Watch Ultra 3
Apple didn't update the...
Apple has completed Engineering Validation Testing (EVT) for at least one iPhone 17 model, according to a paywalled preview of an upcoming DigiTimes report.
iPhone 17 Air mockup based on rumored design
The EVT stage involves Apple testing iPhone 17 prototypes to ensure the hardware works as expected. There are still DVT (Design Validation Test) and PVT (Production Validation Test) stages to...
Apple will likely manufacture its 20th anniversary iPhone models in China, despite broader efforts to shift production to India, according to Bloomberg's Mark Gurman.
In 2027, Apple is planning a "major shake-up" for the iPhone lineup to mark two decades since the original model launched. Gurman's previous reporting indicates the company will introduce a foldable iPhone alongside a "bold"...
Thursday April 24, 2025 8:24 am PDT by Joe Rossignol
While the so-called "iPhone 17 Air" is not expected to launch until September, there are already plenty of rumors about the ultra-thin device.
Overall, the iPhone 17 Air sounds like a mixed bag. While the device is expected to have an impressively thin and light design, rumors indicate it will have some compromises compared to iPhone 17 Pro models, including only a single rear camera, a...
Wednesday April 23, 2025 8:31 am PDT by Joe Rossignol
While the iPhone 17 Pro and iPhone 17 Pro Max are not expected to launch until September, there are already plenty of rumors about the devices.
Below, we recap key changes rumored for the iPhone 17 Pro models as of April 2025:
Aluminum frame: iPhone 17 Pro models are rumored to have an aluminum frame, whereas the iPhone 15 Pro and iPhone 16 Pro models have a titanium frame, and the iPhone ...
Wednesday April 30, 2025 3:59 am PDT by Tim Hardwick
Apple is preparing to launch a dramatically thinner iPhone this September, and if recent leaks are anything to go by, the so-called iPhone 17 Air could boast one of the most radical design shifts in recent years.
iPhone 17 Air dummy model alongside iPhone 16 Pro (credit: AppleTrack)
At just 5.5mm thick (excluding a slightly raised camera bump), the 6.6-inch iPhone 17 Air is expected to become ...
I disagree with complaints out there that the MBA upgrades were optimized primarily for battery life, and not performance. As an example, the clock speeds were lowered to further extend battery life - keeping Geekbench performance roughly on par with last year's machines rather than providing the standard 20% improvement.
For one thing, this new Flash architecture isn't something to sneeze at.
But more importantly, I bet you anything the rMBP's are where they will look more to performance. Which only makes sense, as it would continue differentiating the two lines.
And if that's the case, going all-in for battery life is the right decision for their consumer-grade notebooks.
As an aside - 9to5mac anecdotally reports double the battery life on a 2008 MBP running Mavericks. Imagine combining those OS gains with the new Haswell machines!!!
Aside from the "all-day" battery life that comes alongside the upgrade to Intel's Haswell processors in the new MacBook Air, one of the other major improvements is the adoption of PCIe-based flash storage for much faster performance. The new PCIe flash will also be coming to Apple's radically redesigned Mac Pro later this year, and undoubtedly other Macs as well.
