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'AT&T' Articles

AT&T Customers With Grandfathered Unlimited iPad Data Plans Will See Throttling After 22GB of Usage

AT&T today sent out emails to customers who continue to have a grandfathered unlimited data plan for the iPad, informing them that its unlimited status is essentially being eliminated on May 24, 2017. Going forward, customers with an unlimited tablet data plan may see their data usage throttled when using more than 22GB of data during a single bill period. According to AT&T, data may be slowed down during times of network congestion. While that's in line with AT&T's policy for its newly announced unlimited data plans, it's a big change for iPad owners who are not used to having a data cap in place. Prior to the change, iPad owners with the grandfathered unlimited plan have not been subject to restrictions. AT&T briefly offered unlimited iPad data plans after the original iPad was released in 2010, but phased them out just months later. Since then, customers who managed to purchase one of the plans have been able to hold onto them, making the unlimited plan highly coveted. The plans required no contract and cost $29.99 per month, with customers able to transfer them to new iPads and even sell them to other iPad owners. With the change coming on May 24, the original unlimited iPad data plans will be much less attractive. (Thanks, David!)

AT&T Unlimited Plus Data Plan Now Includes Free HBO Subscription

Thanks to AT&T's acquisition of Time Warner, customers on the network's Unlimited Plus data plan will now have the chance to watch HBO programming at no additional cost. Beginning tomorrow, April 6, customers on Unlimited Plus data plans who already subscribe to HBO through AT&T video services like DirecTV, DirecTV Now, or U-Verse TV, will no longer have to pay for the premium channel. For the same customers on Unlimited Plus and one of AT&T's video services who don't have HBO, they'll be able to automatically receive access to the premium network as well. Lastly, for cord-cutters without a cable package who subscribe to Unlimited Plus, AT&T is offering HBO content either through DirecTV Now or HBO GO apps. Pricing on Unlimited Plus remains the same at $90/month for one line and $145/month for two lines, with additional lines added at the cost of $20 per new line. Unlimited data plans have come back in full force this year, with new options from all four major carriers launching within a week of one another. “People who want the best in entertainment want HBO. This latest unlimited wireless plan shows AT&T continuing to innovate and give customers what they desire,” said Bernadette Aulestia, executive vice president of Global Distribution, HBO. “When consumers see HBO as part of an entertainment package, they know they are getting the valued benefit of some of the greatest original programming and most recent Hollywood movies.” AT&T is also offering Unlimited Plus users a $25 monthly video credit that can be used on its range of video services as long as they

AT&T Launches $60 'Unlimited' Prepaid Plan as T-Mobile Raises Throttling Minimum to 30GB

AT&T today introduced a new GoPhone prepaid plan with unlimited talk, text, and data at a max speed of 3 Mbps for $65 per month, or $60 with AutoPay enabled. However, unlike AT&T's new $90 Unlimited Plus plan with up to 10GB of 4G LTE tethering, the GoPhone plan does not include Mobile Hotspot capabilities. Each line that exceeds 22GB of data usage may experience reduced speeds to a max of 128 Kbps on that line for the remainder of the 30-day term, but only at times and in areas where there is network congestion, which is similar to 22GB and 23GB soft cap policies from Verizon and Sprint respectively. T-Mobile this week raised its own deprioritization threshold to 30GB, up from a previous minimum of 28GB, as spotted by TmoNews. A cheaper GoPhone plan is available for $45 per month, or $40 with AutoPay, and includes unlimited talk, text, and up to 6GB of data at a max speed of 3 Mbps. After 6GB, data speeds are slowed to a max of 128 kbps for rest of the 30-day term. Unused data rolls over to the next month. No tethering is included. Both plans have Stream Saver mode enabled by default, which reduces streaming video to 1.5 Mbps or around 480p quality, but it can be turned off through AT&T's website to stream video in HD quality. Both plans also include talk, text, and data roaming in Canada and Mexico at no additional charge. The new GoPhone plans are ideal for customers that do not need tethering and are looking to avoid credit checks, activation fees, and deposits, but otherwise AT&T's new Unlimited Plus and Unlimited Choice plans and competing options

AT&T's New DirecTV Now Loyalty Promo Includes Free HBO for 12 Months or $5 Off for 6 Months

AT&T today announced a new loyalty reward for its DirecTV Now subscribers, offering free HBO for 12 months or $5 off for six months. All existing customers with active DirecTV Now accounts that were created before March 6, 2017 can claim the loyalty reward. Customers with the "Go Big" and "Gotta Have It" plans will get 12 months of free HBO, while customers with the "Live a Little" and "Just Right" plans will get the $5 off reward. Customers eligible for the HBO reward will be able to use their DirecTV Now login information to access HBOGo, and the HBO subscription will be listed in their Payment History as a $0 charge. Those who already have an HBO subscription will be automatically credited during the 12-month duration of the promotion. Because the HBO add-on is priced at $5 per month, customers with the smaller plans can use their $5 credit to get free HBO access for six months. DirecTV Now subscribers are receiving emails about the promotion starting this afternoon.You're getting HBO included with your existing package through March 7, 2018. You literally don't need to do a single thing other than enjoy all of HBO with unlimited access to the most entertaining movies, addictive series, family favorites and more. Why now? Why you? Simply put, we want to thank you for being one of our most valuable customers and coming on this unprecedented journey with us. We're dedicated to making DIRECTV NOW the best streaming entertainment product in the industry, and because of you, we're on our way. So go on, keep enjoying the huge library of the best

AT&T Announces New Unlimited Data Plan With 10GB of Tethering and $25 Off DirecTV

AT&T launched a new unlimited data plan less than two weeks ago, but with more competitive options available from Verizon, T-Mobile, and Sprint, it went back to the drawing board and came up with something better. Starting Thursday, new and existing AT&T customers can choose from two new plans: Unlimited Plus and Unlimited Choice. Unlimited Plus starts at $90 per month for a single line and includes unlimited talk, text, and data at up to 4G LTE speeds. Video can be streamed in HD quality, but Stream Saver mode, which reduces streaming video to around 480p quality, is enabled by default and must be turned off through myAT&T. AT&T Unlimited Plus includes up to 10GB of 4G LTE tethering per line per month, with speeds reduced to a max 128 Kbps for the rest of the bill cycle for eligible devices once the high-speed allotment is exceeded. Two smartphone lines starts at $145 per month, while up to eight additional devices, such as tablets and hotspots, can be added for $20 per month each. The pricing includes monthly access charges, but it is not inclusive of taxes or additional fees. AutoPay and paperless billing are required. For a limited time, AT&T Unlimited Plus customers can receive a $25 bill credit towards DirecTV, DirecTV NOW, or AT&T U-verse each month. The bill credits begin in 2-3 billing periods. The total monthly cost for AT&T Unlimited Plus with DirecTV NOW, for example, would start at $100 per month after discounts. Meanwhile, AT&T Unlimited Choice starts at $60 per month for a single line, and includes unlimited talk, text, and data at up to

Data Plan Comparison: Unlimited Options From T-Mobile, Verizon, AT&T and Sprint

T-Mobile, Verizon, AT&T, and Sprint, the four major carriers in the United States, all offer unlimited data plan options as of last week, allowing customers to forget about traditional data caps. With so many options now available for unlimited data, we thought we'd do an in-depth video comparing the plans offered by the four companies to figure out the best value based on price and coverage. Subscribe to the MacRumors YouTube channel for more videos Unsurprisingly, Sprint offers the lowest prices, but many people choose not to use Sprint because its LTE coverage is poorer than other carriers. Eliminating Sprint, T-Mobile offers the next best deal, while Verizon comes in third, and AT&T comes in at a distant fourth. For a single individual, Sprint charges $50 for new customers (for a limited time -- it goes up to $60 next year). T-Mobile charges $70, Verizon charges $80, and AT&T charges $100, making it the most expensive unlimited plan of the four carriers for an individual user. Prices even out a bit more with an increasing number of lines. At four lines, Sprint is charging $90 (new customers only -- and it's $160 next year), T-Mobile charges $160, and Verizon and AT&T both charge $180. Not all plans are equal though, especially in AT&T's case. While Verizon, Sprint, and T-Mobile all offer high-definition video streaming by default, AT&T limits video streaming to 480p unless customers specifically opt out. Sprint, Verizon, and T-Mobile all also offer 10GB of tethering data per line for connecting your Mac or iPad to your phone, but AT&T offers no mobile

AT&T to Launch New Unlimited Data Plan

Following in the footsteps of T-Mobile and Verizon, AT&T today announced plans to debut a new unlimited data plan that's available to all of its postpaid customers. The unlimited plan will be available starting tomorrow. AT&T previously offered an unlimited data plan, but it was limited to customers who were also DirecTV or U-Verse customers. According to AT&T, the new plan will provide unlimited talk, text, and data on four lines for $180, which is more expensive than T-Mobile's ONE data plan for four customers and on par with Verizon's pricing, also at $180 for four lines. A single line is priced at $100. AT&T is including unlimited calls from the U.S. to Canada and Mexico and unlimited texts to more than 120 countries around the world. Customers are also able to talk, text, and use data in Canada and Mexico with no roaming charges."We're offering unlimited entertainment on the nation's best data network where and when you want to enjoy more of what you love," said David Christopher, Chief Marketing Officer of the AT&T Entertainment Group.AT&T's $180 price point is after a $40 credit for the fourth smartphone line, which will start after two billing periods. Prior to then, customers will need to pay $220 per month for the plan. The company's fine print says that AT&T "may slow speeds" during periods of network congestion for customers who consume more than 22GB of data, which is not a surprise as T-Mobile and Verizon's plans contain similar caveats. The unlimited plan also includes the Stream Saver feature, which downgrades video to 480p. Stream Saver is

AT&T Shuts Down 2G Network and Ends Cellular Connectivity for Original iPhone

AT&T yesterday announced that its 2G wireless network was officially shut down on January 1, 2017, following four years of planning for its discontinuation. As The Verge points out, the end of the 2G network means the original first-generation iPhone (also known as the iPhone 2G) will no longer receive cellular service from the AT&T network, effectively shutting it down. Few people appear to have been using the original iPhone as there were no complaints from iPhone owners two weeks ago when the network was shuttered, but going forward, customers who keep the device as part of a collection will only be able to use it on WiFi. Originally released in June of 2007 and discontinued in 2008, the first iPhone was made obsolete by Apple back in 2013, and it has not received software updates since the 2009 release of iPhone OS 3, later renamed iOS 3. While the end of the 2G network seems to have had little impact on iPhone owners, it did manage to cause significant issues for the San Francisco Muni bus and train system. NextMuni, used to predict arrival times of buses and trains, ran on AT&T's 2G network. Muni vehicles without upgraded systems installed don't show up on NextMuni, a problem that the San Francisco transit agency believes could take weeks to solve. According to AT&T, shutting down its 2G network frees up valuable spectrum for future network technologies, including 5G. AT&T says the spectrum will be repurposed for

AT&T Again Raising Price of Grandfathered Unlimited Data Plans

Starting in March of 2017, AT&T will raise the prices of its grandfathered unlimited data plans by $5, according to information obtained by DSLReports. The price hike is AT&T's second price increase in the last 12 months and will raise prices from $35 to $40. DSLReports forum users began receiving notifications about the $5 price increase in early January, and the site was able to confirm AT&T's plans. AT&T's statement on the new pricing is below:Our Mobile Share Advantage plans and our AT&T Unlimited Plan provide several benefits that our legacy unlimited plan doesn't. If you have a legacy unlimited data plan, you can keep it; however, beginning in March 2017, it will increase by $5 per month.AT&T no longer offers standalone unlimited data plans to customers, but a small number of people continue to hold onto unlimited data plans that were purchased before AT&T discontinued them in 2010. Those plans allow customers to use an unlimited amount of data, but throttling does occur with excessive data usage. AT&T previously raised prices for its unlimited data customers in February of 2016, increasing data plan costs from $30 to $35. AT&T's data plan costs are charged in addition to voice and text plan costs for unlimited customers, putting the minimum price on an unlimited data plan with text and voice (not unlimited) in the neighborhood of $90. Over the course of the last several years, AT&T has used price hikes, data caps, and throttling to attempt to get its grandfathered unlimited customers to switch to new plans. In 2014, the FTC launched a federal court complaint

AT&T Debuts 'Call Protect' Service to Protect Against Robocalls

AT&T today announced Call Protect, a complimentary service aimed at protecting its users from automated phone calls, also referred to as robocalls. The service debuts five months after the U.S. Federal Communications asked wireless companies to offer free robocall blocking services. The service offers two solutions to stop robocalls. It can automatically block numbers suspected of fraud at the network level, preventing them from reaching your phone entirely, or it can deliver the call from a suspected number with a fraud warning on the display. The latter feature requires the user to be in an area with HD Voice support. AT&T customers can activate the feature via their MyAT&T account or by downloading the AT&T Call Protect app. The app allows users to look at call details, receive spam warnings, block specific numbers and turn on and off Automatic Fraud Blocking. The service requires an iOS or Android smartphone eligible for HD Voice. AT&T also warns that automatic blocking may block wanted phone calls, which means users would potentially have to manually whitelist certain numbers to make sure they aren't blocked. In August, it was reported that Apple was one of over 30 companies that joined the "Robocall Strike Force," a join effort aimed at stopping robocalls. At the time, the FCC said that most of the complaints it receives are regarding robocalls. The U.S. has other measures in place to prevent robocalls, including companies having to ask permission before calling and allowing people to add their number to the FTC's Do Not Call list. AT&T Call Protect

AT&T Customers to Receive More Than $88M in Refunds Following Mobile Cramming Settlement

The United States Federal Trade Commission today announced that it is giving more than $88 million in refunds to 2.7 million AT&T customers who had unauthorized third-party charges added to their service bills, something better known as "mobile cramming." The refunds come from a $105 million settlement AT&T paid the FTC back in October of 2014, after the carrier was accused of allowing third-party companies to bill customers for things like ringtone subscriptions without their consent. Money was also collected from Tatto and Acquinity, two companies involved in the cramming scheme. Nearly 2.5 million AT&T customers can expect to receive a credit on their bill within the next 75 days, and over 300,000 former customers will be given refund checks. The FTC says the average refund amount customers will receive is $31, and checks are going out starting today."AT&T received a high volume of complaints related to mobile cramming prior to the FTC and other federal and state agencies stepping in on consumers' behalf," said FTC Chairwoman Edith Ramirez. "I am pleased that consumers are now being refunded their money and that AT&T has changed its mobile billing practices."According to the FTC, the AT&T refunds being provided to customers represent the most money that's ever been returned to consumers in a mobile cramming case. Up until late 2014, AT&T and several third-party companies were charging customers up to $9.99 per month for subscriptions that provided sham services like ringtones, horoscopes, love tips, and more, with AT&T keeping 35 percent of the money that was

AT&T and Verizon Facing FCC Scrutiny After Exempting Their Own Apps From Data Caps

Both AT&T and Verizon offer apps and streaming services that don't count against the data cap they impose on customers, a practice that the United States Federal Communications Commission does not approve of. The FCC this week sent letters (via The Verge) to both Verizon and AT&T, claiming that the data cap exemptions, called "zero rating," raise net neutrality concerns and could impact consumers and competition. AT&T and Verizon each offer programs that allow content providers to pay a fee to be exempted from customer data caps, programs that they themselves take advantage of with their own apps and services. DirecTV Now, AT&T's recently introduced streaming television service, does not use data when streamed on the AT&T network, for example. DirecTV Now pays for the data, but as an AT&T subsidiary, AT&T is just paying itself. Verizon, meanwhile, exempts its own Go90 streaming service from using data on the Verizon network and does not pay fees to do so. The FCC first sent a warning to AT&T in early November, but was not pleased with the response it received from the company. In this week's letter, the FCC says that it has come to the "preliminary" conclusion that the Sponsored Data program inhibits competition, harms consumers, and violates Open Internet rules. It asks AT&T to answer a series of questions about its Sponsored Data practices.We find that those responses fail to alleviate the serious concerns expressed in our November 9 letter regarding the potential anti-competitive impacts of a wholesale Sponsored Data program for zero-rated mobile video

AT&T Unveils 'DirecTV Now' Streaming Television Service

AT&T today announced the debut of a new DirecTV-branded streaming television service, DirecTV Now, which will include various channel bundles at prices ranging from $35 to $70. Packages will include live sports, on-demand content, premium channels, and popular shows. DirecTV Now will be available starting on November 30, and will give customers the chance to sign up for four different bundles: - Live a Little - $35 / month (60+ channels) - Just Right - $50 / month (80+ channels) - Go Big - $60 / month (100+ channels) - Gotta Have it - $70 / month (120+ channels) Customers can check out any of the above packages for free for seven days from the DirecTV Now website, and to celebrate the launch of the service, the "Go Big" package is available for $35 per month for a limited time. Premium channels like HBO and Cinemax can be added to a package for an additional $5 per channel. On its November 30 launch date, DirecTV Now will be available on both iOS devices and the Apple TV through a dedicated app. AT&T is even offering a special Apple TV deal, giving customers a free Apple TV with the purchase of three months of pre-paid DirecTV Now service. On its November 30 launch date, DirecTV Now will be available on both iOS devices and the Apple TV through a dedicated app. It will also be available via the web and on Android and Amazon devices. Along with DirecTV Now, AT&T also announced two additional video streaming services, "FreeView" and "Fullscreen." FreeView is an ad-supported offering that allows customers to watch some DirecTV television content free

AT&T's Optional 'Stream Saver' Feature Will Throttle Streaming Video Starting in 2017

AT&T today announced a new "Stream Saver" feature, which it says is a "free and convenient" data-saving option that allows customers to watch more video by downgrading video quality. Stream Saver mimics T-Mobile's Binge On option, automatically streaming video at "about 480p," or standard definition quality instead of high definition quality. AT&T is making Stream Saver an optional feature, with customers able to turn it on and off at will using myAT&T or Premier for business customers. According to AT&T, Stream Saver can be toggled off at any time with no charge to AT&T customers. While it is available for most streaming video, AT&T says Stream Saver is not able to detect and optimize all video due to the way some content owners deliver video streams. As an optional feature that isn't limited to specific content partners, Stream Saver does not seem to raise the same questions about net neutrality that have caused T-Mobile's Binge On feature to be scrutinized by the FCC. Through Binge On, T-Mobile offers free video streaming at 480p when customers watch content from select partners. T-Mobile has dozens of audio and video partners, including YouTube, Amazon Video, Netflix, Sling TV, VUDU, HBO NOW, Showtime, Hulu, and more. AT&T plans to make Stream Saver available to customers starting in early

AT&T Plans to Gift Free Apple TV to DirecTV Now Subscribers Who Commit to 3+ Months of Service

AT&T plans to gift a free Apple TV to DirecTV Now subscribers who commit to at least three months of paid service, according to documents seen by Variety. Likewise, customers who pay for at least one month of service will allegedly receive a free Fire TV stick. The promotion ensures early subscribers will have at least one device with access to DirecTV Now when it launches. DirecTV Now is AT&T's internet-based live TV streaming service slated to launch in late 2016. The cord-cutter service will start at $35 per month and provide access to more than 100 channels, such as ABC, A&E, CBS, ESPN, Fox, HBO, MTV, NBC, Nickelodeon, and Discovery, on smartphones, tablets, streaming boxes, and other devices. Availability of channels may vary based on regional restrictions. DirecTV Now will reportedly include a 72-hour catch-up window, allowing subscribers to watch TV shows they missed up to three days later, alongside a video-on-demand library of up to 14,000 titles. A free 7-day trial will be available upon

Apple 'Monitoring' AT&T's Potential Time Warner Acquisition

Amid rumors suggesting AT&T is considering purchasing Time Warner, the parent company of networks like CNN and HBO, The Wall Street Journal says Apple is keeping a close eye on the situation as it would have a major impact on the television industry and could potentially impact future television deals Apple might make with the two companies. Apple at one time was reportedly in talks with Time Warner about a potential streaming television deal and has been rumored to have been interested in purchasing Time Warner assets at one time, but negotiations stalled and the two companies are no longer holding talks. Apple Inc. a few months ago approached Time Warner Inc. about pursuing a combination, but the discussions didn't progress beyond a preliminary stage and none are currently under way, people familiar with the matter said Friday. [...] From Apple's end, executives under Chief Executive Tim Cook were involved in the earlier talks, and now Apple is monitoring the current situation, one of the people saidTime Warner owns a huge number of assets that could have serve as the foundation of a streaming television service should Apple have struck a deal with the company. Networks like CNN, HBO, TBS, TNT, NBA TV, Cartoon Network, and Warner Bros. are all under Time Warner's umbrella, but with AT&T and Time Warner in "advanced talks" it seems unlikely Apple will do more than "monitor" the situation. A deal between AT&T and Time Warner could be finalized as early as this weekend, but The Wall Street Journal suggests "a host of other contenders" could offer deals for Time

AT&T in 'Advanced Talks' to Acquire CNN and HBO Parent Company Time Warner [Updated]

AT&T is in "advanced talks" to acquire media company Time Warner, and a deal could be finalized as early as this weekend, according to The Wall Street Journal. Bloomberg on Thursday said senior executives at AT&T and Time Warner met in recent weeks to discuss a possible merger, but it said the talks were informal at that stage.The talks toward what likely would be a cash-and-stock deal have come together quickly, are fluid, and still could fall through, according the people familiar with the matter. An agreement also could be delayed, they said.Time Warner CEO Jeffrey Bewkes has previously told investors he would entertain a sale of the media company, but only if it feels the price is right. In 2014, Bewkes and his board reportedly turned down an $85-a-share offer from 21st Century Fox, which valued Time Warner at more than $75 billion. AT&T, looking to add more content and original programming, would gain a number of valuable assets from Time Warner, including CNN, HBO, TBS, TNT, NBA basketball, Cartoon Network and the Warner Bros. film and TV studio. Popular series airing on those networks include, among others, Game of Thrones and Silicon Valley. New York Post sources said Apple was a possible suitor to purchase Time Warner earlier this year, which Financial Times later said was an idea proposed by Apple's services chief Eddy Cue. The discussions reportedly never progressed beyond the preliminary stage, however, and did not involve Apple CEO Tim Cook or Bewkes. An acquisition would have provided Apple with content for its much-rumored streaming TV service,

AT&T Insurance to Cover Cracked iPhone Screens Starting November 15

Insurance plans offered on a monthly basis from AT&T will soon cover cracked screens, according to recently updated information on AT&T's website (via AndroidPolice). Starting on November 15, AT&T customers who have an iPhone 6, 6s, 6 Plus, 6s Plus, or SE and an eligible insurance plan will be able to pay $89 to have a broken screen repaired. A limited number of Android phones are also eligible for screen repairs, but notably missing is Apple's most recent iPhone 7 and iPhone 7 Plus devices, perhaps due to repair costs or the availability of parts. AT&T warns that repairs may use new or refurbished parts and could include non-original manufacturer parts. The new cracked screen repair option is available to customers who have Mobile Insurance, Mobile Protection Pack, Mobile Protection Pack for Business and Multi-Device Protection Pack service. According to AT&T, same-day screen repairs will be available in most cases and are done by Asurion-certified technicians. All repairs include a 12-month warranty.This will give you the opportunity to get your screen repaired as soon as the same day. You can file a claim in the morning and, if approved, schedule an Asurion-certified technician to repair your cracked screen as soon as the same afternoon, subject to appointment availability.AT&T's screen repair program comes shortly after AT&T raised its device replacement costs across the board on September 1. The program is launching in 15 markets on November 15, including San Diego, San Francisco, Pittsburgh, Orlando, Los Angeles, and Boston. It will expand to 29 additional

AT&T Considering Halting All Samsung Galaxy Note 7 Sales and Replacements

AT&T is considering stopping all sales and replacements of the Samsung Galaxy Note 7 due to ongoing safety issues, reports Bloomberg. Citing a person "familiar with the situation," Bloomberg says AT&T may halt sales as soon as today. AT&T, Verizon, T-Mobile, and Sprint have all started allowing customers to exchange their Galaxy Note 7 devices for different smartphones such as the iPhone 7, but AT&T's full sales ban would go one step further, seeing the company cease offering "safe" replacement devices altogether. Samsung first issued a recall of the Galaxy Note 7 in early September following dozens of reports of overheating, leading to batteries that explode and catch on fire. Many people who purchased a Galaxy Note 7 have reported injuries and property damage. While Samsung has replaced more than one million Galaxy Note 7 devices with versions that are said to have batteries that are "not vulnerable to overheating and catching fire," at least one report suggests the replacement devices are also prone to problems. Earlier this week, a Southwest flight from Louisville to Baltimore was evacuated after a Galaxy Note 7 started smoking and caught fire, unusual because the device in question was a replacement smartphone that had been deemed safe by Samsung. Federal regulators are investigating the incident, which has reignited fears about Samsung devices. According to rumors, Samsung rushed the Galaxy Note 7 into production in an effort to outshine Apple after hearing that the iPhone 7 would not feature major design changes. Suppliers were pushed to meet

AT&T to Target Cord Cutters With Late 2016 Launch of 'DirecTV Now' Streaming Video Service

AT&T CEO Randall Stephenson today confirmed that the company is planning to launch an online streaming video service, called DirecTV Now, sometime in the fourth quarter of 2016 (via CNET). Featuring "very, very aggressive price points," the service is said to include more than 100 premium channels and will come in app form on smartphones, tablets, and set-top boxes, although the specifics of the launch were kept to a minimum. Stephenson remarked on the company's ability to introduce the service at a low price point, due to the fact that DirecTV Now won't require customer visits and installation, and "all of the ordering, customer service and billing is done digitally, reducing the need for more traditional tech support." The streaming service will also provide the option between one and two streams per household, with customers able to increase simultaneous streaming by paying a little more each month. Cord cutters have seen an explosion of options when it comes to streaming video, including services like Hulu, Netflix and HBO Go. But cobbling these services together is costly and complicated, which is why many consumers still stick with the easier package deal of a cable subscription. AT&T believes it can offer something more attractive. The company plans to initially go after the 20 million households with no pay TV subscription, Stephenson said. When asked if DirecTV Now could threaten its traditional DirecTV business, Stephenson acknowledged some risk. But "that's a good sign," he said. "If you don't see them threatening your legacy products, 99 percent of