Eric Slivka
Eric is the Editor-in-Chief of MacRumors and has been writing for the site since 2008.
An avid swimmer and former biophysicist, Eric has been using Apple products for over 35 years and has been interviewed for pieces by The Wall Street Journal, The New York Times, Reuters, BBC, CNBC, and other publications.
Eric's current primary role involves day-to-day oversight of the editorial operations at MacRumors, but he also contributes occasional news and review articles while handling various other duties related to the site's operation.
An avid swimmer and former biophysicist, Eric has been using Apple products for over 35 years and has been interviewed for pieces by The Wall Street Journal, The New York Times, Reuters, BBC, CNBC, and other publications.
Eric's current primary role involves day-to-day oversight of the editorial operations at MacRumors, but he also contributes occasional news and review articles while handling various other duties related to the site's operation.
Eric Slivka's Articles
Apple Looking to Nearly Double Headcount of In-House Creative Design Team
Apple is reportedly looking to nearly double the size of its in-house creative design team, seeking to bolster its brand image with new advertising content from dedicated designers, according to a report from Ad Age.Longtime observers say after years of capping the size and type of internal creative talent, the tech giant is significantly expanding its in-house design group. One executive...
Read Full Article • 88 comments
New Video Clip Allegedly Shows Powered-On Blue iPhone 5C
C Technology has posted a new video (direct link to video) showing what appears to be a powered-on blue iPhone 5C. The brief video does not show much of the handset's physical design, revealing only the blue edges of the device, but if legitimate would be further evidence that the assembled devices are making their way out of Apple's suppliers.
A similar video of what appeared to be a red...
Photos of Alleged iPhone 5C Logic Board Surface, Appears Very Similar to iPhone 5S Board
With Apple set to introduce its iPhone 5S and iPhone 5C at next Tuesday's media event, part leaks are continuing to appear revealing information about the devices. The latest part to appear is alleged to be the logic board for the iPhone 5C, completely assembled but unfortunately with shielding in place that keeps most of the chips and other components hidden.
One set of photos was shared by C ...
Campers Already Setting Up for iPhone 5S/5C Launch at Apple's Fifth Avenue Store
With Apple's media event still four days away and the launch of new iPhone hardware likely two weeks away, campers are already starting to line up at the company's flagship Fifth Avenue retail store in Manhattan.
While early lineups are frequently done as promotional stunts rather than campers arriving simply as devoted fans, with some early campers at past launches even receiving sponsorships ...
Apple Ordered to Stagger E-Book Contract Negotiations, Refrain From 'Most Favored Nation' Clauses
Judge Denise Cote today issued her penalty ruling in the e-book pricing suit against Apple, ruling that Apple must stagger its contract negotiations with major publishers to prevent collusion and avoid entering into "most favored nation" (MFN) agreements with any publisher for five years, according to GigaOM. The MFN clauses in Apple's contracts with publishers prevented any other e-book retailer ...
Apple Targeting Late October for OS X Mavericks Launch
Apple is currently planning a late October launch for OS X Mavericks, according to a report from 9to5Mac.The late-October Mavericks release is planned so Apple could focus the majority of its software engineering resources on pushing out iOS 7 alongside the new iPhone hardware over the next couple of weeks.For its past two major OS X updates, Apple has released the new software the day after an...
Support for Interactive E-Books Made with iBooks Author May Be Coming Soon to iPhone [Updated]
Support for interactive e-books created with Apple's iBooks Author software may be coming soon to the iPhone, based on recent changes to iTunes Store wording noticed by Macworld's Serenity Caldwell. While iBooks Author e-books have been limited to the iPad since the software's January 2012 launch, Mac support will be coming as part of Apple's launch of the full iBooks experience in OS X...
Deutsche Telekom Announcement Fuels Renewed Talk of Possible LTE-Advanced Support for iPhone 5S
Leading German carrier Deutsche Telekom today announced (via Macerkopf) the launch of its new LTE-Advanced or LTE+ network offering data speeds of up to a theoretical maximum 150 Mbps, with the network going live immediately in over 100 towns and cities in the country.
In the press release, Deutsche Telekom notes that Samsung is launching a new version of the Galaxy S4 with support for...
A7X-Based iPad and iPad Mini Expected to Launch in 4Q 2013, Lower-Cost A6 iPad Mini to Follow in 2014
KGI Securities analyst Ming-Chi Kuo, who has a fairly solid track record in predicting Apple's product plans, has issued a new research report outlining his expectations for Apple's iPad and iPad mini lineup through the end of 2013 and into 2014. In line with some of his previous predictions and claims from other sources, Apple is planning to release both a fifth-generation iPad and a...
Apple Beefing Up iAd Team Ahead of iTunes Radio Launch
Apple has been working to expand its iAd team over the past month, posting job listings for dozens of positions just as the company prepares to launch its iTunes Radio streaming music service, notes Ad Age. Apple's iAd team is handling advertising for the new service and has reportedly already signed up a number of high-profile brands to advertise on the service from its launch.Apple had posted...
VMware Fusion 6 Brings Updated Virtualization Support for OS X Mavericks and Windows 8.1
Following last week's introduction of Parallels Desktop 9, VMware has announced the launch its new VMware Fusion 6 virtualization software, adding support for OS X Mavericks and Windows 8.1, as well as a number of other new features.- Designed for Mac OS X Mavericks - Extend the unique features of Mavericks to a Windows environment, such as taking full advantage of every display connected to a...
Shipments of New iPhone Models Begin Arriving in the U.S. Ahead of Next Week's Media Event
With Apple having issued invitations for its September 10 media event where it is expected to introduce its next-generation iPhone 5S and 5C models, MacRumors has learned from a reliable source that the company has already begun shipments of at least some of the new hardware into the United States.
As is not unheard of for the company, Apple is already beginning to stockpile units in the...
Apple Issues Invitations for September 10 Media Event: 'This Should Brighten Everyone's Day'
Apple has just sent out media invitations for its September 10 media event where the company is expected to introduce its next-generation iPhone hardware, reports The Loop. The event will begin at 10:00 AM Pacific Time and will be held at the company's headquarters in Cupertino, California. The tagline on the invitation reads "This should brighten everyone's day."
The September 10 date was fi...
New Photo of Alleged iPhone 5S Home Button Flex Cable Could Point to Fingerprint Sensor Support
Over the past few months, a number of parts alleged to be for the iPhone 5S have leaked out of Asian parts and repair firms, but leaked home button parts had failed to provide evidence for the inclusion of a fingerprint sensor as has been widely rumored for the device.
But as noted by Nowhereelse.fr [Google Translate], a new home button flex cable part has surfaced that may show support for...
Appeals Court Lifts 18-Month Injunction Barring iCloud Mail Push Notifications in Germany
As noted by FOSS Patents, a German appeals court as lifted an injunction that has barred Apple from offering iCloud email push notifications to its customers in that country. The injunction, sparked by a lawsuit from Google's Motorola unit, has been in effect since February 2012, but it now seems likely that Apple's German customers will soon see the return of the functionality....I called a...
Spotify Announces AirPlay-Like 'Spotify Connect' for Wireless Audio Streaming
Popular music service Spotify today announced that it will be launching a new "Spotify Connect" feature in its mobile and desktop apps, allowing users to wirelessly stream their music to compatible home audio systems and other devices. The feature is similar in many ways to Apple's AirPlay standard, and supports background streaming to allow users to continue using their devices for other tasks...
Microsoft Purchases Nokia's Device and Services Division to Unite Windows Phone Hardware and Software
Microsoft and Nokia today announced that Microsoft will acquire Nokia's Devices and Services unit, allowing Microsoft to unite its Windows Phone software efforts with its primary hardware partner in Nokia. The deal also includes a licensing agreement to provide Microsoft with access to Nokia's mapping services and patents.Building on the partnership with Nokia announced in February 2011 and the...
MacRumors Roundups: What We Expect for the iPhone 5S, 5C and iWatch
Last fall, we launched a series of roundups to help visitors more easily stay on top of the latest rumors for several of Apple's product lines, condensing months' worth of news and rumors into a single frequently-updated page for each product. For various reasons, those roundups fell out of date.
After taking some time to completely rework both the look and functionality, we are relaunching...
Proposed E-Book Publisher Settlement Could See Customers Receiving Up to $3 Per Book Purchased
While Apple has been found guilty of conspiring to fix e-book prices as it sought to launch its iBookstore alongside the iPad in early 2010, five publishers involved in the case have already agreed to settle the cases brought against them by state attorneys general and other class-action plaintiffs.
Among the publishers, Hachette, HarperCollins, and Simon & Schuster had previously received...
Apple Confirms iPhone Trade-In Program Launching Today at U.S. Retail Stores [Updated]
Apple has officially confirmed that it is launching its iPhone trade-in program today at its U.S. retail stores, according to a Tweet from CNBC's Jon Fortt. While a number of details on the program have leaked over the past few months, today's statement is the first public confirmation by Apple that the program exists.
Under the program, users can receive a gift card in exchange for their...
