Gurman: New AirPods Max and Apple TV Unlikely to Be Announced at September Apple Event

New versions of the AirPods Max and Apple TV may not debut at Apple's upcoming "It's Glowtime" event, Bloomberg's Mark Gurman today suggested.

Airpods Max Feature Blue
In a report detailing some final expectations for the September 9 Apple event, Gurman said that the company is still working on a new version of the ‌AirPods Max‌ with new color options and a USB-C port instead of Lightning. This product refresh has been rumored for some time, but with plenty of ‌AirPods Max‌ inventory still in stock, Gurman suggested that the new model may not arrive until later.

Likewise, Apple has apparently been working on an updated ‌Apple TV‌ that was originally supposed to launch earlier this year. With no sign of the new model and stable inventory of the current model, Gurman says that "a new version isn't on the immediate horizon."

The new ‌AirPods Max‌ are not expected to feature the H2 chip introduced in September 2022 or features like Adaptive Audio. Gurman previously said that the changes are expected to be so minor that the refreshed device will still be considered to be first-generation ‌AirPods Max‌.

Whenever it comes out, the next ‌Apple TV‌ is rumored to feature a faster processor than the current A15 Bionic chip, and even lower pricing. Apple analyst Ming-Chi Kuo suggested that the next ‌Apple TV‌ could have a sub-$100 starting price

Related Roundups: AirPods Max, Apple TV

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Top Rated Comments

JCCL Avatar
8 months ago
Why would anyone buy and device with lightning in 2024, particularly a high end one.
Score: 16 Votes (Like | Disagree)
JCCL Avatar
8 months ago

Because it doesn't matter?
Yeah, I have one cable, that I can charge my Mac, iPad, PC Laptop, iPhone and Sony XM5. Yet I would have to keep a lightning around to charge one device.
Score: 13 Votes (Like | Disagree)
JCCL Avatar
8 months ago

Because they have an iPhone with a lightning port and don’t want to use a separate charging cable for their phone and earbuds? Not everyone is a tech nerd that buys a new iPhone every year.
Who do you think is the target market for 500 USD Apple headphones?
Score: 12 Votes (Like | Disagree)
vegetassj4 Avatar
8 months ago
CrabApplePro has reported the exact opposite: The AirPods Pro are to be one of the stars of the event.

and even posted a rendering



Attachment Image
Score: 10 Votes (Like | Disagree)
DTphonehome Avatar
8 months ago
Man, what a cush job AirPods Max engineer must be! What do these guys spend their day doing??
Score: 7 Votes (Like | Disagree)
bookcase Avatar
8 months ago
I won’t buy anything with a lightning port (or micro USB cable), so my wait for the Max continues.
Score: 7 Votes (Like | Disagree)