Apple Event Next Month Said to Be 'Accompanied By an Event in London'

Apple's upcoming "Let Loose" event "will be accompanied by an event in London," according to The Independent's Andrew Griffin.

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The report does not provide any additional details about what will be happening in London, but it might simply be a briefing that allows journalists in the UK to receive hands-on time with the new iPads and other products that Apple is expected to announce next month. Apple has frequently invited the media to hands-on briefings in New York City, and it also held a briefing in Toronto, Canada for the new MacBook Air models last month.

Apple's "Let Loose" event begins on Tuesday, May 7 at 7 a.m. Pacific Time, which will be 3 p.m. local time in London. New devices and accessories expected to be announced at the event include two new iPad Pro models, two new iPad Air models, an updated Apple Pencil, and a redesigned Magic Keyboard for iPads, and there is always a chance of a surprise or two. A video stream of the event will be available on Apple.com and on YouTube.

Apple analyst Ming-Chi Kuo has repeatedly said that he expects Apple to launch its Vision Pro headset in additional countries before its developers conference WWDC, which begins June 10. Could the accompanying "event" in London allow journalists in the UK to receive hands-on time with the Vision Pro too? It could make sense for Apple to launch the Vision Pro internationally before it announces visionOS 2 at WWDC, and the UK is one of nine countries where the headset is expected to become available next.

Of course, this is all just some pre-event speculation for fun based on a single sentence in a British newspaper. Apple's actual plans remain to be seen.

Update: We have confirmed that Apple has invited journalists and well-known social media content creators from Europe and abroad to an in-person gathering at its Battersea campus in London. This will be a multi-day function that begins on the same day as the "Let Loose" event, and the media will receive product briefings.

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Top Rated Comments

dumastudetto Avatar
4 weeks ago

Seems like there’s an unusual amount of hype surrounding this May event just for some new iPads. Something else going to be announced maybe? ?
New iPods.
Score: 19 Votes (Like | Disagree)
triton100 Avatar
4 weeks ago

Shows Apple wants to increase the visibility of their marketing efforts to reflect both regions with this IPad event. Likely means WWDC 2024 will hold more interest in regards to iPads.
I live opposite the new london Apple offices. My apartment and the office is only separated by a small garden. Everyday I look through their windows to see if I can catch a glimpse of any top secret stuff going on, but it’s literally the most chilled laid back scene ever. Looks like no one’s ever actually doing any work ?
Score: 8 Votes (Like | Disagree)
casjohnr Avatar
4 weeks ago

I live opposite the new london Apple offices. My apartment and the office is only separated by a small garden. Everyday I look through their windows to see if I can catch a glimpse of any top secret stuff going on, but it’s literally the most chilled laid back scene ever. Looks like no one’s ever actually doing any work ?
I'm not from London but was on a trip a few months ago and visited Battersea Power Station, the whole area made me sort of feel like I was in a level from Sonic The Hedgehog or something!
Score: 7 Votes (Like | Disagree)
klasma Avatar
4 weeks ago
It might be related to the European release of the Vision Pro (edit: as the article also surmises).
Score: 6 Votes (Like | Disagree)
erikkfi Avatar
4 weeks ago
Hopefully they'll be doing a big demonstration of the new Magic Pencil, right Dan?
Score: 4 Votes (Like | Disagree)
Reason077 Avatar
4 weeks ago
Seems like there’s an unusual amount of hype surrounding this May event just for some new iPads. Something else going to be announced maybe? ?
Score: 4 Votes (Like | Disagree)