Full Video of Tim Cook, Jony Ive, and Laurene Powell Jobs Discussing Steve Jobs Archive and More Now Available

Earlier this month, Apple's CEO Tim Cook, former Apple design chief Jony Ive, and Emerson Collective founder Laurene Powell Jobs participated in a panel at Kara Swisher's final Code Conference, where they discussed Steve Jobs and a wide range of other topics.


For the first time since that conference, the full video of the hour-plus-long discussion has been shared on YouTube. During the panel, the trio talked at length about Steve Jobs and his impact on Apple and the world. Laurene Powell Jobs reflected on Jobs and what his thoughts would have been on the current state of the world.

He loved California so much, but he loved our country. He loved the idea of America. He loved what it allowed the individual and the communities to become. He loved the unfetteredness of it. He loved the personal freedoms and liberties, but also the connectedness and responsibility for each other.

During the conference, Cook, Ive, and Powell Jobs launched the Steve Jobs Archive, a new website dedicated fully to Jobs. The website includes videos, emails, and audio clips from Jobs that people may have never seen before.

steve jobs Archive
In an email Jobs sent to himself on Thursday, September 2, 2010, shared on the website, he said, "When I needed medical attention, I was helpless to help myself survive," and "I love and admire my species, living and dead, and am totally dependent on them for my life and well being."

Another notable tidbit from the discussion included Cook addressing why Apple has not yet adopted support for RCS messaging on iOS. In response to a reporter complaining about their difficulties messaging with their mother since she has an Android device, Cook quipped, "buy your mom an iPhone." For a more in-depth look at the discussion, check out the video here.

Top Rated Comments

tYNS Avatar
21 months ago

Laurene there looks real comfortable sitting on her $22 billion fortune... while not sharing it with any of her sons and daughters.
So they can grow up like spoiled rich kids. Lol, mind your own business. Maybe they have parenting ideologies. None of your business.
Score: 12 Votes (Like | Disagree)
Madonepro Avatar
21 months ago

End of what? Broken, unfunctional designs? Good. His inability to balance form and function hampered MacBooks for YEARS after Jobs was not there to push back on him.
So I guess you haven’t watched it?

Steve Jobs legacy was to keeping ‘making the best, and not the most’, and Tim Cook reiterated that promise.
However when you listen to them, it’s Jony that has the vision and insight, not Tim. Laurene hung onto every word Jony said, and twiddled her thumbs when Tim spoke.
It’s clear Jony and Steve were inextricably linked in the progress of Apple, and like many great couples who part, the one left behind feels lost and directionless.

I do love how people criticise people, designs and product, and have yet to create anything meaningful themselves.
Watch the video in full, it’s inspiring.
Score: 9 Votes (Like | Disagree)
Mrkevinfinnerty Avatar
21 months ago

End of what? Broken, unfunctional designs? Good. His inability to balance form and function hampered MacBooks for YEARS after Jobs was not there to push back on him.
Yeah he never should've designed any of those products that saved the company. Bad Jony.
Score: 9 Votes (Like | Disagree)
AltecX Avatar
21 months ago

Sadly missed Jony, the beginning of the end when he went
End of what? Broken, unfunctional designs? Good. His inability to balance form and function hampered MacBooks for YEARS after Jobs was not there to push back on him.
Score: 9 Votes (Like | Disagree)
Sowelu Avatar
21 months ago
Kara, ugh, so insufferable - maybe it's just me. Nothing personal, just a terrible interviewer. I feel like she infuses too much of her own thoughts and injects a negative vibe into all her questioning which is often off the mark. There is a way to be blunt and contrary (which is welcomed) without coming off as mildy obnoxious. Luckily, the great guests before her had great answers, stories and insights to help mitigate the tone of the interview overall. I did like the emotional ending - the human side tends to come out and facades drop when we're most vulnerable.
Score: 6 Votes (Like | Disagree)
Quu Avatar
21 months ago
It's a shame that Walt Mossberg retired he was always great in these interviews.

I watched the whole thing and it was quite good though even without him there.
Score: 6 Votes (Like | Disagree)

Popular Stories

maxresdefault

Apple Announces 'Let Loose' Event on May 7 Amid Rumors of New iPads

Tuesday April 23, 2024 7:11 am PDT by
Apple has announced it will be holding a special event on Tuesday, May 7 at 7 a.m. Pacific Time (10 a.m. Eastern Time), with a live stream to be available on Apple.com and on YouTube as usual. The event invitation has a tagline of "Let Loose" and shows an artistic render of an Apple Pencil, suggesting that iPads will be a focus of the event. Subscribe to the MacRumors YouTube channel for more ...
Apple Vision Pro Dual Loop Band Orange Feature 2

Apple Cuts Vision Pro Shipments as Demand Falls 'Sharply Beyond Expectations'

Tuesday April 23, 2024 9:44 am PDT by
Apple has dropped the number of Vision Pro units that it plans to ship in 2024, going from an expected 700 to 800k units to just 400k to 450k units, according to Apple analyst Ming-Chi Kuo. Orders have been scaled back before the Vision Pro has launched in markets outside of the United States, which Kuo says is a sign that demand in the U.S. has "fallen sharply beyond expectations." As a...
iOS 17 All New Features Thumb

iOS 17.5 Will Add These New Features to Your iPhone

Sunday April 21, 2024 3:00 am PDT by
The upcoming iOS 17.5 update for the iPhone includes only a few new user-facing features, but hidden code changes reveal some additional possibilities. Below, we have recapped everything new in the iOS 17.5 and iPadOS 17.5 beta so far. Web Distribution Starting with the second beta of iOS 17.5, eligible developers are able to distribute their iOS apps to iPhone users located in the EU...
iPad And Calculator App Feature

Apple Finally Plans to Release a Calculator App for iPad Later This Year

Tuesday April 23, 2024 9:08 am PDT by
Apple is finally planning a Calculator app for the iPad, over 14 years after launching the device, according to a source familiar with the matter. iPadOS 18 will include a built-in Calculator app for all iPad models that are compatible with the software update, which is expected to be unveiled during the opening keynote of Apple's annual developers conference WWDC on June 10. AppleInsider...
iPhone 15 Pro FineWoven

Apple Reportedly Stops Production of FineWoven Accessories

Sunday April 21, 2024 6:03 am PDT by
Apple has stopped production of FineWoven accessories, according to the Apple leaker and prototype collector known as "Kosutami." In a post on X (formerly Twitter), Kosutami explained that Apple has stopped production of FineWoven accessories due to its poor durability. The company may move to another non-leather material for its premium accessories in the future. Kosutami has revealed...
apple vision pro orange

Apple Vision Pro Customer Interest Dying Down at Some Retail Stores

Monday April 22, 2024 2:12 am PDT by
Apple Vision Pro, Apple's $3,500 spatial computing device, appears to be following a pattern familiar to the AR/VR headset industry – initial enthusiasm giving way to a significant dip in sustained interest and usage. Since its debut in the U.S. in February 2024, excitement for the Apple Vision Pro has noticeably cooled, according to Bloomberg's Mark Gurman. Writing in his latest Power On...