Apple CEO Tim Cook has shot down the idea of iOS adopting RCS messaging, a format that would make it significantly easier for iPhone and Android users to send high-quality messages, videos, and photos to each other within the Messages app on iOS.
During a panel at Kara Swisher's final Code Conference yesterday, Cook was asked why iOS has not yet adopted support for the RCS standard and how Steve Jobs would feel about it (via The Verge), despite repeated calls from the industry for the company to do so. "I don't hear our users asking that we put a lot of energy in on that at this point," Cook said in response to the question.
The lack of RCS support on iOS makes it more difficult for iOS and Android users to communicate, forcing them to in some cases use third-party messaging platforms such as WhatsApp or Telegram. The reporter who asked the question pushed Cook on his response, saying he and his mother find it difficult to send photos and videos to each other because she uses an Android device while they use an iPhone. "Buy your mom an iPhone," Cook told the reporter who posed the situation.
Android has supported and led the industry in adopting RCS, while Apple has kept only iMessage and the SMS standard available on the iPhone. Google recently started a public campaign in an attempt to convince Apple to adopt RCS, but Cook's recent comments show Apple is not likely to budge anytime soon.
As noted by The Verge, emails from the Epic Games vs. Apple trial revealed that Apple's senior vice president of software engineering Craig Federighi said that bringing iMessage to Android and making it easier for the two platforms to communicate would "simply serve to remove [an] obstacle to iPhone families giving their kids Android phones."
Thursday July 10, 2025 4:54 am PDT by Tim Hardwick
Apple will launch its new iPhone 17 series in two months, and the iPhone 17 Pro models are expected to get a new design for the rear casing and the camera area. But more significant changes to the lineup are not expected until next year, when the iPhone 18 models arrive.
If you're thinking of trading in your iPhone for this year's latest, consider the following features rumored to be coming...
A new Apple TV is expected to be released later this year, and a handful of new features and changes have been rumored for the device.
Below, we recap what to expect from the next Apple TV, according to rumors.
Rumors
Faster Wi-Fi Support
The next Apple TV will be equipped with Apple's own combined Wi-Fi and Bluetooth chip, according to Bloomberg's Mark Gurman. He said the chip supports ...
Apple's next-generation iPhone 17 Pro and iPhone 17 Pro Max are only two months away, and there are plenty of rumors about the devices.
Below, we recap key changes rumored for the iPhone 17 Pro models.
Latest Rumors
These rumors surfaced in June and July:A redesigned Dynamic Island: It has been rumored that all iPhone 17 models will have a redesigned Dynamic Island interface — it might ...
Thursday July 10, 2025 12:38 pm PDT by Juli Clover
Apple does not plan to refresh any Macs with updated M5 chips in 2025, according to Bloomberg's Mark Gurman. Updated MacBook Air and MacBook Pro models are now planned for the first half of 2026.
Gurman previously said that Apple would debut the M5 MacBook Pro models in late 2025, but his newest report suggests that Apple is "considering" pushing them back to 2026. Apple is now said to be...
iPhone 17 Pro and iPhone 17 Pro Max models with displays made by BOE will be sold exclusively in China, according to a new report.
Last week, it emerged that Chinese display manufacturer BOE was aggressively ramping up its OLED production capacity for future iPhone models as part of a plan to recapture a major role in Apple's supply chain.
Now, tech news aggregator Jukan Choi reports...
The long wait for an Apple Watch Ultra 3 is nearly over, and a handful of new features and changes have been rumored for the device.
Below, we recap what to expect from the Apple Watch Ultra 3:Satellite connectivity for sending and receiving text messages when Wi-Fi and cellular coverage is unavailable
5G support, up from LTE on the Apple Watch Ultra 2
Likely a wide-angle OLED display that ...
In select U.S. states, residents can add their driver's license or state ID to the Wallet app on the iPhone and Apple Watch, providing a convenient and contactless way to display proof of identity or age at select airports and businesses, and in select apps.
Unfortunately, this feature continues to roll out very slowly since it was announced in 2021, with only nine U.S. states, Puerto Rico,...
The iPhone 17 and iPhone 17 Air will be available in a total of nine color options, according to new information coming out of Asia.
The iPhone 17 Air's expected color options.
According to the leaker going by the account name "yeux1122" on the Korean blog Naver, accessory manufacturers are now producing camera protector rings for the iPhone 17 and iPhone 17 Air in colors to match their...
"Buy your mom an iPhone" Wow, maybe his mom has an opinion of her own about which phone she wants. Apple is so arrogant sometimes, and it clearly starts at the top :rolleyes:
It’s not Apple’s fault that Google messed about for years jumping from one messenger app to another and didn’t come up with anything good. Now they want Apple to bend over backwards to bail them out.
So, just leave your users with a garbage experience in the hopes that we pressure other people to buy iPhones? Yeah, how about you **** off with that line of thinking, Tim.
Apple hates industry standards so the chances of them doing anything pro consumer without being forced by regulators are slim to none. They're still using the stupid lighting port in order to keep selling 10 cent cables for $30 a pop.
Biggest design overhaul since iOS 7 with Liquid Glass, plus new Apple Intelligence features and improvements to Messages, Phone, Safari, Shortcuts, and more. Developer beta available now ahead of public beta in July.
