Apple Sold Over 40 Million iPhone 13 Models During the Holiday Season, Says Wedbush Analyst

Apple sold north of 40 million iPhone 13 models over the holiday period in a record number for the company, despite industry-wide chip shortages, according to Wedbush analyst Daniel Ives.

iphone 13 pro max display bleen
Last year, reports began emerging that demand for ‌iPhone 13‌ models was slowing ahead of the holidays as delivery estimates for ‌‌iPhone 13‌‌ models started to improve.

However in a new note to investors, seen by MacRumors, Ives said demand remained strong for the current iPhone cycle going into 2022, with demand outstripping supply be several million units in the December quarter, a positive sign for Apple as supply chain issues begin to resolve themselves in the first half of this year.

Based on our supply chain checks over the last few weeks, we believe demand is outstripping supply for Apple by roughly 12 million units in the December quarter which now will add to the tailwinds for Cupertino in the March and June quarters as the supply chain issues ease in 1H22.

According to Ives, China has been a major source of strength for Apple over the last 12 months and a key region for ‌iPhone‌ sales, particularly in relation to increased market share due to the "multi-year supercycle" afforded by the iPhone 12 and ‌iPhone 13‌.

According to Ives, roughly 230 million of 975 million ‌iPhone‌ users worldwide haven't upgraded in the last three and a half years, and the analyst believes Apple's continuing smartphone sales will provide highly influential tailwinds as excitement builds for Apple's much-anticipated mixed reality headset, which is expected to be announced in the summer.

Ives says the "linchpin" to Apple's valuation re-rating remains its services business, taking in the likes of Apple Music, iCloud, Apple TV+, and Apple Fitness+, which Wedbush believes is now worth $1.5 trillion. On that basis, Wedbush predicts that despite reports of supply constraints, Apple's chip shortages are a "transitory issue" and "nothing more than a speed bump" on the way to Apple becoming the first $3 trillion market cap company in 2022.

Related Roundups: iPhone 13, iPhone 13 Pro
Tag: Wedbush
Related Forum: iPhone

Top Rated Comments

djcerla Avatar
14 months ago
Warren Buffett was right: the iPhone is just a “product that people can’t get enough of”.

Us geeks sometimes don’t have this simple clarity, we get upset and disappointed over things like minor software bugs.
Score: 5 Votes (Like | Disagree)
FloridaScrubJay Avatar
14 months ago
Santa Apple has some very busy elf’s this season.
Score: 4 Votes (Like | Disagree)
yellow8 Avatar
14 months ago
They keep beating records! Impressive...
Score: 3 Votes (Like | Disagree)
TheYayAreaLiving ? Avatar
14 months ago
That’s pretty impressive. Breaking records over here. iPhone is the money-making machine for Apple. It sure has been for the last 15+ years. It’s not going to stop.
Score: 3 Votes (Like | Disagree)
tridley68 Avatar
14 months ago
That's a lot of phones.
Score: 3 Votes (Like | Disagree)
Abazigal Avatar
14 months ago

The Assimilation Continues.
The logic is fairly straightforward. It's all about the ecosystem now, and services help to add value to Apple hardware and set them apart from android smartphones. So it's no longer enough for the competition to make a phone that beats the iPhone in one area or the other, they have to beat the whole Apple ecosystem. It's a tall order even for Android, and it's going to be flat out impossible for any new entrant.
Score: 3 Votes (Like | Disagree)

Popular Stories

iphone 15 pro wifi 6e

Internal Apple Document From Leaker 'Unknownz21' Confirms Wi-Fi 6E Will Be Limited to iPhone 15 Pro Models

Friday January 27, 2023 10:01 am PST by
Multiple rumors have suggested that the next-generation iPhone 15 models will adopt the Wi-Fi 6E standard that Apple has already introduced in the iPad Pro and MacBook Pro, and now a leaked document appears to confirm Apple's plans. Sourced from researcher and Apple leaker Unknownz21 (@URedditor), the document features diagrams of the iPhone 15's antenna architecture. D8x refers to the...
iPhone 14 Pro Purple Side Perspective Feature Purple

iPhone 15 Pro Rumored to Have These 8 Features

Friday January 27, 2023 2:11 pm PST by
Apple's next-generation iPhone 15 Pro and iPhone 15 Pro Max are expected to be announced in September as usual. Already, rumors suggest the devices will have at least eight exclusive features not available on the standard iPhone 15 and iPhone 15 Plus. An overview of the eight features rumored to be exclusive to iPhone 15 Pro models:A17 chip: iPhone 15 Pro models will be equipped with an A17...
top stories 28jan2023

Top Stories: iOS 16.3 Released, iPhone 15 Pro Rumors, macOS Tips and Tricks, and More

Saturday January 28, 2023 6:00 am PST by
Following last week's hardware announcements, this week saw the actual release of several of the new products as well as operating system updates bringing new features and bug fixes across Apple's platforms. This week also saw some fresh rumors about the iPhone 15 lineup and Apple's upcoming AR/VR headset, while we shared some tips to help you get the most of your macOS experience, so read...
Multi Display CarPlay 1

Apple Launching All-New CarPlay Experience Later This Year With These 5 Features

Sunday January 29, 2023 10:15 am PST by
In June 2022, Apple previewed the next generation of CarPlay, promising deeper integration with vehicle functions like A/C and FM radio, support for multiple displays across the dashboard, personalization options, and more. Apple says the first vehicles with support for the next-generation CarPlay experience will be announced in late 2023, with committed automakers including Acura, Audi,...
maxresdefault

Hands-On With the New M2 Max MacBook Pro

Thursday January 26, 2023 12:14 pm PST by
New 14-inch and 16-inch MacBook Pro models with the latest M2 Pro and M2 Max chips are available in Apple retail stores and are already in the hands of customers, and we picked up one of the new M2 Max machines to answer all of the questions MacRumors readers considering a purchase might have. Subscribe to the MacRumors YouTube channel for more videos. Yesterday, we asked MacRumors fans on...
iPhone 15 General Mock Feature

Kuo: iPhone 15 Models to Adopt Wi-Fi 6E

Thursday January 26, 2023 5:09 pm PST by
The upcoming iPhone 15 models that are set to be introduced later in 2023 will adopt the Wi-Fi 6E standard, according to Apple analyst Ming-Chi Kuo. In a note about Apple's work on a Wi-Fi chip, Kuo said that the company will upgrade the iPhone 15 to Wi-Fi 6E. Apple is already using Wi-Fi 6E for the 11 and 12.9-inch iPad Pro models introduced last year, along with the new Mac mini and...
iPhone 14 Pro Purple Side Perspective Feature Purple

iPhone 15 Expected to Feature Wi-Fi 6E Like Latest Macs and iPad Pro

Wednesday January 25, 2023 5:39 pm PST by
The iPhone 15 will support Wi-Fi 6E, according to a research note shared this week by Barclays analysts Blayne Curtis and Tom O'Malley. The analysts did not specify whether the feature will be available on all models or limited to the Pro models. Apple has added Wi-Fi 6E support to a handful of devices so far, including the latest 11-inch and 12.9-inch iPad Pro, 14-inch and 16-inch MacBook...