Kuo: Apple Watch Series 7 to Ship Later This Month After Production Issues Fixed

Apple has resolved its Apple Watch Series 7 production issues and will start mass producing the new model in mid to late September, with a launch later the same month still on schedule, according to a new investor note by analyst Ming-Chi Kuo seen by MacRumors.

Apple Watch 7 Unreleased Feature Flat red

The production issue of the Apple Watch 7 is mainly related to the panel side. However, it has been resolved, and mass production of panel modules will begin in mid-September.

The Apple Watch Series 7 will feature a new design with a flat-edged look that's similar to the flat edges used for the iPhone 12 and iPad Pro. According to Kuo, the new Apple Watch had to go through more production processes than previous models because of this "dramatic" change in the design.

Specifically, the new more durable display panel uses a contact design instead of the old cable design, and also requires a low injection pressure overmolding (LIPO) process for the first time. Apple is also using a new OLED production line that can improve efficiency and reduce panel costs, but that required new suppliers like LG Display, Young Poong, and Jabil to come on board, which in itself could have contributed to the delays.

Due to the adoption of many new panel-related production processes for the first time, the Apple Watch 7 panel module encountered reliability issues during the risk-ramp phase before Jabil started mass production, mainly including blinking panel and touch insensitivity. This complicated production issue may be related to LGD, Jabil, or Young Poong.

The good news is Apple has solved the panel module reliability issues by going through different designs of experiments (DOE) to find the best production configuration and adjusting the qualification standards on the panel and assembly sides.

"We expect Jabil to start mass production of Apple Watch 7 panel modules in mid-September," said Kuo in the note. Based on this new schedule, the analyst says the end product will start mass shipments in late September.

Both Nikkei Asia and Bloomberg previously reported that production issues due to the more complicated design meant the launch of the Apple Watch Series 7 was likely to be delayed. Separately, Bloomberg journalist Mark Gurman recently reported that the device could be available in limited quantities at launch. Gurman reiterated has this in a tweet following Kuo's latest investor note.


In his note, Kuo also mentions his optimism for 2022 Apple Watch shipments, due to the Series 8 offering "new health management features (e.g., temperature measurement, etc.)" – a reference to the recently reported thermometer function that Apple is said to be considering adding to the device as soon as next year.

Apple plans to unveil the redesigned watch alongside its new iPhone 13 lineup at next week's digital-only event on Tuesday, September 14. We have a full rundown on everything that we expect to see from the Apple Watch Series 7 in our dedicated guide.

Related Roundup: Apple Watch Series 9
Buyer's Guide: Apple Watch (Caution)

Popular Stories

iOS 18 CarPlay Feature

iOS 18 Adds These 5 New Features to CarPlay

Thursday June 13, 2024 7:44 am PDT by
Apple did not mention CarPlay during its WWDC keynote this week, but iOS 18 includes a handful of new features for the in-car software. Overall, there is not a whole lot new for CarPlay on iOS 18, with changes seemingly limited to the Messages and Settings apps so far. Below, we recap everything new for CarPlay on iOS 18. New for CarPlay on iOS 18 1. Contact Photos in Messages App...
ios 18 button bulge

iOS 18 Adds Pop-Out Bezel Animation When Pressing iPhone Buttons

Tuesday June 11, 2024 10:40 am PDT by
iOS 18 includes a small but interesting change for the buttons on the iPhone, adding more of a visual element when changing volume, activating the Action button, or locking the screen. When you press an iPhone button in iOS 18, the display bezel bulges outward slightly. This feature is available for the volume buttons, Action button and the power button, and it will also likely be used for...
maxresdefault

First Look at Messages via Satellite in iOS 18

Thursday June 13, 2024 11:29 am PDT by
Apple has been gradually expanding its suite of satellite connectivity features for iPhone, and iOS 18 brings a significant new one in the form of Messages via satellite. The feature allows users to send and receive iMessages and SMS texts, including emoji and Tapbacks, while out of range of cellular and Wi-Fi networks. CNET met up with Apple's senior director of platform product marketing,...
iOS 18 Wallet Feature

Here's What's New in Apple Wallet on iOS 18 for Event Tickets and More

Friday June 14, 2024 7:32 am PDT by
iOS 18 includes a handful of enhancements to the Wallet app on the iPhone, with new features for Apple Pay, Apple Cash, event tickets, and more. Below, we outline everything new for the Wallet app on iOS 18, based on information from Apple's press release and a WWDC 2024 coding session. Redesigned Event Tickets Event tickets have an all-new design in the Wallet app on iOS 18, complete...

Top Rated Comments

TheYayAreaLiving ?️ Avatar
36 months ago

I call BS on this whole rumour
To be honest with you... Kuo is very reliable.

https://appleinsider.com/inside/ming-chi-kuo
Score: 8 Votes (Like | Disagree)
TheYayAreaLiving ?️ Avatar
36 months ago
Apple is staying on top of it. I knew Apple will pull it off.

So to be exact we should be able to have the Apple Watch in our hands on either September 25th with an iPhone launch or October 1st? Both dates are falling on a Friday.
Score: 6 Votes (Like | Disagree)
btrach144 Avatar
36 months ago
Hopefully we can all order and get in line.
Score: 4 Votes (Like | Disagree)
whcchief Avatar
36 months ago

So basically two manufactured articles over nothing. Did Apple really have production issues? We will never know.
Is this Mac Rumours or Mac Facts? Get real.
Score: 4 Votes (Like | Disagree)
TheYayAreaLiving ?️ Avatar
36 months ago
Now Mr. Gurman is chiming in..

[MEDIA=twitter]1436226530598817815[/MEDIA]
Score: 4 Votes (Like | Disagree)
MrGimper Avatar
36 months ago

To be honest with you... Kuo is very reliable.

https://appleinsider.com/inside/ming-chi-kuo
Only because he scatter-guns his predictions .... one day he predicts the iphone 13 may have a 120hz display, and the next it may not. The new M macbooks may have mini-LED, and maybe they won't. They may have lots of legacy ports, and maybe they won't.
Score: 3 Votes (Like | Disagree)