Several apps quickly emerged allowing users to personalize their Home Screen with custom widgets and icons, and new research by Sensor Tower reveals that almost 15% of iPhone users in the U.S. have installed at least one app to do just that.
The Sensor Tower report tracked the download numbers of five of the most popular Home Screen widget apps – Widgetsmith, Color Widgets, Photo Widget: Simple, WidgetBox, and Photo Widget – and found that they had been downloaded from the U.S. App Store 13 million times since iOS 14 was released on September 16.
Installs peaked during the week of September 21, reaching 3.8 million downloads, and this month they have hit 1.7 installs so far. Collectively, the five apps have reached an estimated 45 million installs across the globe to date.
When it comes to apps that offer replacement icons for other apps, the top five include Brass, App Icons, Icon Changer +, ScreenKit, and Icon Themer, which have collectively reached 1.8 million iPhone installs in the U.S. since September 16, according to the research.
As the report notes, iPhone users have maintained their interest in adding Android-style custom widgets to their Home Screens over the past two months, and with the recent news that custom app icons no longer route through the Shortcuts App in iOS 14.3 Beta 2, that interest is only likely to continue.
Thursday November 20, 2025 6:28 am PST by Joe Rossignol
Apple's annual four-day Black Friday through Cyber Monday shopping event is returning on Friday, November 28 through Monday, December 1 in many countries, including the United States, Canada, Australia, New Zealand, France, Germany, Italy, Spain, the United Kingdom, Belgium, the Netherlands, Sweden, Thailand, and others.
During the shopping event, customers can get an Apple gift card with...
Wednesday November 19, 2025 4:00 am PST by Tim Hardwick
Apple's iPhone development roadmap runs several years into the future and the company is continually working with suppliers on several successive iPhone models at the same time, which is why we often get rumored features months ahead of launch. The iPhone 18 series is no different, and we already have a good idea of what to expect for the iPhone 18 Pro and iPhone 18 Pro Max.
One thing worth...
Thursday November 20, 2025 10:50 am PST by Joe Rossignol
iOS 26.2 is currently in beta testing. The upcoming update includes a handful of new features and changes on the iPhone, including a new Liquid Glass slider for the Lock Screen's clock, offline lyrics for Apple Music, and more.
In a recent press release, Apple confirmed that iOS 26.2 will be released to all users in December, but it did not provide a specific release date.
Keep reading...
Friday November 21, 2025 3:53 am PST by Tim Hardwick
Apple has begun selling the Hikawa Phone Grip and Stand, a new limited-edition iPhone accessory designed with accessibility in mind.
Designed by LA-based Bailey Hikawa to celebrate the 40th anniversary of accessibility at Apple, the grip uses magnets to securely snap onto any iPhone with MagSafe.
Apple says it can be removed with ease, and doubles as a stand with two different viewing...
Apple's eighth-generation iPad mini is highly likely to arrive next year, offering a significant refresh of the device with at least four major new features.
OLED Display
The next-generation version of the iPad mini could feature an OLED display, as part of Apple's plan to expand the display technology across many more of its devices. Apple's first OLED device was the Apple Watch in 2015, ...
Thursday November 20, 2025 7:01 am PST by Tim Hardwick
Apple Watch owners have been voicing their frustration online over changes to the Workout app that Apple introduced in watchOS 26, with many finding the redesigned interface makes starting exercises difficult and exasperating.
When Apple launched watchOS 26 in September, the Workout app went from large, easily tapped workout tiles to a scrolling, corner-button interface. Instead of tapping a ...
Apple today announced an expansion of AppleCare+ coverage in India, with new options for monthly and annual plans, and the addition of Theft and Loss for iPhone for the first time.
Options for monthly and annual AppleCare+ plans in India provide more choice and flexibility, allowing users to keep coverage for as long as they require. Apple's vice president of Worldwide iPhone Product...
Black Friday is just over a week away, and iPad deals have finally started to flood in at retailers like Amazon and Best Buy. Below we're tracking discounts on every current generation iPad, including lowest-ever prices on M3 iPad Air and M5 iPad Pro, plus steep markdowns on iPad and iPad mini.
Note: MacRumors is an affiliate partner with some of these vendors. When you click a link and make a ...
Thursday November 20, 2025 8:21 am PST by Joe Rossignol
In select U.S. states, residents can add their driver's license or state ID to the Apple Wallet app on the iPhone and Apple Watch, and then use it to display proof of identity or age at select airports and businesses, and in select apps.
Earlier this week, Illinois became the 13th state in the U.S. to offer the feature. Subsequently, we shared a list of additional states that are committed...
This works just like democracy, it's good to give the average user the power to customize his phone, just do not expect him to use it wisely.
I mean, I am yet to see a customized Home Screen that looks better than a Home Screen with stock icons.
Subjectivity being what it is, I'd bet none of those customized home screen users think your opinion has merit as it relates to their decisions. They probably also think their creations look better than your (assumption here based on your quote) un-customized home screen. As long as the phone owner likes their home screen look, custom or not, outside opinions don't really mean much.
Subjectivity being what it is, I'd bet none of those customized home screen users think your opinion has merit as it relates to their decisions. They probably also think their creations look better than your (assumption here based on your quote) un-customized home screen. As long as the phone owner likes their home screen look, custom or not, outside opinions don't really mean much.
And Steve was right. He knew that people are going to “rape” the design philosophy of a product just like back in the days. I see a lot of ugly customized screens by Android users. Apple should stop people letting customize the icons.
Eh, what’s the big deal. Let the kids (and adults) do what they want. Sure, those are ugly screens, but who cares? To the end user, maybe that’s the most beautiful screen they’ve ever seen!! There’s no accounting for taste ?♂️
And Steve was right. He knew that people are going to “rape” the design philosophy of a product just like back in the days. I see a lot of ugly customized screens by Android users. Apple should stop people letting customize the icons.
Yeah... we don't deserve to customize the device we paid $1200 for... people who think like you are the reason why Apple gets away with all they do.
Hang on.... I have a problem with the title of the article. ‘Installed on...’? It should be ‘downloaded by’. There is a big difference between downloading and using an app or downloading it to later delete it or never use it.
I know I have downloaded and played with shedloads of apps over the years, but have nothing to do with them now.
Ask yourself this: do you still use every app you have ever downloaded?
EDIT: Reading the source article their terminology is slightly better. They only use the phrase, ‘installs’, not ‘installed’. Which more accurately describes the situation. ‘Installed’ = still installed. Yes, pedantic I know, but journalists should have a good grasp of grammar.
EDIT EDIT: I mean technically you could argue the case for the title of the Macrumors article. But it gives the wrong impression.
