Apple has posted promotional ads on its YouTube channel for all the new products that were announced during Tuesday's Apple event, including the iPhone 12, iPhone 12 Pro, and HomePod mini. Check out the embedded videos below.
Hello 5G. A14 Bionic, the fastest smartphone chip ever. Night mode on all cameras. Super Retina XDR display. The first camera ever to record in Dolby Vision. Ceramic Shield that’s tougher than any other smartphone glass. A whole new way to connect accessories with MagSafe. And the world’s smallest 5G phone, iPhone 12 mini.
5G. A14 Bionic, the fastest chip in a smartphone. An all-new design. A Ceramic Shield front cover that’s tougher than any smartphone glass. A custom LiDAR Scanner. The first camera ever to record in Dolby Vision. An advanced Pro camera system for next-level low-light photography. And connect accessories in a whole new way with MagSafe. iPhone 12 Pro, the most powerful iPhone ever.
Room-filling sound, an intelligent assistant, and smart home control. All private and secure. Order 11.6. Available starting 11.16
Apple announced that the 6.1-inch models of the iPhone 12 and iPhone 12 Pro will be available to pre-order beginning this Friday, October 16 at 5 a.m. Pacific Time, with deliveries and in-store availability beginning one week later on Friday, October 23.
The smaller 5.4-inch iPhone 12 mini and larger 6.7-inch iPhone 12 Pro Max are launching later, with pre-orders beginning Friday, November 6 at 5 a.m. Pacific Time and shipments beginning one week later on Friday, November 13. iPhone 12 Pro pricing starts at $999, while the iPhone 12 starts at $799 and the iPhone 12 mini starts at $699.
The HomePod mini is priced at $99, and pre-orders begin on November 6, with deliveries beginning on November 16.
Below, we've recapped all of the announcements in just seven minutes for our readers who want a no-frills but thorough overview of all the announcements.
Top Rated Comments
I'm sticking to the 11 Pro this year, but I got to say despite being leaked to death it has some nice new features and "cool factor" indeed. 128GB starting model is also a good move, but I noticed it's only for Pro models? It wasn't without some corporate big talk again, like "OMG 10 bazillion computations per nanosecond" like anyone except Phil Schiller is interested in numbers for the sake of numbers.
There are some things I'd like to know from use in the wild:
- 4x increased glass toughness is awesome, what about scratchability? That's been way more of a daily issue and worry than high altitude drops.
- Durability of frame materials (5 slate might have been the best design ever, but those nicks and dents..)
- Hope the antenna lines on the frame do not risk another "holding it wrong" situation
- Battery life
- Retina XDR whatnot compared to 11 Pro displays?
- Magsafe performance and heat management on warmer days
Typical wishlist to be deferred to next year:
- TouchID wake button
- ProMotion
- KILL THE NOTCH WITH A SWINGING SLEDGEHAMMER THROW