Apple Announces 'Fitness+' Workout Service for $9.99/Month

Apple today introduced "Fitness+," a new service for Apple Watch designed to help you stay fit, launching before the end of 2020. The service provides workouts from the world's best trainers, which you can browse on an iPhone, iPad, or Apple TV.

fitness plus
When you choose a workout, the video on your ‌Apple TV‌ or ‌iPad‌ syncs with your own personal information fed from your Apple Watch. This allows you to see your heart rate or calories burned as you follow the moves from the trainers on screen.

Fitness+ will include yoga, cycling, dance, strength, core, HIIT, rowing, and many more workouts. Apple noted that many of the workouts just require a set of dumbbells, or no equipment at all. You'll receive personalized recommendations to quickly get to your next workout as well.

“We’re so excited to energize our customers with new ways to get active and stay active with Apple Watch,” said Jay Blahnik, Apple’s senior director of fitness for Health Technologies.

“With diverse studio workouts that are suitable for all ability levels, led by a phenomenal group of unique trainers, and an approachable program designed for beginners all the way through to the fitness enthusiast — as well as the flexibility to work out anywhere — there’s something for everyone. We know Fitness+ will take working out with Apple Watch to the next level with unparalleled engagement, convenience, and inspiration.”

fitness plus iphone
The service will be refreshed with new workouts every week. You'll also be able to choose custom music while you workout, with options that sync with Apple Music.

Fitness+ will be located in the Fitness app on iOS, and there will be a new app for ‌Apple TV‌. The service will cost $9.99 per month or $79.99 per year. If you purchase a new Apple Watch, you'll get three months of the service for free.

Fitness+ will launch in the United States, United Kingdom, Australia, Canada, Ireland, and New Zealand later this year. It'll also be part of the "Apple One" Premier bundle.

Related Roundup: Apple Watch Series 9
Buyer's Guide: Apple Watch (Neutral)

Top Rated Comments

rmoliv Avatar
45 months ago
Must be joking, 9.99 for that.
Score: 21 Votes (Like | Disagree)
dumastudetto Avatar
45 months ago

Must be joking, 9.99 for that.
This is insanely affordable in the fitness space.
Score: 20 Votes (Like | Disagree)
alent1234 Avatar
45 months ago

Hmm, nothing for outdoor running, that's odd. I'll stick with Charge Running for the extra $5.
Personally, I don't take my TV and Apple TV outside with me when I go running
Score: 16 Votes (Like | Disagree)
Jaro65 Avatar
45 months ago
Peloton is not going to be pleased.
Score: 15 Votes (Like | Disagree)
Born2Run Avatar
45 months ago
As someone who does NO exercise at all... I'm actually excited for this!

Especially since it's $30 per month for all the subscription stuff!
Score: 13 Votes (Like | Disagree)
tzm41 Avatar
45 months ago
A bit pricey considering Nike Fitness Club just went free. Is it really beneficial to switch to a new workout scheme every week?
Score: 13 Votes (Like | Disagree)

Popular Stories

General Apps Messages

Apple Announces 'Groundbreaking' New Security Protocol for iMessage

Wednesday February 21, 2024 6:00 am PST by
Apple today announced a new post-quantum cryptographic protocol for iMessage called PQ3. Apple says this "groundbreaking" and "state-of-the-art" protocol provides "extensive defenses against even highly sophisticated quantum attacks." Apple believes the PQ3 protocol's protections "surpass those in all other widely deployed messaging apps," according to its blog post:Today we are announcing...
iOS 17

iOS 17.4 Will Add These New Features to Your iPhone

Monday February 19, 2024 6:52 am PST by
Apple last month confirmed that iOS 17.4 will be released in March, and the update includes several new features and changes for the iPhone. Key new features in iOS 17.4 include major App Store changes in the EU and Apple Podcasts transcripts. The update also adds new emoji and includes preparations for the launch of next-generation CarPlay later this year. More details about the new...
Beyond iPhone 13 Better Blue Face ID Single Camera Hole

Six Reasons to Wait for Next Year's iPhone 17

Thursday February 22, 2024 4:20 am PST by
Apple's iPhone development roadmap runs several years into the future and the company is continually working with suppliers on several successive iPhone models concurrently, which is why we sometimes get rumored feature leaks so far ahead of launch. The iPhone 17 series is no different, and already we have some idea of what to expect from Apple's 2025 smartphone lineup. If you plan to skip...
samsung galaxy ring

'Apple Ring' Allegedly in Development to Rival Samsung Galaxy Ring

Tuesday February 20, 2024 2:27 am PST by
Apple is speeding up development of a smart ring that can be worn on the finger to track users' health biometrics, claims a new report coming out of Korea. Teaser image of Samsung Galaxy Ring shown at Galaxy Unpacked in January Apple has toyed with the idea of a ring wearable for several years, as indicated by several patents, but with Samsung preparing to bring its own product to market, the ...
volvo s60 drivers apple maps

iOS 17.4 Beta Adds CarPlay Option to Show Upcoming Maneuvers in Instrument Cluster

Tuesday February 20, 2024 10:47 am PST by
The fourth beta of iOS 17.4 that Apple released today adds a new CarPlay feature, according to the notes that Apple provided to developers. In supported CarPlay vehicles, there's now an Apple Maps option to show information about upcoming maneuvers in the instrument cluster. CarPlay users will be able to swap the display type between the main and instrument cluster by tapping on the map...
Oled iPads and MackBook Pro Notch

Apple's OLED Roadmap: New iPad Mini, Foldable iPad Pro, and More

Wednesday February 21, 2024 5:29 am PST by
Apple is planning to launch at least nine new devices with OLED displays across the iPad and MacBook product lines, according to an updated forecast from research firm Omdia that sets out the company's plans in detail. As widely rumored, Apple's push to transition to OLED will apparently be jump-started by the release of new 11- and 13-inch iPad Pro models this year. The displays will...
iPad Pro OLED Feature 2

Apple's Upcoming OLED iPad Pro Models Rumored to Be Much Thinner

Tuesday February 20, 2024 1:39 pm PST by
Apple is planning to update the iPad Air and iPad Pro lineups as soon as March, and the new iPad Pro models will be significantly thinner according to dimensions shared by 9to5Mac. Citing sources with knowledge of Apple's plans, the site claims that the larger version will be more than 1mm thinner. The current 12.9-inch iPad Pro measures in at 6.4mm thick, but the new model is said to be 5mm ...
m3 macbook pro 14 16

Apple Now Selling Refurbished M3 Pro and M3 Max MacBook Pro Models

Monday February 19, 2024 5:04 pm PST by
Apple today began offering refurbished versions of the 14-inch and 16-inch MacBook Pro models with M3 Pro and M3 Max chip options, offering the machines at a discount for the first time since their October 2023 release. The release of M3 Pro and M3 Max models on Apple's refurbished store comes almost two weeks after the entry-level 14-inch M3 MacBook Pro first appeared on the store....