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Apple Seeking Analyst to Monitor Siri Complaints Trending on Social Media

If you have ever complained about Siri on Twitter or likewise, your feedback could actually make its way to Apple executives.

Screenshot via /r/SiriFail

A recent Apple job listing seeks an engineering program manager to "monitor what the world is saying about Siri through social media, news, and other sources." This will include detecting "Siri issues that are going viral or otherwise trending" and reporting them to the Siri team and its leadership.

Based on user feedback, the employee will be required to provide recommendations for next steps on areas where the Siri user experience could be improved. The person will also work with Apple's marketing teams to ensure external information like Apple support documents are updated to clear up misunderstandings.

The employee will have a secondary responsibility of working alongside Siri software engineers to ensure the success of Apple marketing campaigns, press events, product announcements, and product launches involving Siri.

As noted by VentureBeat, which first discovered the job listing, the employee will be able to "drive rapid-response solutions," hopefully meaning the company will quickly address any trending issues before they become embarrassing headlines like the major FaceTime privacy bug unearthed in late January.

Any improvements to Siri would be welcomed, as the assistant is widely considered to have fallen behind its rivals Amazon Alexa and Google Assistant. Siri has already shown some signs of progress lately under the leadership of Apple's recently promoted artificial intelligence chief John Giannandrea.



Top Rated Comments

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11 weeks ago
Maybe Apple should seek an engineer to actually FIX Siri issues versus a thinly disguised public relations person (so called social media analyst) :rolleyes:
Rating: 31 Votes
11 weeks ago
You need to hire someone for these jeeez. Siri is garbage and limited. Enuff said.
Rating: 24 Votes
11 weeks ago
I have zero problems with Siri. I keep the program on permanent deactivation. :)
Rating: 14 Votes
11 weeks ago
Lol, those screenshots are sad.
Rating: 13 Votes
11 weeks ago
Sounds like the job of an unpaid intern to be honest lol
Rating: 12 Votes
11 weeks ago

This is a real job? SIRI is a mess...stupid as spit on a sidewalk on a hot june day. Just this weekend I finished the conversion of my primary home from siri to ALEXA. The other one is already all ALEXA. I am thoroughly happy with the result. I now have 6 homepods used exclusively for music.


That's really hitting 'em where it hurts, buying 6 homepods like that. That'll teach them all about Siri being a mess.
Rating: 11 Votes
11 weeks ago
Apple, 2019: "wait whaaat? people are disappointed with Siri and it's embarrassingly behind the competition? Huh, who would have thought. Let's hire someone to tell us JUST HOW MUCH people really do hate it."
Everyone, since 2014/iOS 8: "Wow, Siri is total garbage compared to the competition. Hope they fix this soon."
Rating: 10 Votes
11 weeks ago
So Apple is basically looking for a QA...?
Rating: 9 Votes
11 weeks ago
"Bachelor’s degree in related field. Masters degree preferred. Communications or CS degree a plus."

What? I'd feel like a failure if logging complaints on social media was my job after getting a CS Masters degree. No offense to Apple that just feels way overqualified even if the job involves thousands of complaints, tracking legitimate ones and sending them through to engineering / leadership based on how viral they are after confirming validity.

Go to school for 6 years and track public bugs as a full time job. As an outsider, I guess I'm undervaluing just how much work this is.
Rating: 8 Votes
11 weeks ago

Lol, those screenshots are sad.

Those screenshots are unfortunately quite accurate to me.
The situations is that bad that it has become funny :D
Rating: 8 Votes

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