New in OS X: Get MacRumors Push Notifications on your Mac

Resubscribe Now Close

Apple Teams Up With Oprah Winfrey to Create New TV Shows

Friday June 15, 2018 11:15 am PDT by Juli Clover
Apple has formed a multi-year production partnership with Oprah Winfrey to create shows for a new video subscription service that is in the works, reports The Wall Street Journal.

Apple and Winfrey did not share details on the kind of content that she plans to create, but in a statement, Apple said it would team up with Winfrey to "create original programs."

Apple today announced a unique, multi-year content partnership with Oprah Winfrey, the esteemed producer, actress, talk show host, philanthropist and CEO of OWN.

Together, Winfrey and Apple will create original programs that embrace her incomparable ability to connect with audiences around the world.

Winfrey's projects will be released as part of a lineup of original content from Apple.
Apple has signed deals for dozens of original television shows, ranging from ranging from science fiction series "Amazing Stories" to podcast-based drama series "Are You Sleeping" to cartoon series "Central Park." A full list of Apple's TV shows can be found in our Apple TV roundup.

The first of Apple's television shows may debut as early as 2019 and while Apple has not clarified how the shows will be distributed, today's report from The Wall Street Journal suggests Apple is working on a streaming video service to deliver its content.

Related Roundups: Apple TV, tvOS 12
Tag: Apple's Hollywood ambitions
Buyer's Guide: Apple TV (Caution)
[ 173 comments ]


Top Rated Comments

(View all)

Avatar
nfl46
22 weeks ago

Just buy Netflix...

Please, no! Netflix is doing just fine as they are. I love Apple, but they need to stay away from Netflix and Spotify. I don't want Apple ruining those two great services.
Rating: 41 Votes
Avatar
imom
22 weeks ago
Apple seems determined to produce awful content. Train wreck in progress.
Rating: 37 Votes
Avatar
fel10
22 weeks ago
Most overrated woman in the show biz
Rating: 33 Votes
Avatar
Andres Cantu
22 weeks ago
You get an iPhone, and you get an iPhone, and you get an iPhone! :D
Rating: 18 Votes
Avatar
Lioness~
22 weeks ago
Gawd, and the Mac business is getting further away....
Rating: 15 Votes
Avatar
rynx9
22 weeks ago
Isn’t OWN at the bottom of the ratings already? She’s popular, sure, but her network isn’t.
Rating: 13 Votes
Avatar
adamjackson
22 weeks ago
I'm getting a bit selfish here but Apple hasn't backed a single media endeavor for men.

Carpool Karaoke
A fake game show about Apps
A Witherspoon / Anniston collaboration
A thriller about a murderous psycho boyfriend
A partnership with Oprah

Am I missing something?
Rating: 12 Votes
Avatar
Z400Racer37
22 weeks ago
Apple should just....... Not... With the content anymore....



And they got rid of the gun emoji... What do I shoot my emoji with now?
Rating: 11 Votes
Avatar
PeterL111
22 weeks ago
Just buy Netflix...
Rating: 11 Votes
Avatar
ipedro
22 weeks ago
Apple lost the Obamas but this could arguably be a much bigger prize. Oprah's audience is gigantic. If they're all signing up for Apple TV subscriptions and buying AppleTV's, that's a very large windfall for Apple, specially considering the halo effect of that audience staying/entering into Apple's ecosystem. This will result in sales of iPhones, iPads, AppleTV's, Apple Watches, Apple Music, etc.

Put it this way: Oprah was able to start an entire network based on her dedicated audience. I don't really watch Oprah but I know that anything she recommends becomes a massive hit overnight. Imagine what she could do for Apple's TV ambitions.
Rating: 11 Votes

[ Read All Comments ]