We've seen it in third-party speakers and cars already at this week's Consumer Electronics Show in Las Vegas, but Amazon's Alexa is also about to become a smartphone personal assistant. Chinese mobile company Huawei used CES 2017 to announce it will be the first handset maker in the U.S. to pre-load the voice-activated AI into a phone.

Alexa on Huawei phone


Less than a week ago, Alexa was exclusive to Amazon's tablets and Echo smart speakers, but anyone who picks up the U.S. version of Huawei's flagship Mate 9 smartphone – set to launch "early 2017" – will also be able to invoke the virtual assistant.

Huawei's announcement sets the stage for Alexa to compete directly in a mobile market already busy with AI assistants battling it out for supremacy. Meanwhile, Apple's Siri is still only available on iOS devices and Macs running macOS Sierra, although rumors have persisted that Cupertino is working on its own Siri-powered connected smart speaker, while the AI is likely to feature heavily in any autonomous car system the company may be working on.

Elsewhere, Google recently upgraded its Google Assistant for its own-branded Pixel phones, and last year Samsung acquired Viv – developed by the creators of Siri – for integration in its next round of flagship smartphones.

Top Rated Comments

Romy90210 Avatar
63 months ago
Damn Alexa is being integrated into everything lately.. From Refigitators to now cars and non-Amazon phones?? Siri has really missed the bus ride to the concert.... I really miss the days when Apple was the mighty leader.. :( SMH.. #RIPSIRI
Score: 6 Votes (Like | Disagree)
joueboy Avatar
63 months ago


No Alexa! No!!!
Score: 4 Votes (Like | Disagree)
Speedy Dingo Avatar
63 months ago
Is apple asleep at the wheel here?

When is Siri 2.0 happening Tim?
Yes, yes they are. (Sadly)
Siri just loves finding things on the web for whatever thing she doesn't understand. "I found this on the web for why is Siri so dumb?"
Score: 3 Votes (Like | Disagree)
Weaselboy Avatar
63 months ago
Is this a paid deal or is Amazon giving it away for free hoping that it only drives more people to other Amazon services?
It is free. Here (http://phx.corporate-ir.net/phoenix.zhtml?c=176060&p=irol-newsArticle&ID=2062557) is the press release.
Score: 2 Votes (Like | Disagree)
Pakaku Avatar
63 months ago
I'd still rather not talk to an AI living inside my phone. So I can't really say Siri is missing anything here for me personally, if I wouldn't have used this either.
Score: 1 Votes (Like | Disagree)
chr1s60 Avatar
63 months ago
Damn Alexa is being integrated into everything lately.. From Refigitators to now cars and non-Amazon phones?? Siri has really missed the bus ride to the concert.... I really miss the days when Apple was the mighty leader.. :( SMH.. #RIPSIRI
I miss the days when people used their phones themselves and didn't pretend they were too busy to the point they needed a virtual assistant to use their phone for them.
Score: 1 Votes (Like | Disagree)

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