Apple marketing chief Phil Schiller tweeted a link to an Outside article this morning titled "The Year's Best New Adventure Camera? The Apple iPhone 7 Plus", which features 17 images shot with the device in various rugged outdoor environments.
The new series of photos were taken by photo journalist and associate editor of Outside Magazine Jakob Schiller, during an outdoor adventure up rivers, down dusty bike trails, through woods, and into classic New Mexico burrito joints, leaving him particularly impressed by the versatility of the 5.5-inch handset's dual-lens setup.
Over four days of in-the-field testing, I’ve found it to be the best small, lightweight camera you can get for the money, ideal for shooting outdoor adventures when you don’t want to lug around pounds of heavy equipment.
I immediately noticed that the 7 does a much better job capturing details in the shadows and highlights than the 6s, and the color is much more accurate and vivid.
The 12-megapixel sensors that come in the iPhone 7 and 7 Plus aren’t the best for capturing billboard-size advertisements. But Apple does a nice job marrying the sensor to its proprietary software, which helps maximize the camera’s capabilities. The resolution will be plenty high enough for printing off 11-inch x14-inch pictures.
The photographer notes that the new iPhone 7 and 7 Plus can shoot in RAW using third-party apps like Lightroom. RAW files aren't compressed like JPEGs, so users get more detailed files that are easier to tone and crop. Check out the article for more pictures and commentary.
On Monday, Apple CEO Tim Cook followed up some iPhone 7 pictures taken at a Titans-Vikings game shared over the weekend, with a group of photos offering a few examples of low-light photography.
iPhone 7 pre-order customers have been receiving shipment notifications regarding their incoming orders, which should be landing this Friday, September 16.
Wednesday March 12, 2025 6:05 am PDT by Joe Rossignol
The upcoming iOS 18.4 update for the iPhone includes a smaller but meaningful improvement for Apple's in-car iPhone mirroring system CarPlay.
Specifically, CarPlay now shows a third row of icons, up from two rows previously. However, this change is only visible in vehicles with a larger center display. For example, a MacRumors Forums member noticed the change in a Toyota Tundra with a...
Wednesday March 12, 2025 7:39 pm PDT by Joe Rossignol
Daring Fireball's John Gruber today shared some strongly-worded comments about Apple's delayed personalized Siri features. Gruber is a well-known Apple pundit who has been writing about the company for more than two decades.
In a blog post titled "Something Is Rotten in the State of Cupertino," Gruber said Apple's credibility has been "damaged" by the delay:Keynote by keynote, product by...
Tuesday March 11, 2025 3:26 am PDT by Tim Hardwick
Despite being released over two years ago, Apple's AirPods Pro 2 continue to dominate the wireless earbud market. However, with the AirPods Pro 3 expected to launch in 2025, anyone thinking of buying Apple's premium earbuds may be wondering if the next generation is worth holding out for.
Apart from their audio and noise-canceling performance, which are generally regarded as excellent for...
Wednesday March 12, 2025 1:05 pm PDT by Joe Rossignol
iPhones are finally getting a much-requested setting, but availability is limited.
The upcoming iOS 18.4 update introduces an option to set a default navigation app, other than Apple Maps, but unfortunately this new setting is limited to users in the EU. There, you can now set an app like Google Maps or Waze as your default navigation app on the iPhone by opening the Settings app and tapping ...
If you've been following iPhone rumors over the last few years, you may remember reading reports that Apple flirted with the idea of introducing a super high-end "Ultra" model that would either replace its Pro Max device or sit above it in Apple's smartphone hirearchy. These reports appeared in the pre-launch iPhone 15 and iPhone 16 rumor cycles, but ultimately came to nothing. Now though, the...
Thursday March 13, 2025 3:07 am PDT by Tim Hardwick
Apple's upcoming iPhone 17 Pro models are expected to feature a significant design overhaul, and a new image apparently taken on an assembly line for the unreleased devices appears to confirm the biggest rumored change.
Render of an iPhone 17 Pro model shared by Jon Prosser
The iPhone 17 Pro and iPhone 17 Pro Max are rumored to adopt a horizontal camera bar reminiscent of Google's Pixel...
Apple is planning for a major design overhaul of the iPhone, iPad, and Mac interfaces with the introduction of iOS 19, iPadOS 19, and macOS 16 later this year, reports Bloomberg. The update will "fundamentally change" the look of Apple's operating system, introducing a more consistent cross-platform experience.
Apple plans to update the style of icons, menus, apps, windows, and system...
Thursday March 13, 2025 9:32 am PDT by Juli Clover
The Apple Intelligence features that Apple introduced with iOS 18 are not pushing people to upgrade their iPhones, Apple analyst Ming-Chi Kuo reiterated today. Apple's recent Siri failures are also going to have an impact on 2025 iPhone shipments, which the market is beginning to realize.
As early as last July, Kuo said expectations that Apple Intelligence could drive iPhone upgrades were...
Thursday March 13, 2025 4:02 pm PDT by Juli Clover
Apple made a major misstep with the way that it handled the delay of Apple Intelligence features for Siri, Apple analyst Ming-Chi Kuo said today. Announcing the delay through a press statement was a bad decision, and Apple should instead have gone through official channels.
Kuo referenced the well-known "Antennagate" PR crisis when the iPhone 4 launched in 2010, and the way that then Apple...
What hyperbole. Outdoors is literally the easiest place to get good photos, because of the buttloads of full-spectrum light available verses indoor artificial light.
My first digital camera was a free gift I got from Earthlink (yes, the dial-up provider). It had a whopping 2 MB of memory and only took VGA resolution pics. The best pictures I got from it were all the outdoor shots.
One you have ISO equivalence high enough to take fast action, and metering/fill flash smart enough that can deal with back-lighting, you're all set for outdoor pictures -- and iPhone reached that at the model 5? Maybe even before then. You sure the hell don't need a brand new iPhone 7 for that.
Forget these controlled pictures, bring on Friday when we get to see user pics . We will see some great feedback from the community and comparisons to the 6S
I love how apple apologists are always moving the bar.
The article says the iP7 is an ideal camera for shooting outdoors for its price because it's small and lightweight. There is nothing there about it being an ideal cell phone for shooting outdoors. So, the poster replied with a camera that is smaller, cheaper and has better image quality. And you turn around and add another requirement.
Well then I say the Galaxy Note 7 is a better camera than the iP7 because it has a 3.5mm audio pin. I'm not sure what that has to do with taking pictures, but if you seem to think a cell phone is a requirement even though there's nothing about it in the article, why not throw in all sorts of silly things.