Apple's Beats brand in April unveiled the Powerbeats Pro, a redesigned wire-free version of its popular fitness-oriented Powerbeats earbuds.
Apple Met With California DMV to Review Autonomous Vehicle Regulations
Apple senior legal counsel Mike Maletic held an hour-long meeting with the California Department of Motor Vehicles last month to review "autonomous vehicle regulations," according to internal documents obtained by The Guardian. The revelation comes amid widespread rumors that Apple has hired hundreds of employees to develop an electric vehicle over the past several months.
California DMV headquarters in Sacramento
Maletic reportedly met with a trio of DMV executives familiar with self-driving cars, including deputy director Bernard Soriano and chief of strategic planning Stephanie Dougherty, who are co-sponsors of California's autonomous vehicle regulation project. Brian Soublet, the department’s deputy director and chief counsel, was also in the meeting, according to the report.
The report suggests the so-called "Apple Car" could be "almost ready for public view":
Update: Representatives from the California DMV that spoke to Re/code have confirmed that Apple did meet with the DMV to discuss California's autonomous vehicle regulations.
Maletic reportedly met with a trio of DMV executives familiar with self-driving cars, including deputy director Bernard Soriano and chief of strategic planning Stephanie Dougherty, who are co-sponsors of California's autonomous vehicle regulation project. Brian Soublet, the department’s deputy director and chief counsel, was also in the meeting, according to the report.
California’s DMV is developing regulations for the eventual deployment and public operation of autonomous vehicles. These rules will establish requirements that manufacturers must meet to certify that their driverless vehicles have been successfully tested, meet safety criteria, and are ready for consumers to operate on public roads.Apple would be required to obtain an Autonomous Vehicle Testing Permit from the California DMV to test autonomous vehicles on public roads, which Volkswagen, Mercedes-Benz, Google, Tesla Motors, Nissan, BMW, Honda and others have already done. Given the Cupertino-based company's culture of secrecy, however, that is an unlikely scenario.
If Apple does seek a testing permit for its Project Titan self-driving car, it will have to sacrifice much of its legendary preference for secrecy. Manufacturers applying for a permit have to detail the make, model and vehicle identification number (VIN) of cars they want to test, share details of autonomous features and capabilities, and identify test drivers by name.If rumors about Apple testing an electric vehicle are true, it is more likely that the iPhone maker will use a private testing facility such as GoMentum Station, a 2,100-acre former naval base in the San Francisco Bay Area run by the Contra Costa Transportation Authority. Apple could also use its own property to test vehicles with complete privacy, something it may already be doing.
The report suggests the so-called "Apple Car" could be "almost ready for public view":
According to documents obtained by the Guardian, Apple has appointed an engineering program manager (EPM) to Project Titan. EPMs generally arrive on an Apple project once a product is ready to leave the lab, and coordinate the work of teams of hardware and software engineers.Apple's rumored "Project Titan" electric vehicle research and development could be based at a top-secret office complex in Sunnyvale codenamed SG05, the report corroborates. Bloomberg reported in February that Apple aims to begin electric car production as early as 2020, but the company's roadmap is not entirely clear due to the highly secretive nature of the project.
Update: Representatives from the California DMV that spoke to Re/code have confirmed that Apple did meet with the DMV to discuss California's autonomous vehicle regulations.
"The meeting with representatives from Apple focused on a discussion of the autonomous vehicle testing regulations that went into effect in September of 2014," DMV spokesman Armando Botello said in an emailed statement.
Related Roundup: Apple Car
[ 112 comments ]
Top Rated Comments
(View all)
50 months ago
Can they accurately reproduce realistic driving scenarios on that 2100 acre test facility? I would think it's hard to reproduce kids playing in the street, people walking animals, busy crowds in a downtown area, etc, without actually going out on public roads.
not to mention me wearing a tshirt with a stop sign logo on it
50 months ago
I won't be riding in that if it's using Apple Maps o_O
I don't get the Apple Maps hate. Is it just here in Australia that it's good?
50 months ago
One thing about the self-driving cars I can predict:
1. If they follow the speed limit law, and don't exceed it, that will be bothersome at first, but then when people realize the other things they can do while the car is driving, that won't be much of an issue.
1.a. I predict that the first day of self-driving on the freeways will be the hardest, the first week will end with people doing small tasks (shaving, make-up, checking text messages) with the distractions not so looked down upon. In a month, I think that people will be reading while the car drives, surfing the net, movies, etc.
2. The insurance companies will have an interesting time with this. I think they will demand that an automated data recorder ("black box") is installed so they know if there was a driver caused or automated software caused accident. The political arguments will ensue...
3. Legislators will also have fun with this. I have a feeling there will be a lot of "thou shalt always have the automation on" laws, and "automation lanes" on the freeways, crowding out the non-automated lanes.
4. The first automated car vs. automated car accident will be interesting. Even more so, the automated car vs. non-automated car accident lawsuit will probably go to Federal Courts. The last, and most critical will be the automated car vs. pedestrian accident.
5. In 2040, the non-self driving cars will be like stick shift cars (in the US) are now. Interesting, but mainly for the enthusiasts.
1. If they follow the speed limit law, and don't exceed it, that will be bothersome at first, but then when people realize the other things they can do while the car is driving, that won't be much of an issue.
1.a. I predict that the first day of self-driving on the freeways will be the hardest, the first week will end with people doing small tasks (shaving, make-up, checking text messages) with the distractions not so looked down upon. In a month, I think that people will be reading while the car drives, surfing the net, movies, etc.
2. The insurance companies will have an interesting time with this. I think they will demand that an automated data recorder ("black box") is installed so they know if there was a driver caused or automated software caused accident. The political arguments will ensue...
3. Legislators will also have fun with this. I have a feeling there will be a lot of "thou shalt always have the automation on" laws, and "automation lanes" on the freeways, crowding out the non-automated lanes.
4. The first automated car vs. automated car accident will be interesting. Even more so, the automated car vs. non-automated car accident lawsuit will probably go to Federal Courts. The last, and most critical will be the automated car vs. pedestrian accident.
5. In 2040, the non-self driving cars will be like stick shift cars (in the US) are now. Interesting, but mainly for the enthusiasts.
50 months ago
The point is...............
If cars think for themselves, drive themselves, then in effect why "Own a car" ?
You just call for a car to come pick you up and take you somewhere, and the car does the job without any human being involved.
No need to worry about cost of buying a car, maintaining it, Insurance and other costs.
Cars will just become cheap taxi's, but tens of thousands of them.
Would you buy a car, and have it sit in a car park all day, or in your driveway all evening and night, when it could be out, by itself earning you money?
Think about it:
How long, during a week are people actually physically driving a car?
1 hour a day, if that.
Why buy a car? Just call for one when needed.
Major changes ahead. Car ownership will take on a totally new idea.
More change than people currently think there will be.
If cars think for themselves, drive themselves, then in effect why "Own a car" ?
You just call for a car to come pick you up and take you somewhere, and the car does the job without any human being involved.
No need to worry about cost of buying a car, maintaining it, Insurance and other costs.
Cars will just become cheap taxi's, but tens of thousands of them.
Would you buy a car, and have it sit in a car park all day, or in your driveway all evening and night, when it could be out, by itself earning you money?
Think about it:
How long, during a week are people actually physically driving a car?
1 hour a day, if that.
Why buy a car? Just call for one when needed.
Major changes ahead. Car ownership will take on a totally new idea.
More change than people currently think there will be.
50 months ago
I won't be riding in that if it's using Apple Maps o_O
By the time this 'Apple Car' is out Apple Maps will be on par with Google Maps, possibly even better.
50 months ago
I don't get the Apple Maps hate. Is it just here in Australia that it's good?
I recently tried to give apple maps a second chance after giving up on it soon after launch. It tried to take me down some railroad tracks to get to my destination, and even when I ignored that turn it wouldn't reroute to a better way. So I switched back to google maps, got where I was going without having to drive on the railroad tracks and will be waiting a few more years to think about trying apple maps again. So I do hope if they are using it to guide an autonomous vehicle they make major improvements first.
50 months ago
I wonder if Apple will release a first iteration that is 100% autonomous or something that is partially. They might start with a electric car and partial autonomous for safety features. Then evolve the car to 100% autonomous. Just making a car is a huge feat, and Apple usually takes things in steps.
50 months ago
Yeah, sounds like a good idea...
[MEDIA=youtube]_8nnhUCtcO8[/MEDIA]
I'm beginning to think even the stupidest AI will drive better than 2/3 of the residents of my state and 3/4 of the residents of a neighboring state I will decline to name. It's against the law to text or talk on cellphones where I live but I see it constantly. The drivers will not hesitate to mow you down. I'm very rarely a pedestrian in busy areas and very law abiding and considerate when I am one. But I've got some chilling anecdotes that are too long to recount here.
It's getting almost impossible to avoid close encounters with accidents almost anytime you decide to get on a road where I live. Even our police drive pretty recklessly and abuse the use of their sirens and lights. The school bus drivers pull some very dangerous maneuvers, too. And the amount of roadkill we have breaks my heart.
I do hope this tech will be viable and take over by the time I'm a little old lady. I'd love to have it in place now but I'm a realist. I know this isn't happening overnight.
50 months ago
Problem is, there are Public Streets and there are Public Streets.
You can't launch anything to the mass public market, when it's only safe on certain types of streets with certain levels of traffic and congestion in certain scenarios.
Like making a parachute and works brilliant as long as the wind direction and speed is ok, and the temperate is not too bad either.
Put it this way:
If Today, there were no tech problems, or AI problems.
100% reliable, could be fitted into every Car, Truck, Van, Lorry, Train etc etc, TODAY.
There would still be MASSIVE real life and social problems with them.
I'd think it would take a generation or two of humans to get that part out of the way.
You'd need to be born into a world where computers drove cars for it to be totally acceptable to many.
Also we need to come up with some rules.
For starters how about this rule, which is basic, simple, but pretty dam important:
You buy a car, it has a computer brain, which your life is depending on.
What's it's main priorities when it comes to an accident?
To protect YOU the occupant at all costs, or to protect the general public and you are expendable.
Will it mow into a load of children waiting outside the school, maiming and perhaps killing some, to avoid you having a head on collision with a lorry that would probably kill you?
What's going to be more important?
I posted this in another thread.
Here is a video about Google driverless cars, including construction zones, bicycles, cars running red lights, school bus, police cars stopped on the side, etc. It'll show real life city driving around 7:45.
https://www.ted.com/talks/chris_urmson_how_a_driverless_car_sees_the_road?language=en
[ Read All Comments ]
Apple today began selling an updated version of the Rotor Riot wired game controller for iPhone and iPad through its online store. The new model features a redesigned directional pad, a built-in...
Los Angeles FC fans can now order food and drinks ahead of time directly on their iPhones at the Banc of California Stadium.
The MLS team has partnered with artificial intelligence platform...
An escalating trade war between Japan and South Korea could make Chinese manufacturer BOE Technology a "strong contender" for OLED display orders from Apple, according to industry sources who...
iPhone loyalty has hit its lowest level since 2011 and Samsung has been the main benefactor, claims a new survey conducted by trade-in service BankMyCell.
The survey, cited by CNET, tracked...
Sky: Children of the Light, by Journey developer thatgamecompany, is now available for iPhone, iPad, and iPod touch. Its release follows last year's launch of the beta version of the game, titled...
Plex today announced a few updates for its Apple TV and iOS apps, adding notable new features that are worth highlighting.
The Apple TV app now supports HDR video playback, and Plex Pass...
The newest version of Spotify for iOS, released yesterday, quietly added support for Apple's multitasking Slide Over and Split View feature on the iPad.
As noted on Reddit and highlighted by...
Apple today seeded the fourth beta of watchOS 6, the software that runs on the Apple Watch. The new beta comes two weeks after the third beta and more than a month after Apple first unveiled the new...
