Apple Continues to Recruit Talent to Join Secretive Automotive Team

Apple continues to recruit talent to bolster its "Project Titan" team, which is rumored to be researching an electric vehicle. Over the past several weeks, the company has hired multiple employees from Tesla Motors, Texas Instruments, and other companies in the automotive and technology industries, likely to join hundreds of others already working on the so-called "Apple Car."

Tesla Texas Instruments
Apple hired former Tesla Motors engineering manager Hal Ockerse last month to join its own software engineering team, according to his LinkedIn profile. Ockerse was employed at Tesla between July 2014 and August 2015, working on hardware architecture and advanced driver assistance system (ADAS) components, including cameras, radars, LiDAR, and engine control units (ECUs).

Hal-Ockerse-Apple
Ockerse does not list his responsibilities at Apple, but it is likely that he is working on Apple's car-related project. His experience prior to Tesla includes an eleven-year stint at Gentex Corporation, where as a research manager he worked on advanced driver assist solutions, a three-axis automotive electronic compass, custom designed HDR image cameras and sensors, and more.

Apple also recruited former Texas Instruments design engineer Subhagato Dutta to join its in-house technologies team in July. Dutta is a recent graduate of Carnegie Mellon University, known for its research on self-driving vehicles, and worked on an automotive algorithm and imaging algorithm development team at Texas Instruments between July 2012 and November 2013.

subhagato-dutta-apple
Yakshu Madaan joined Apple as a technical program manager in July, according to his LinkedIn profile. Madaan previously served as an operations manager at Tata Motors, the largest Indian automotive manufacturer, between July 2012 and August 2014. Madaan also designed and developed fuel injection strategies as a research assistant at the Indian Institute of Technology and UBC in early 2011.

Yakshu-madaan-apple
Apple has been recruiting automotive experts since at least February for its automotive-related project, including former Tesla, Ford and GM employees, but there still remains some uncertainty as to whether Apple is working on its own vehicle or building upon its CarPlay platform for an enhanced in-car experience. As expected, the project remains highly secretive in Cupertino.

Last week, it was reported that former Tesla firmware engineer Jamie Carlson left the company to join Apple's "Special Projects" group in August, alongside several other autonomous vehicle experts. Apple also hired Doug Betts, former Senior Vice President of the Chrysler Group, and Paul Furgale, a researcher who specializes in autonomous vehicles, according to a report in July.

Related Roundup: Apple Car

Top Rated Comments

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60 months ago
It's interesting to read rumors about a secret car project, original content production, and a new TV. Is anybody else suspicious that these aren't three separate projects but actually one? There is a huge space in the market for a car that plugs into one's television and generates content at random.



"Today, we're releasing a car, a television, and a content generator. A car, a TV, and a content generator. Are you getting it? These are not three different things."

Score: 54 Votes (Like | Disagree)
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60 months ago
How disappointed will you be when it turns out they're just trying to build a street view vehicle.
Score: 16 Votes (Like | Disagree)
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60 months ago

[MEDIA=youtube]vN4U5FqrOdQ[/MEDIA]

LOL... "It's a car, it's a TV set, it's content.... get it?"
It's Cars 3 by Pixar!
Score: 8 Votes (Like | Disagree)
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60 months ago
This whole car thing is really intriguing, can't wait to see what apple comes up with.
Score: 7 Votes (Like | Disagree)
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60 months ago
How about building the computer of tomorrow instead. I don't get this car rumor.
Score: 6 Votes (Like | Disagree)
Avatar
60 months ago

It's interesting to read rumors about a secret car project, original content production, and a new TV. Is anybody else suspicious that these aren't three separate projects but actually one? There is a huge space in the market for a car that plugs into one's television and generates content at random.

1:54 on:
[MEDIA=youtube]vN4U5FqrOdQ[/MEDIA]
Score: 6 Votes (Like | Disagree)

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