Continuing on with its stream of exclusive content, Apple Music is today premiering the video for Keith Richards' latest single, "Trouble." The video is exclusively available through Apple Music Connect on Keith Richards' page on the artist-focused social networking site.

Because the video is shared on Apple Music Connect, it does not require an Apple Music subscription to watch. Designed to let fans connect with artists, Apple Music Connect's content is all available for free and will continue to be free after people's three-month free trials expire.

troublekeithrichards

"Trouble" is the newest single from Rolling Stones member Keith Richards, originally released in mid-July. The single is part of his upcoming album, Crosseyed Heart, which is his first solo album in over 20 years. The full album is set to be released on September 18.

Alongside the debut of the "Trouble" music video on Apple Music Connect, Keith Richards also did an interview with Zane Lowe on Beats 1 radio. It will replay tonight at 10:00 p.m. Pacific Time.

Apple uses exclusive content and interviews as a way to lure customers and distinguish itself from the myriad other music services available, and has premiered videos like Pharrell's "Freedom" and Eminem's "Phenomenal." A recent rumor has suggested some of the exclusive videos Apple has offered, including Drake's "Energy," have been developed in-house with Apple working alongside artists to produce content for Apple Music.

Tag: Apple Music Guide

Top Rated Comments

DCstewieG Avatar
DCstewieG
126 months ago
Is it me or is Apple only doing things for people 50+ in Music?
I take it you haven't listened to Beats 1.
Score: 13 Votes (Like | Disagree)
Monke3 Avatar
Monke3
126 months ago
Beats 1 is very diverse. Tons of genres. Have you listened to Rocket Hour by Elton John?
Beats 1 is diverse in terms of different forms of hip-hop across the world mainly. Other than that it usually Top Pop tracks from around the world... which is all well and good, but they really fail to cater to jazz fans, folkies, blues, etc.; the selection of blues and jazz artists are very limited in the non-beats sections of Apple Music. Tried to listen to Magic Sam's "West Side Soul" album the other day... only 3 of the tracks from the entire album are available... period. Go to Spotify however, a totally different story - full album and a great catalog of his work.
While Apple Music does have exclusive artists like Taylor Swift, along with exclusive music only made for Apple Music, it's really not enough to tip the scales to pay 10 bucks a month for a service that screws up my Album Artwork, has a horrible selection of music to stream, and bloats my current install of iTunes on my Mac. Add in the fact they took away Genius Mixes in iOS 8.4, and that takes the cake for the reason I am annoyed with this current venture by the tech giant.
Score: 3 Votes (Like | Disagree)
imwoblin Avatar
imwoblin
126 months ago
Like him or not, there's a lot to admire about Keef. At 71 years he still lives his way & doesn't care about convention. He still gets up in the morning, smokes a joint and then sees what kind of trouble he can get into. Hilarious!
Score: 2 Votes (Like | Disagree)
Mac.User Avatar
Mac.User
126 months ago
Yeah, because hes still relevant... Is it me or is Apple only doing things for people 50+ in Music? Most the bends they make deals with or push promos for are bands that my parents listen to and they are in their 60's.

About the only time I hear U2, Stones, an a few others they have done work with is when I'm in the dentist or my mothers CRV. Lately over all Apple has felt less interested in young culture and more into what the middle aged are doing.
Score: 2 Votes (Like | Disagree)
Mike MA Avatar
Mike MA
126 months ago
don't even care slightly. apple is only appealing to hip hop heads and old people. get it together and get some NIN some radiohead or DCFC on there
I actually wanted to convince my wife listening to Beats 1 occasionally. No chance, whenever we tried, every second or third track was hiphop...I mean, it seems popular in the U.S. and that's fine for me. But being a worldwide radio station Apple should be aware that hiphop is not of that relevance elsewhere.
Score: 2 Votes (Like | Disagree)
JimmyHook Avatar
JimmyHook
126 months ago
I actually wanted to convince my wife listening to Beats 1 occasionally. No chance, whenever we tried, every second or third track was hiphop...I mean, it seems popular in the U.S. and that's fine for me. But being a worldwide radio station Apple should be aware that hiphop is not of that relevance elsewhere.
Beats 1 is very diverse. Tons of genres. Have you listened to Rocket Hour by Elton John?
Score: 1 Votes (Like | Disagree)
Read All Comments

Popular Stories

apple wallet drivers license feature iPhone 15 pro teal 1

Apple Says iPhone Driver's Licenses Coming to These 8 U.S. States, But Rollout Remains Slow

Wednesday March 19, 2025 6:55 am PDT by
In select U.S. states, residents can add their driver's license or state ID to the Wallet app on the iPhone and Apple Watch, providing a convenient and contactless way to display proof of identity or age at select airports and businesses, and in select apps. Unfortunately, this feature continues to roll out very slowly. It has been three and a half years since Apple first announced the...
Read Full Article • 58 comments
iOS 19 visionOS UI Elements

iOS 19 to Have Some of the 'Biggest' Design Changes in iPhone's History

Sunday March 16, 2025 10:35 am PDT by
Apple is planning some of the "biggest iOS and macOS redesigns in its history," according to Bloomberg's Mark Gurman. In his Power On newsletter today, Gurman reiterated that iOS 19 will have a visionOS-like design with more transparent interfaces:The new interfaces will adopt the design principles introduced in visionOS, the software for Apple's Vision Pro headset. That includes greater...
Read Full Article • 158 comments
iphone 16 pro ghost hand

Next Year's iPhone 18 Pro Already Rumored to Have Five New Features

Tuesday March 18, 2025 1:00 pm PDT by
While the iPhone 18 Pro models are still around a year and a half away from launching, there are already some early rumors about the devices. Below, we recap some key iPhone 18 Pro rumors so far. Under-Screen Face ID In April 2023, display industry analyst Ross Young shared a roadmap showing that iPhone 17 Pro models would feature under-display Face ID. In May 2024, however, Young said ...
Read Full Article • 77 comments
iphone 16 pro models 1

Apple's First Foldable iPhone Estimated to Cost Nearly Twice as Much as iPhone 16 Pro Max

Monday March 17, 2025 6:42 am PDT by
In an investor research note today with British bank Barclays, analyst Tim Long said Apple's first foldable iPhone could have a starting price in the $2,300 range in the United States, which would make it by far the most expensive iPhone model ever. If the first foldable iPhone starts at $2,299, that means it would cost nearly twice as much as the iPhone 16 Pro Max, which starts at $1,199. ...
Read Full Article • 260 comments
Bent iPhone Air Feature

Apple Canned Larger iPhone 17 Air Model Over Fears of Bendgate 2.0

Monday March 17, 2025 4:07 am PDT by
Apple prototyped a larger ultra-slim iPhone 17 Air with a 6.9-inch display, but ultimately decided not to go ahead with the device because of fears that it could be susceptible to bending, according to a new report. Bloomberg reporter Mark Gurman, writing in his latest Power On newsletter: When it first started work on the phone, it prototyped a device with a 6.9-inch screen — matching...
Read Full Article • 94 comments
iPhone 17 Air Fanned Feature

First iPhone 17 Air Case Has Camera Bar, Camera Control Button Cutouts

Wednesday March 19, 2025 5:29 am PDT by
Serial leaker Sonny Dickson today shared an image of what he claims is a first look at a third-party case for Apple's iPhone 17 Air. "If you didn’t know an Air was coming, you'd swear it was a Google Pixel case," he said. Case manufacturers often obtain design specifications of upcoming iPhone models before their release by collaborating with Apple through official partnerships or...
Read Full Article • 45 comments
iphone 16 pro models 1

All Four iPhone 17 Models Rumored to Feature Upgraded 24-Megapixel Front Camera and More

Monday March 17, 2025 7:50 pm PDT by
All four iPhone 17 models launching later this year will feature an upgraded 24-megapixel front-facing camera, according to analyst Jeff Pu. In a research note today with investment firm GF Securities, Pu shared a chart in which he reiterated that the iPhone 17, iPhone 17 Air, iPhone 17 Pro, and iPhone 17 Pro Max will each be equipped with a 24-megapixel front camera. By comparison, all four ...
Read Full Article • 50 comments
General iOS Mail Feature

iOS 18.3.2 Broke iCloud Mail Delivery

Monday March 17, 2025 3:31 pm PDT by
The iOS 18.3.2 update that Apple released last week appears to have broken iCloud Mail for some users. There are multiple complaints on Reddit and the MacRumors forums from users who say that iCloud Mail is not able to push new iCloud emails to their iPhones after the iOS 18.3.2 update. Affected users say that despite having the correct settings enabled, new iCloud emails are not showing up...
Read Full Article • 83 comments