iTunes Store Facilitating Donations to Support Nepal Earthquake Relief Efforts

Apple today rolled out a feature through the iTunes Store that allows users to contribute to the American Red Cross in support of relief efforts following the Nepal earthquake that has killed over 2,400 people.

itunes_nepal_earthquake
The feature leverages the hundreds of millions of credit cards already on file to allow iTunes users to easily donate $5, $10, $25, $50, $100, or $200 to the relief efforts. Apple will be passing along 100 percent of the donations to the Red Cross.


This is not the first time Apple has used to iTunes Store to raise money for charity, with the company most recently raising money for City of Hope last October. Other previous relief effort fundraising campaigns have included the 2013 Philippine typhoon, the 2011 Japanese earthquake and tsunami, and the 2010 Haitian earthquake.

Popular Stories

iphone 16 pro models 1

Here's How the iPhone 17 Pro Max Will Compare to the iPhone 17 Pro

Saturday July 5, 2025 1:00 pm PDT by
Apple should unveil the iPhone 17 series in September, and there might be one bigger difference between the Pro and Pro Max models this year. As always, the Pro Max model will be larger than the Pro model:iPhone 17 Pro: 6.3-inch display iPhone 17 Pro Max: 6.9-inch displayGiven the Pro Max is physically larger than the Pro, it has more internal space, allowing for a larger battery and...
iPhone 17 Pro in Hand Feature Lowgo

iPhone 17 Pro to Reverse iPhone X Design Decision

Monday July 7, 2025 9:46 am PDT by
Since the iPhone X in 2017, all of Apple's highest-end iPhone models have featured either stainless steel or titanium frames, but it has now been rumored that this design decision will be coming to an end with the iPhone 17 Pro models later this year. In a post on Chinese social media platform Weibo today, the account Instant Digital said that the iPhone 17 Pro models will have an aluminum...
imac video apple feature

Apple Launching These 15+ Products Later This Year

Sunday July 6, 2025 8:05 am PDT by
The calendar has turned to July, meaning that 2025 is now more than half over. And while the summer months are often quiet for Apple, the company still has more than a dozen products coming later this year, according to rumors. Below, we have outlined at least 15 new Apple products that are expected to launch later this year, along with key rumored features for each. iPhone 17 Series iPho...
iOS 26 Feature

Everything New in iOS 26 Beta 3

Monday July 7, 2025 1:20 pm PDT by
Apple is continuing to refine and update iOS 26, and beta three features smaller changes than we saw in beta 2, plus further tweaks to the Liquid Glass design. Apple is gearing up for the next phase of beta testing, and the company has promised that a public beta is set to come out in July. Transparency In some apps like Apple Music, Podcasts, and the App Store, Apple has toned down the...
iPhone Car Key Kia

Here's Which Vehicles Offer iPhone Car Keys

Sunday July 6, 2025 3:03 pm PDT by
In 2020, Apple added a digital car key feature to its Wallet app, allowing users to lock, unlock, and start a compatible vehicle with an iPhone or Apple Watch. The feature is currently offered by select automakers, including Audi, BMW, Hyundai, Kia, Genesis, Mercedes-Benz, Volvo, and a handful of others, and it is set to expand further. Apple has a web page with a list of vehicle models that ...
iPhone 17 Pro in Hand Feature Lowgo

iPhone 17 Pro Coming Soon With These 14 New Features

Friday July 4, 2025 1:05 pm PDT by
Apple's next-generation iPhone 17 Pro and iPhone 17 Pro Max are just over two months away, and there are plenty of rumors about the devices. Below, we recap key changes rumored for the iPhone 17 Pro models. Latest Rumors These rumors surfaced in June and July:Apple logo repositioned: Apple's logo may have a lower position on the back of the iPhone 17 Pro models, compared to previous...
iphone 17 pro render majin bu

New iPhone 17 Pro Renders Highlight Apple Logo and MagSafe Design Changes

Sunday July 6, 2025 8:43 pm PDT by
New renders today provide the best look yet relocated Apple logo and redesigned MagSafe magnet array of the iPhone 17 Pro and iPhone 17 Pro Max. Image via Majin Bu. Several of the design changes coming to the iPhone 17 Pro model have been rumored for some time, such as the elongated camera bump that spans the full width of the device, with the LiDAR Scanner and flash moving to the right side. ...
iPhone 14 Pro Dynamic Island

iPhone 17 Models Rumored to Feature Redesigned Dynamic Island

Monday July 7, 2025 7:38 am PDT by
iPhone 17 models will feature a redesigned Dynamic Island user interface, according to a post today from Digital Chat Station, an account with more than three million followers on Chinese social media platform Weibo. The account has accurately leaked some information regarding future Apple products in the past. The account did not share any specific details about the alleged changes that are ...
Prime Day 25 Feature Warm Triad

The Best Prime Day Deals on AirPods, iPads, MacBooks, and More

Monday July 7, 2025 10:55 am PDT by
Amazon is back with its annual summertime Prime Day event, lasting for four days from July 8-11, the longest Prime Day yet. As it does every year, Prime Day offers shoppers a huge selection of deals across Amazon's storefront. With the event now underway, we're tracking numerous all-time low prices on Apple gear right now. Note: MacRumors is an affiliate partner with Amazon. When you click a...

Top Rated Comments

coolfactor Avatar
133 months ago
So the real question is does apple still get their usual 30 percent vig?

Can you read?
Score: 44 Votes (Like | Disagree)
coolfactor Avatar
133 months ago
It's absolutely frightening what has happened in Nepal. Hard to really grasp the terror from just a few pictures and videos. I wish I was in a position to help more.

Nepal experienced a horrific earthquake of 8.2 back in 1934, and over 19,000 people were killed.

A lot of the damage and death in both events was caused by poor building construction. When I look at many pictures, I don't see any reinforcement steel rods in the fallen brick buildings. I hope that, going forward, buildings will be constructed with earthquakes in mind. Reinforced brick walls, and possibly more wooden construction, which can withstand swaying of the land beneath.

I know that Nepal and surrounding areas is a poverty area, and that they've done the best with what they have, but let this terrible event be a turning point. They are on the right track. Just a week before this event, a team of experts around the world met in Nepal to discuss earthquake preparedness. May that mission push forward to some positive changes.
Score: 13 Votes (Like | Disagree)
Ajones330 Avatar
133 months ago
Just donated, such a tragic event to occur. Praying for all those who were affected...
Score: 9 Votes (Like | Disagree)
Elijen Avatar
133 months ago
Pretty cool stuff. I like Apple takes 0% from the donations.
Score: 7 Votes (Like | Disagree)
MarkusL Avatar
133 months ago
If the Red Cross would stop the telemarketing calls from the last time I gave, I might give again...

Then this may be a good way to give, since Apple promises to keep your identity secret from the Red Cross.
Score: 6 Votes (Like | Disagree)
gnasher729 Avatar
133 months ago
So the real question is does apple still get their usual 30 percent vig?
The real question is: Can you read?

BTW. Many people are using gift cards that they have purchased for less than face value. If you have a $50 gift card that you purchased for $40, and use it for a $50 donation, the Red Cross will get $50, while you spent $40, and Apple actually received $40 minus the cut of the shop that sold the gift card to you.


----------

does the email from apple constitute documentation of the charitable contribution for tax purposes?
People need help now. Worry about your taxes later.
Score: 5 Votes (Like | Disagree)