Videos Showcase Apple Watch Launch Lines, Teardown and More

Today is Apple Watch launch day in the United States and eight other first wave launch countries, and many customers around the world are busy setting up their new smartwatch or anxiously waiting for their package to be delivered. Meanwhile, the teardown team at repair website iFixit flew to Melbourne, Australia to get their hands on the Apple Watch and take it apart to see what's inside.

Apple Watch Unboxed

Apple Watch Sport unboxed (Source: Instagram/Steve Belisle)

iFixit started by prying open the display and disconnecting the display and digitizer cables underneath, getting a first look at the Taptic Engine, inside of the Digital Crown and internal 205 mAh battery. Digging further into the Apple Watch, the team got a closer look at various components for haptic feedback, an ambient light sensor and S1 integrated processor. Overall, the Apple Watch received a 5 out of 10 repairability score.


Back in Los Angeles, several thousands of miles away from the teardown, KTLA reporter Rich DeMuro was on site at Maxfield in West Hollywood to interview various people waiting in line to purchase the Apple Watch. It was confirmed earlier this week that the Apple Watch would go on sale in limited quantities at Maxfield and other select fashion boutiques such as Colette in Paris and Dover Street Market in Tokyo and London.

DeMuro also provided a basic overview of the Apple Watch's core features, including watch faces, heart rate monitoring, health and fitness tracking, phone calling and stock apps. In line with many early reviews, he said that the Apple Watch is not a device that everyone needs, but that the wrist-worn device has high-quality apps and provides a better overall experience than many Android Wear alternatives.


Apple Watch launched today in the United States, Australia, Canada, China, France, Germany, Hong Kong, Japan and United Kingdom following a two-week pre-order window that started April 10 at 12:01 AM Pacific. The watch will be sold exclusively online until at least June, with no walk-in purchases being taken at Apple retail stores in any of the first wave launch countries.

Related Roundup: Apple Watch Series 6
Buyer's Guide: Apple Watch (Buy Now)

Top Rated Comments

Locoboof Avatar
75 months ago

I think I am not the first one, but it would be awesome if there was some kind of toggle switch to turn off the apple watch articles on the front page.

Vote this up , if you are sick of this hype.

I just want the option.


YOU ARE THE TOGGLE! Simply stop reading the articles you're not interested in.

I would never read and click on a article I wasn't interested in.
Score: 101 Votes (Like | Disagree)
iHack13 Avatar
75 months ago
I think I am not the first one, but it would be awesome if there was some kind of toggle switch to turn off the apple watch articles on the front page.

Vote this up , if you are sick of this hype.

I just want the option.
Score: 67 Votes (Like | Disagree)
mateytate Avatar
75 months ago

I think I am not the first one, but it would be awesome if there was some kind of toggle switch to turn off the apple watch articles on the front page.

Vote this up , if you are sick of this hype.

I just want the option.


I'd like to toggle your comments off # Most of us here are excitedly waiting for delivery - don't read it if you don't want to, especially don't comment on the very type of article you're tired of!
Score: 53 Votes (Like | Disagree)
Locoboof Avatar
75 months ago
Meanwhile,some of us will be sitting in the comfort of our home waiting for our delivery guy #


Score: 30 Votes (Like | Disagree)
macguy90 Avatar
75 months ago

I think I am not the first one, but it would be awesome if there was some kind of toggle switch to turn off the apple watch articles on the front page.

Vote this up , if you are sick of this hype.

I just want the option.


If you don't care about the Watch, then don't click on anything regarding it. Nobody is forcing you to read these articles, are they? It's a new product from Apple. They are one of the most relevant tech companies in the world, so yes today's tech news will be dominated by Apple Watch.
Score: 22 Votes (Like | Disagree)
sigma7 Avatar
75 months ago
I was first in line :rolleyes: Now, I'm beautiful with my Watch :p Hey girls, I'm coming :o
Score: 16 Votes (Like | Disagree)

Top Stories

16inchmacbookpromain

Kuo: New MacBook Pro Models to Feature Flat-Edged Design, MagSafe, No Touch Bar and More Ports

Thursday January 14, 2021 9:32 pm PST by
Apple is working on two new MacBook Pro models that will feature significant design changes, well-respected Apple analyst Ming-Chi Kuo said today in a note to investors that was obtained by MacRumors. According to Kuo, Apple is developing two models in 14 and 16-inch size options. The new MacBook Pro machines will feature a flat-edged design, which Kuo describes as "similar to the iPhone 12" ...
iphone x camera close

iOS 14.4 Will Introduce Warning on iPhones With Non-Genuine Cameras

Thursday January 14, 2021 8:07 am PST by
In the second beta of iOS 14.4 seeded to developers and public testers this week, MacRumors contributor Steve Moser has discovered code indicating that Apple will be introducing a new warning on iPhones that have had their camera repaired or replaced with aftermarket components rather than genuine Apple components. "Unable to verify this iPhone has a genuine Apple camera," the message will...
prototype iphone 12 pro

Prototype iPhone 12 Pro Shown Off in Photos

Wednesday January 13, 2021 3:39 pm PST by
Developer Giulio Zompetti, who often shows off prototype versions of Apple devices, today highlighted a prototype version of the iPhone 12 Pro. The iPhone 12 Pro is running an operating system called SwitchBoard, a nonUI version of the iOS 14 update that Apple uses internally. We've seen SwitchBoard on prototype devices before, as Apple uses it to test new features. Zompetti's prototype...
find my app safari post

Safari Allows Users to Enable Hidden 'Items' Tab in 'Find My' App Ahead of AirTags Launch

Wednesday January 13, 2021 5:45 am PST by
As seen in screenshots obtained by MacRumors in 2019, Apple's long-rumored AirTags items trackers are expected to be managed through the Find My app on iPhone, iPad, and Mac. Now, any user can get an early look at this tab. MacRumors reader David Chu today alerted us that the hidden "Items" tab in the Find My app can be enabled on an iPhone or iPad by typing in the link findmy://items in...
pioneer carplay wc5700nex

The Best Apple-Related Accessories at CES 2021

Wednesday January 13, 2021 1:16 pm PST by
CES 2021 is taking place digitally this year, and it hasn't been as exciting as in past years because many vendors have opted out. That said, some companies are still showing off some interesting Apple-related accessories that are coming out this year and that will be of interest to Mac, iPad, and iPhone users. Subscribe to the MacRumors YouTube channel for more videos. Pioneer Wireless...
Hue module dimmer switch

Philips Hue Announces New Wall Switch Module, Dimmer Switch, and Outdoor Light Bar

Thursday January 14, 2021 3:11 am PST by
Philips Hue has announced a new wireless dimmer switch module that lets Hue bridge owners directly control the smart lighting from their standard wall switches. The new Philips Hue wall switch module is the ideal addition to any Philips Hue set up. Installed behind existing light switches, it allows users to turn their existing switch into a smart switch and ensures their smart lighting is...
macbook pro 16 inch thunderbolt

Bloomberg: Next-Generation MacBook Pro to Offer Improved Displays, Faster Charging Over MagSafe

Thursday January 14, 2021 11:36 pm PST by
Following today's report from analyst Ming-Chi Kuo outlining major changes for the next-generation MacBook Pro models coming in the third quarter of this year, Bloomberg's Mark Gurman has weighed in with his own report corroborating some of the details but seemingly differing a bit on others. First, Gurman shares more details on the return of MagSafe charging to the MacBook Pro, indicating...
cook cbs this morning

CBS This Morning: Apple to Make 'Big Announcement' Tomorrow Morning

Tuesday January 12, 2021 8:46 am PST by
CBS This Morning today shared a short clip of an upcoming interview with Apple CEO Tim Cook in which addressing last week's events at the U.S. Capitol, with Cook saying "it's key that people be held accountable for it." Following the clip, Gayle King of CBS noted that the interview with Cook was not specifically arranged to address the current controversy over Parler and other repercussions, ...
iOS 14

Apple Seeds Second Betas of iOS 14.4 and iPadOS 14.4 to Developers [Update: Public Beta Available]

Wednesday January 13, 2021 10:03 am PST by
Apple today seeded the second betas of upcoming iOS 14.4 and iPadOS 14.4 updates to developers for testing purposes, with the new betas coming a month after Apple released the first betas. iOS 14.4 and iPadOS 14.4 can be downloaded through the Apple Developer Center or over the air after the proper profile has been installed on an iPhone or iPad. Paired with the HomePod 14.4 beta that is...
caldigit thunderbolt 4 dock featured

CalDigit Introduces USB-C Dock With 10 Ports and Up to 94W Charging for Macs [Updated]

Wednesday January 13, 2021 9:16 am PST by
CalDigit today unveiled a new Thunderbolt 4 dock with a wide selection of connectivity options, including three USB-A ports, one USB-C port, two HDMI 2.0 ports, a Gigabit Ethernet port, an SD card slot, and a 3.5mm headphone jack. The dock also has a Thunderbolt 4 port that allows it to be connected to a Mac with a single cable, with up to 94W of pass-through charging for the latest MacBook...