Samsung is taking advantage of Apple's Australian Maps snafu, where several motorists became lost after Maps gave them the wrong directions to the city of Mildura, directing them instead to the middle of the Murray-Sunset national park.
To capitalize on Apple's mistake, Samsung released a new marketing campaign in Sydney, which was discovered by CNET Australia.
The display depicts a filthy, mud-covered white SUV alongside some camping equipment. A sign next to the car reads, "Oops, should have got a Samsung Galaxy S III. Get navigation you can trust."
On Monday, Apple repaired the Mildura mapping error, and it was discovered that the source information that Apple used from the Australian Gazeteer was inaccurate, which is what led to the issue.
Google Maps came under scrutiny today as well, after a Yahoo news report stated that police in Colac were concerned that similar problems in Google's maps were putting people's lives in danger along the Great Ocean Road and in the southern Otways.
Samsung's latest stunt is one of many ads and displays that aim to paint the iPhone in a negative light, like the ad that portrayed the iPhone as uncool, depicting a Galaxy S3 owner saving a spot in one of Apple’s iconic lines for his parents.
Wednesday December 11, 2024 5:23 am PST by Joe Rossignol
Apple has announced that iOS 18.2, iPadOS 18.2, and macOS Sequoia 15.2 will be released today following more than six weeks of beta testing.
For the iPhone 15 Pro and iPhone 16 models, the update introduces additional Apple Intelligence features, including Genmoji for creating custom emoji, Image Playground and Image Wand for generating images, and ChatGPT integration for Siri. There is also ...
Thursday December 12, 2024 4:36 am PST by Tim Hardwick
Next year's iPhone 17 Pro models will reportedly feature a major redesign, specifically centering around changes to the rear camera module, and now new supply chain information appears to confirm the striking change, according to a Chinese leaker.
iPhone 17 Pro concept render
Late last month, The Information's Wayne Ma claimed that the rear of the iPhone 17 Pro and iPhone 17 Pro...
Developers now have access to cloud-based M4 and M4 Pro Mac mini units via MacWeb, a Silicon Valley-based provider of cloud services.
The company has launched three configurations of the new Mac mini, powered by Apple's M4 and M4 Pro chips. Developers and IT teams can rent these machines for tasks ranging from basic development to advanced artificial intelligence modeling, providing an...
Wednesday December 11, 2024 10:02 am PST by Juli Clover
Apple today released macOS Sequoia 15.2, the second update to the macOS Sequoia operating system that was released in September. macOS Sequoia 15.2 comes over a month after the release of macOS Sequoia 15.1.
Mac users can download the macOS Sequoia update through the Software Update section of System Settings.
macOS Sequoia 15.2 adds Image Playground, an app that lets you create...
Wednesday December 11, 2024 10:54 am PST by Juli Clover
Apple today made a mistake with its macOS Sequoia 15.2 update, releasing the software for two Macs that have yet to be launched. There is a software file for "Mac16,12" and "Mac16,13," which are upcoming MacBook Air models.
The leaked software references the "MacBook Air (13-inch, M4, 2025)" and the "MacBook Air (15-inch, M4, 2025)," confirming that new M4 MacBook Air models are in...
Wednesday December 11, 2024 10:03 am PST by Juli Clover
Apple today released iOS 18.2 and iPadOS 18.2, the second major updates to the iOS 18 and iPadOS 18 updates that came out in September. The new updates come over a month after Apple released iOS 18.1 and iPadOS 18.1.
Subscribe to the MacRumors YouTube channel for more videos.
The new software can be downloaded on eligible iPhones and iPads over-the-air by going to Settings > General >...
Thursday December 12, 2024 10:39 am PST by Juli Clover
Apple plans to refresh both the Apple TV and the HomePod mini in 2025 as part of a major push into refreshing its smart home product offerings, reports Bloomberg's Mark Gurman.
In a report on an upcoming Apple-designed Bluetooth and Wi-Fi chip, Gurman says that the chip will be introduced in a new Apple TV and HomePod mini that are "scheduled" for 2025. While there is no exact timeline...
Victorian police have again raised concerns about motorists relying on online maps and GPS technology.
Police in Mildura have had to conduct six rescues in recent weeks, after through the Murray Sunset National Park.
Now police in Colac, west of Melbourne, say faults with Google maps are putting people's lives at risk along the Great Ocean Road and in the southern Otways.
Sergeant Nick Buenen says trucks, buses and tourists are being directed down Wild Dog Road, which is a one-way track, not built for heavy traffic.
He says VicRoads has denied responsibility and Google Maps has not responded.
"My issue is it's a significant safety issue for tourists [and] locals, who are getting the wrong information from their GPSs," he said.
"My concern is that one day we're going to be at the coroners court [being asked] well what did you do about it.
"We're trying to do something about it, but if a 22-seater bus rolls off Wild Dog Road today, [there wouldn't be] the multi-agency response to this issue that I would like."
