Apple Hints at Future Turn-by-Turn GPS Directions With Traffic for iPhone
As part of its Q&A regarding location tracking
posted earlier today, Apple discloses that it is currently collecting "anonymous traffic data" from users' devices with the aim of providing an "improved traffic experience in the next couple of years".
What other location data is Apple collecting from the iPhone besides crowd-sourced Wi-Fi hotspot and cell tower data?
Apple is now collecting anonymous traffic data to build a crowd-sourced traffic database with the goal of providing iPhone users an improved traffic service in the next couple of years.
That traffic experience would presumably be built on top of a turn-by-turn navigation system separate from the Maps application included in iOS and driven by Google.
In November 2009, an Apple job posting described an iPhone engineering position that would help take Maps "to the next level". The company followed that up last December, with a set of four job listings seeking iOS engineers with experience in developing navigation software, further fueling speculation that Apple is working on its own navigation system.
On a broader scale, Apple has increasingly looked to beef up its own mapping and geolocation services in an attempt to distance itself from Google, which has provided the core Maps application for the iPhone since the device's 2007 debut. Apple acquired mapping company Placebase in July 2009 and followed that up by purchasing small Canadian mapping firm Poly9 one year later. Apple also moved its location services for iOS in-house with the release of iOS 3.2 on the iPad in April 2010, separating itself from Google and Skyhook Wireless for such services.
Google has offered free turn-by-turn navigation on Android since late 2009 and had hinted at that time that it could bring the service to iOS, although the company later backpedaled from those claims.
Related Stories
We've seen a lot of teasers about the Beats Studio Buds over the past month since they first showed up in Apple's beta software updates, and today they're finally official. The Beats Studio Buds are available to order today in red, white, and black ahead of a June 24 ship date, and they're priced at $149.99.
The Studio Buds are the first Beats-branded earbuds to truly compete with AirPods...
Google has rolled out picture-in-picture support as an "experimental" feature for YouTube premium subscribers, allowing them to watch video in a small window when the app is closed.
If you're a premium YouTube subscriber looking to try out picture-in-picture, follow these steps: Launch a web browser and sign into your YouTube account at YouTube.com.
Navigate to www.youtube.com/new.
Scroll...
The upcoming 14-inch MacBook Pro is set to be more expensive than the current 13-inch MacBook Pro and both the 14 and 16-inch models will offer the same performance, according to the leaker known as "Dylandkt."
The leaker shared the information on Twitter, explaining that both of the upcoming MacBook Pro models, expected to come in 14 and 16-inch sizes, will feature the same performance due...
YouTube is planning to stop supporting its YouTube app on the third-generation Apple TV models, where YouTube has long been available as a channel option.
A 9to5Mac reader received a message about the upcoming app discontinuation, which is set to take place in March.Starting early March, the YouTube app will no longer be available on Apple TV (3rd generation). You can still watch YouTube on...
Apple today released iOS 13.1.3 and iPadOS 13.1.3, minor updates to the iOS 13.1.2 software that was released two weeks ago. This is the fourth update to the iOS 13 operating system that came out in September.
The iOS and iPadOS 13.1.3 updates are available on all eligible devices over-the-air in the Settings app. To access the updates, go to Settings > General > Software Update....
The finish line is in sight! Apple's annual iPhone event is likely just a week or so away and all eyes will be on the company as it unveils the next version of its most popular product line. With any luck, we'll also see the next-generation Apple Watch and perhaps even some new AirPods.
Other news this week saw Apple making some more changes to its App Store policies in response to a...
Serif today announced across-the-board updates for its popular suite of Affinity creative apps, including Affinity Photo, Affinity Designer, and the Apple award-winning Affinity Publisher for Mac, all of which were among the first professional creative suites to be optimized for Apple's new M1 chip.
"After another year which saw record numbers of people switching to Affinity, it's exciting to...
The iPhone 13 will feature low earth orbit (LEO) satellite communication connectivity to allow users to make calls and send messages in areas without 4G or 5G coverage, according to the reliable analyst Ming-Chi Kuo.
In a note to investors, seen by MacRumors, Kuo explained that the iPhone 13 lineup will feature hardware that is able to connect to LEO satellites. If enabled with the relevant...
As is tradition, Apple executives Craig Federighi and Greg Joswiak joined Daring Fireball's John Gruber in an episode of The Talk Show to discuss several announcements that Apple made over this weeks WWDC, including iPadOS 15, macOS Monterey, and a large focus around privacy.
Federighi kicks off the conversation discussing the common architecture, now thanks to Apple silicon, across all of...
Apple today seeded the third betas of new iOS and iPadOS 14.6 updates to developers for testing purposes, one week after seeding the second iOS and iPadOS 14.6 updates.
iOS and iPadOS 14.6 can be downloaded through the Apple Developer Center or over the air after the proper profile has been installed on an iPhone or iPad.
iOS and iPadOS 14.6 appear to be more minor changes focusing on...
Top Rated Comments
I'm not so sure.... I think it could easily be interpreting both ways. but that last part about providing a superior "traffic service" makes me think it means road traffic. What kind of "traffic service" would they provide for network traffic? It would read something along the lines of "to minimize [network] traffic" or "to provide superior reception". But to provide a traffice service implies road traffic.
So get off your high horse, even if it does mean network traffic (which I don't think because of what I said) there are easily ways to interpret for both
The better Apple does, the more desperate you are to find something, *anything* to hold against them. Most of which is actually meaningless. The latest is the cell-tower logging issue. You do realize that about 90% of tech companies out there would kill to have this be their biggest problem . . .
Hopefully whatever that's released in June will have it or at least some of it.
If Apple top Google Maps on Android as it is today then hats off to them as Google Maps is fantastic. Im really looking forward to seeing what Apple can do.